“It’s not the economy, stupid!”

Anonymous paraphrase of some political statement

     From organizational development studies,  we know that the solution to every group problem lies within the group. From business success and failure analytics, we know the solution to every business problem lies within the business.

     Stop looking out the window for answers.  It’s NOT the economy that’s the problem. And the answer isn’t outside. The problem and the solution are HOW YOU DEAL with the economy!

Get this “throwing in the towel” and “folding up the tent” and “boarding up the windows” and “closing on Fridays” and “cutting back hours” mindset out of your mind.

You are not the Post Office!

You are not the government!

You are an entrepreneur.

YOU are better than that!

ANYone can quit when the going gets tough.

Success takes courage.

     Show some gumption, you!

     You were full of spunk  when you started your business. Did you lose your spunk when you lost your marbles when you lost you mind thinking that “too much other stuff was to blame?

     Have you chosen  for the economy, the market, the competition, the cost of raw materials, the overpriced goods and services, the disastrous fuel prices and cost of shipping, the lack of customers, incompetent employees, and overkill regulatory compliances to de-rail your business onto a failure track?

     Well? Did you?  Are you STILL using all this nonsense as an excuse for not working your sales pipeline? For not training your employees? For raising your own prices to keep from absorbing supplier cost increases? For not getting on-the-job as early as you used to? For delegating sales functions? For cutting back to “no-frills” customer service?

     PSSSSSSST:  No one else can sell your business products/services as well as YOU can! And no one else can appreciate and serve your customers as well as you. It’s your business; it’s your baby! Get back out there and start talking it up!

     PSSSSSSST:  SALES is the ONLY activity that brings in money! Turning off lights, doing your own books and taking out your own trash are nice economical and ecological things to do, but THEY DON’T BRING IN MONEY! 

     When you can cut out  the excuses, and realize that making your business successful in spite of what everyone around you may seem to be saying (because THEY haven’t learned to cut out the excuses) IS A CHOICE. You CHOOSE your behavior. And you CHOOSE your business’s behavior. It is just as easy (in fact easier) to choose success as it is to choose failure.

     Get your glove and get in the game, and step up to the plate when it’s time to make things happen. PSSSSSSST: Like…NOW?! 

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