Archive for December, 2010

Dec 29 2010

Worst 10 NO-NO Words for 2011

STOP holding your breath!

                                      

Just don’t use these words.

                               

Reported in today’s Marketing VOX/News, are the results of LinkedIn‘s survey of its 85 million member profiles. Among other things, the Top 10 most-overused buzz words (and word pairs) by professionals in the United States are itemized.

I have presented them here for your own personal and business branding edification, and for your editing and deletion pleasure, as you beef up your turn-over-a-new-leaf-for-2011 identity and add some transparency to your camouflaged bio sales spiel.

You know the “identity” and “spiel” I’m talking about . . . it’s that “profile” thing . . . the one you’ve plastered across the Internet with your ten-year-old, hold-your-breath-in photo? That’s the one. 

It’s that sweet, down-home, good-ol’-boy (or, you-go-girl) slick-and-nifty (you remember them?) packaged presentation of you.

How do I know? Because I’ve seen you on LinkedIn, Twitter, Facebook, Salesblogcast, BizBrag, NAYMZ, Plaxo, ActiveRain, EConsultancy, Merchant Circle, Technorati, iSalesman, WordPress, and the 37 gazillion other sites you subscribe to, or have an account with.

It’s 2011. It’s time to clean up your act!

                                                                                                                    

According to LinkedIn findings (And I mean, really, how could 85 MILLION people be wrong?) :

You would be well-advised to cease and desist use of any of the following words in resumes, business blog posts, email and website content, media and direct mail advertising (and, yes, in your hot little profile) for fear of being over-buzzed:

  1. Extensive Experience

  2. Innovative

  3. Motivated

  4. Results-Oriented

  5. Dynamic

  6. Proven Track-Record

  7. Team Player

  8. Fast-Paced

  9. Problem Solver

  10. Entrepreneurial

                                                                        

In answer to your next question: No, I do not pretend to be immune from the stupidity of the masses in using these descriptive terms. I have used them all (maybe that’s how they got overused?), and –in fact– I am probably among the leaders of all active online Americans in continuing to use them (I know, I know, a visit from the devil is coming!). But I promise to start cleaning house.

And you can take that promise to the bank. You know why? Of course you do. You were waiting for this, right? Well here y’go:

Because my extensive experience in igniting innovative, motivated, results-oriented commitments to change is accompanied by a proven track-record of dynamic proportions. Furthermore, as a team player, I am dedicated to being an entrepreneurial, fast-paced, problem solver who delivers words that sell — online and beyond.

Then again, sometimes “overused” (like with my 20-year-old workboots that are more comfortable and better made than anything sold on this planet) can be a good thing — especially when “entrepreneurial” is in your blog heading!

Tune in tomorrow for a special New Year’s message.

 

# # # 

www.TheWriterWorks.com

302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

One response so far

Dec 28 2010

Carpe Momento!

Seize the moment!

 

Trying to “Carpe Diem” (grab hold of an entire day) in these relentless times, can breed toxic troubles in your relationships and send chills up the spine of your bankbook. But “moment at a time” works.

                                                                                                  

The days are history when we all thought we could bite off more than we could chew and get away with it. Carpe Diem–from its humble creation by lyric poet Quintus Horatius Flaccus (known primarily as “Horace”) between 65BC and 8BC–has quietly and dormantly stood the test of time, even up to 22 years ago! 1989? What happened then?

Robin Williams’ inspiring performance as a 1959 boys prep school teacher in the classic movie, Dead Poets Society, reinvigorated and redefined the seize the day expression for an entire generation. Most of you who are reading this right this minute were at least around at the time of that screen debut. But guess what?

The breakneck speed of technology has so revolutionized our world so rapidly that even THAT is now ancient history.

Life is moving so fast.

Almost all business is a reflection of the needs and wants of the societies and communities that house each of them.

Business owners and managers are scrambling just to keep pace . . . even as they continue to struggle with the still plummeting economy and job market. 

                                                                                                            

There’s a steadily emerging new emphasis on immediacy and responsiveness. FOR INDIVIDUALS, this means getting out of and away from that unproductive, hope-based, dreamlike existence so many have chosen to pursue and, instead, start taking action!

Return messages. What are the most productive roles to play with needy friends? Without meddling or trying to commandeer the day, provide here-and-now support where you can.

As with 3-D Leadership, lead by example. Teach yourself to respond instead of react! Pace yourself to match your capabilities, but don’t underestimate what you’re capable of, especially when you don’t need to block out a full day to get ‘er done! Oh, and trust yourself more, will you?!

Don’t just live FOR the moment.

Live IN it!

                                                                   

This translates to having a more pointed sense of urgency. FOR BUSINESS, having a present-moment mindset can’t help but impact the bottom line positively. Let all dealings with employees, customers, investors, referrers, vendors and suppliers, professional services ring with a Do It Now! attitude . . . from finance to operations to marketing.

Responsiveness

is the new transparency

because responsiveness is

    married to responsibility!  

                                                                         

Yes, we all need to be more on top of our lives and our businesses in 2011 than we were in 2010. With a full third of our existences (2,920 hours a year) consumed by needed sleep –or wishing we could– we’re left with 5,840 hours of awake time. This of course hasn’t changed much since the beginning of time, but the rate at which we consume those 5,840 hours has slammed our sensibilities.

Well, the way I see it is that seizing any single day out of 365 is not really within the realm of possibility anymore (unless it means rocking on the nursing home porch), but I sure as hell can seize one minute at a time! And my reward is that it keeps me in touch with the fun and reality of the personal and business lives I lead without leaving much room for upsets, stress, and disappointment. 

How do YOU see it?

 

# # # 

302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make THIS moment a GREAT moment for someone!

3 responses so far

Dec 27 2010

2011 ~ “Is The Sky Falling?”

Published by under Uncategorized

If Oct/Nov/Dec hasn’t

                            

heated up your business,

                                                             

 Jan/Feb/Mar won’t either!

                                                                      

I sit here in an area of the country that –until last year’s three-foot accumulation– hadn’t had any snow to speak of for over 75 years, contemplating the seven hours of driveway shoveling I just completed of another 1-2-foot-plus, on the day after Christmas.

One can’t help, I’m fairly sure, in circumstances like this, having one’s mind drift ever so creepy-crawly, to Ex (Thank Heaven!) Vice President Al Gore’s Nobel Prize-winning predictions of global warming.

This recognition of course came well after his claims that he invented the Internet. Duh! It’s hard to tell which of the three is the bigger farce: Gore, the Nobel Prize or global warming.

Anyway, it made me think about “Chicken Little.”

Remember him?

He ran around the neighborhood yelling, “The sky is falling! The sky is falling!”

                                                                  

Well, let’s have none of that, says our current Administration, hellbent on selling us all into business success by throwing good money after bad at corporate buffoon giants.

Thank Heaven, again! (Yikes! Twice in one blog post–  this “Thank Heaven!” is for Ford Motor Company. Thank you, FORD, for sassing it out and protecting Henry’s entrepreneurial legacy by telling the White House where to take a hike!).

                                                                                   

Yes, I am a lifelong Ford owner, but No, I am not a White House hater. I am a realist. I am a serious skeptic of all who would think they could step on and over small business owners and entrepreneurs with the naive convictions that stimulus tax-dollars tossed to big business (and to frivolous socialistic-based enterprises and government agencies) would turn the economy around.  

Only small businesses create jobs. Period.   

                                                                                      

Oh, and did I mention the flood of money that beleaguered, hardworking business owners and managers don’t even get to look at while being taxed into the dirt, while incompetent government agencies award themselves salary increases?

Well, yes, there have been some token awards possible through the pathetic SBA, assuming the struggling small business owner could afford the lawyer and accountant needed to process the truckloads of paperwork. 

Did we notice part of the government’s efforts to sell the public on economic success has been to push the media to glow with positive business talk . . . “the greatest holiday retail shopping returns in history,” I heard . . . while businesses continue to die in record numbers? 

                                                                                           

Where does this leave YOU? If your last quarter of 2010 was great, congratulations! Odds are good that your first quarter of 2011 will also be fiscally productive.

If your last quarter of 2010 sucked eggs, odds are pretty good that the first quarter of 2011 will not break any revenue or profit levels. Ah, but hope, the White House tells us, is just around the corner.

Here’s the bottom line: Hope gets you nowhere in reality. Action is what moves business forward. And businesses that move forward drive the economy forward. (Yes, this is apparently too complex a concept for government to grasp!)

So, what’s preventing you from taking the action steps that you know need to be taken, that perhaps you’ve been shying away from to avoid making waves? Hmmm?

What will happen if you simply choose to turn up the heat on your challenges to employees, your opportunities to vendors and suppliers, and your service to customers and clients?

You don’t need the government to tell you what to do to make your business work!

You need only to choose to step up to the plate in your industry or profession, in your marketplace, and in your community.

                                                                                                                  

Not being overly cautious is not the same as being careless.

Reasonable risks are what got you here in the first place.

The first quarter of 2011 is yours for the taking.

    Don’t ask. Don’t tell. Just do it!   

                                                  

# # # 

www.TheWriterWorks.com

302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

2 responses so far

Dec 23 2010

CHRISTMAS IN KILLARNEY

A toy truck, a stroller, 

                                         

and pub coasters

                                        

strung with dental floss…

__________

                                             

A Christmas-in-Ireland Memory

(Featured Christmas Post for December 23- December 26, with no commercial interruptions. Fresh new daily blog posts on business and personal development will begin again on Monday, December 27th. Please return then, and please enjoy the archive insights anytime.)

Thank you for your visit!

___________

  A few years ago, Kathy and I made a return trip to the West Coast of Ireland.  This particular visit was  inspired and romanticized by the classic Bing Crosby Christmas song, “Christmas In Killarney.”  We spent our first Christmas away from home in the Southwest (County Kerry) corner of Ireland, at Killarney Country Club. 

___________

     Up a rocky, grass-between-the-tires dirt road from downtown Killarney, jockeying “the wrong side” car controls to bounce cheerfully along between the seemingly endless stone walls that separated cows from sheep, we drove under an archway and pulled into the courtyard of a two-story brick complex that reminded me of “Gone With The Wind.” 

     There was one other car at the far end.  We parked, followed the sign to the office, and at front desk found a smiling, green-eyed, freckled face young lady with what else but a bubbling thick Irish accent . 

     We registered and unpacked into a spacious two-bedroom upstairs arrangement, with living room and kitchen downstairs.  Our windows overlooked the courtyard and pathway to the Country Club Pub.  Farmland hills peppered the distant views.

     It seems when I think back –after the first day of being sneered at by a non-English speaking tourist family of six who seemed to resent us poking our heads in to take the front desk clerk’s invitation to check out the odd, three-foot-deep, indoor pool they had commandeered– that we were actually the only guests there for the rest of the (Christmas) week. 

___________

     We made the bumpy drive into town every day, a beautiful, historic, bustling hub filled with happy holiday shopping locals who appeared to be warming up for the coming Saint Steven’s Day celebration that started the day after Christmas, and pretty much shut down the country for twelve days.

     Most of the shoppers we observed seemed to visit a shop or two, then stop in a pub, then visit a shop or two, then stop in a pub . . . you get the idea. So, “When in Rome…” or Killarney, as the case may be, we simply followed the crowd.

     I’ll always remember clusters of rowdy-looking teenagers huddled together on sidewalks, laughing and smoking and being teenagers, suddenly backing up out of the way as we approached (smiling, gesturing us past, saying “Good Marnin’ ta’ya!” and the boys actually tipping their caps) to let us walk through. Who knew?

     Of course we didn’t spend all of our time in town. We drove hundreds of miles of picturesque unspoiled (and un-littered) countryside during the week, meeting only pleasant, accommodating-to-a-fault natives all along the way. 

     Night driving seemed a bit perilous, so we opted for evening visits to the Country Club Pub.  The alternative was staying in our unit with three tv stations (two of which were broadcast in German from Germany! Go figure). 

___________

     The only Christmas tree we could find to buy (for $45 American) made Charlie Brown’s famously forlorn little scrub pine look like Rockefeller Plaza.  I think the one we got was about thirty (“turtee”) inches tall and had about 16 (or maybe it was 14?) scrawny branches. 

     Back with the tree, but (Oh, yikes!) no ornaments!  We had managed to confiscate a wide range of cardboard pub coasters in our travels, and strung them up with pieces of dental floss. 

     We fashioned a homemade treetop star from a piece of aluminum foil the bartender scrounged up, and stuffed two ”Season’s Greetings”scrawl-imprinted plastic shopping bags with small sofa pillows, and hung them in our windows. 

     We grocery-shopped for the all-time elaborate Christmas morning brunch of Irish rasher (bacon), eggs, cheese, jam, butter, toast, fruit, crackers, caviar (no, I was not leaving caviar for Santa; this was, after all, vacation!), coffee, tea . . . and –being deeply entrenched in beer and ale country– a bottle of asti that at the price of about 67 trillion dollars American, tasted a lot better than it was. 

___________

     We ended up exchanging gifts that we bought “secretly” as we walked down opposite sides of the downtown, waving across the road at one another between store visits while hiding shopping bags behind our backs — a book for me, a piece of Irish crystal and a little stuffed Irish Christmas Bear for her, plus some other goodies.  It was great! 

     Every minute there was great, even when fifteen native Killarney guys –the town butcher, a gooseneck twister (yucht!), dairy farmer, mailman, horseshoe maker, “tyre” changer, carpenter, and on and on– had us singing with them until 3am at the Country Club Pub (where most had hiked by flashlight from their nearby stone and clapboard farmhouses).  

     With the rows of “y’got tafinish ’em” topped-off pints of beer and ale lined up from one end of the bar to the other (planted there when 11:15pm closing time came and the lights were flickered, the doors locked, the lights turned back on and the singing began), we joined in the raising of glasses and voices. 

___________

     It was this experience –as we worked our way through “I’ll take you home again, Kathleen” and “Danny Boy” to an endless string of Christmas songs– that led us to the astonishing discovery that no one in Killarney had ever even heard of the traditional classic Crosby song, “Christmas In Killarney” that brought us there in the first place!

     But it didn’t matter that no one knew Bing had celebrated their town, as long as we sang with them, and with some measure of gusto.  Well, sing we did!  Kathy (besides being only one of very few females who ever stepped up mto the bar there, even led a chorus of “Zippity Do-dah!” 

     Laughter rocked the pub all night. 

     Walking uphill between farms the next morning, a man about a hundred yards behind a crumbling rock wall, dropped his handheld plow, patted his horse and jogged across the field just to tip his hat, reach over the rocks to shake hands, and wish us Merry Christmas!

     So much for all that pleasant surprise stuff; we really did have a wonderful experience there. 

___________

     Just one thing was missing.  Family.  We spent half of Christmas afternoon trying to phone home, with circuit connections going from where we were, to Northern Ireland, to Boston, to Florida, to New York, to the clan in New Jersey who sounded like they were in a tunnel. 

     It made us realize that all the happiness of the week we spent there was momentarily lost to being lonesome for family. 

     We managed to bounce back when the resort manager and his wife (who we suspect might have been listening in to our phone connection efforts) invited us to their home to see the doll baby stroller Santa brought for their daughter.  (Last Christmas, Santa brought the doll!). 

      Their son got a toy truck. 

     One single present each.  The two children were so thrilled, they thought they were in heaven! 

     T h a t   certainly gave us cause for pause. 

 _______________________

    

 We in America are so blessed with so much . . . and family is, well, what Christmas is all about now, isn’t it? 

     Kathy and I truly hope that you and yours

     enjoy what you have today, and every day,

and not take any of it for granted. 

     Oh, one last thing: Please remember to God Bless Our Troops for their eternal vigilance that grants us the freedom we have to celebrate this joyous Christmas day and holiday season! 

                                          

Enjoy, and Peace Be With You!

[The original of this Christmas story appeared on 12/25/08 on this blog site.]

 

 # # # 

www.TheWriterWorks.com

302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

No responses yet

Dec 22 2010

MERRY CHRISTMAS, ONE AND ALL!

 

Not A Cursor Is Stirring . . .

                                                          

A couple of nights ago, I started to write a post of some emotional recollections of Christmas’s past. I unconsciously chose to make it hard for myself to not be thinking too unhealthily-much about those people and pets who can only be here in spirit this year:

(God Bless You All Jimmy, Butch, Ernst and Paul, and especially missed in our lives and our Christmas household: our cherished dogs, “Tuckerton Boy” and “Barnegat Girl” —– all six of you left us this year, just weeks apart!)

                                                   

But then, as I felt the tears coming, I shook myself into some here-and-now reality and got my mind caught into a second-wind rush of business thinking again for the last two nights’ posts. 

Is that kind of like going on a hard-earned vacation and then taking half a week to unwind and realize you’re on vacation? Hmmm. There’s a question that’s certainly no less troubling than the mixed emotions that come for many of us with the holiday-slow-down territory.

Anyway, I hope you will take a look at this and some of the other posts in this column (and of course the word links!) in addition to tomorrow’s special: CHRISTMAS IN IRELAND.  They certainly touch on some of my writing extremes.  You may like all or none, but if you prefer one direction over the other, please call or write me and let me know. 

You who are regular visitors (Thank You!) know that I continue to straddle the line between literary interests and hard-nosed, but light-hearted (if one could possibly have both a hard nose and a light heart?) business teachings. 

                                                                       

Having been a businessperson, business professor, business consultant, and business author makes it hard to get business out of my system, but I love writing fiction too, and often find myself writing blog posts on a coin toss!. 

As for this blog site, I have all kinds of analytical stuff to digest, but it rarely helps me know how to most effectively divide my writing pursuits because YOU –you who actually return here without threat of punishment– are really the only ones who can help me do that. 

So please do pass along your thoughts on what you’re more or less interested in.  You can be sure I will pay close attention to anything you say, and I’ll love you for it!  Seriously, I will greatly value your input. 

I figure if you’ve read all this, and gotten this far, you either relate to something I’ve written, or you wish me off the planet, or you’re stealing my ideas to start up a new government in Bongo-Bongo (I DO get a lot of regular visits from many foreign countries!).

Or . . . perhaps your tv is broken and you’re ready to join Matchmakers, or you’ve got 16 kids with stockings to fill and toys to assemble and you’re doing tasks of avoidance right now by pretending to be engaged in important research as you hover over your screen . . . or maybe you’re just a really sick puppy?! (It’s okay; I love all puppies!)  

SO:  ‘Tis the night before Christmas, and all through your mouse, not a cursor is stirring, not even the souse who lives next door and pounds on your door when you stomp on the floor and call him a louse

. . . whew!  Can you tell I had a glass of Christmas wine? 

                                                                             

Really, all you dear visitors, I wish for each of you the happiest, healthiest, and Merriest Christmas of all time. 

Stay close. 

Stay Safe. 

Stay warm. 

Love Those You’re With and Miss Those You’re Not With. 

Relax. 

Smile. 

Laugh. 

______________

See you sometime tomorrow (with some special nostalgic comments about one very memorable CHRISTMAS IN IRELAND!). In the meantime, have a great sleep (unless you’re in Bongo-Bongo and just woke up!) and have a great day tomorrow!  

 # # # 

www.TheWriterWorks.com

302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

No responses yet

Dec 21 2010

DEFRAGMENT YOURSELF!

When you finally slow down for

                                          

(or from) the weekend,

                                      

DEFRAGMENT!

 

 

No need to explain why. You already know all the economy, industry or profession, marketplace and competition reasons.

So let’s get to the heart of it. Use this slow-down-time period to step back, adjust your glasses, put your hands on your hips, stretch, yawn, take some deep breaths, and defragment — put all the pieces out on the table.

                                          

Start with your business . . .

What’s been going on these past few months? Weeks? Where’s your business now, and where’s it headed?

~~FINANCES?

Management? Strategies?  Communications? Budgets? Investors? A/R? A/P? Cash flow? Payroll? Other overhead? Reimbursements? Taxes? Revenues? Charitable donations? Profits? Accounting systems? Bookkeeping services? Add your own here: _____________________  

~~OPERATIONS?

Management? Strategies? Communications? Equipment? Supplies? Storage? Shipping? Inventory? Warehousing? Operating systems? Work flow? Scheduling? Purchasing? Leases? Legal actions? IT? Add your own here: _______  _________________________________   

~~MARKETING?

Management? Strategies? Communications? Branding? Sales? (Yes, sales is a function of marketing.) Public and community and investor and industry relations (Also all marketing functions, including news releases, special events, blogs, BUZZ)? Advertising (another function of marketing, including online, traditional and direct media . . . as well as the creation and production of all of it) Pricing? Packaging? Promotion? Merchandising? Social media? Add your own here: _____________________________  

~~HUMAN RESOURCES?

Management? Strategies? Communications? Benefit programs? Customer Service? Referral values? Recruitment? Hiring and firing? leadership, teamwork and skills development training? Performance incentives? Motivational programs? Add your own here: _____________________________

                                                  

[So you noticed those 3 primary targets for each category, huh? Well, in my experience, poor management, poor (or no) strategies, and poor communications have consistently been the primary reasons for business failure!]

                           

That should give you a place to start. When you’ve exhausted your business thinking, switch gears to your SELF.

 

What’s been going on these past few months/weeks  with YOU? Where are you now, and where are you headed?

                                                       

~~HEALTH & FITNESS?

Are you squeezing in enough exercise every week to keep yourself in decent shape? You need not lift or jog for three hours a day and eat powered protein shakes with 37 raw eggs for breakfast in order to stay physically fit.

Many experts say 3 hours a week of brisk walking and avoiding overdoses of red meat and fatty foods will suffice for most people with busy schedules. Are you getting routine medical and dental health checkups as recommended? What do you need to do to motivate yourself in these directions?  

~~FAMILY & RELATIONSHIPS

Are you spending enough quality time with children, parents, spouse or significant other and (get your finger out of your throat!) your in-laws? How can you combine some time-consumers more productively? Walk with family members or friends. Partner up for health tests (easier to deal with when you have company).

Get serious about sharing healthy food preparation ideas, recipes, and meals. Small specialty of handmade gifts and handwritten thank you notes work wonders as relationship cement. Add your own ideas here: ____________________

~~SELF-EXPRESSION, SELF-AWARENESS & SELF-DEVELOPMENT

Surely you know what you need to do in these categories to defragment yourselfand move forward with the adventures in creative expression and self and academic learning that you’ve always wanted to fit into your life, but never chose to make the room for. Now’s your chance to choose, and blame it on me!

The more you can learn about yourself, the better you’ll be as a leader and coach and role model . . . the better prepared you’ll be to inspire and motivate others to productivity and peak performances. Choose to make yourself make room for this. 

                                            

Weekend time slow-down periods are the perfect times to reevaluate and make commitments to yourself.

No, not token promises that never happen. Get serious here for a minute.

You have only one life, and the rest of it starts the minute you leave this blog post, so how about making the rest of your life make the kind of difference you’ve only ever dreamed of?

Hey, what’s to lose by trying?

 

 # # # 

www.TheWriterWorks.com

302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

No responses yet

Dec 20 2010

Business as usual? Not tomorrow!

Tomorrow

                        

is the 2nd day

                      

 of the rest

                            

   of your life!  

                                                           

So, “business as usual” is an expression left over from the days of yore. Get rid of it! Click on Delete! There is no such thing anymore. No business that’s managed to survive this long into this dying quail economy has a “usual” anywhere on its plate.

This is especially true given The Great Global Warming reports whose noteriety earned an infamous Nobel Prize on the cusp of all the extreme cold temperature onsets. 

I mean, consider that business climate (as we used to know it) has been under crippling storm interferences from the Nation’s capitol, and from deadly mass media manipulations blowing out of Boston, New York, Philadelphia, and Baltimore.

If we look over here, at this gathering high pressure system in the Midwest we can probably trace back its origins to corruption in the Chicago area which was stirred up by former community organizers and regularly energized by “Hollywood’s finest” over on the left coast.

Ah, but you only (and rightfully, I might add) want the bottom line: Will it rain or snow?  

Yes. Depending on where you are, at least one and maybe both!

                                                                                  

Whatever you’ve suffered to date in trying to keep arms distance from the incompetent government’s meddling hands and from the pathetic examples set by America’s corporate giants, is bound to get worse before it gets better. But it need not get worse for YOU! That’s your choice. You have the ability to stay in control of your ship and steer it through the coming storms. 

It will take some preparation and a vigilant sense of readiness, but you know what? You’re a pro at that! You’ve proven it by getting this far. Take time this week and next to enjoy your family and rest your business brain. But don’t hang up the phone. This is the most ideal period of the year to think about direction instead of survival.

Map out where you’re headed. Check the long-range weather reports and plan course corrections accordingly. Start to look at the prospects for added revenue streams that do not stray too far from your basic business. Begin piecing together a branding strategy and approach that can take you one step up on the competition.

Look a little harder for the opportunities that are there in the corners, the ones you might have passed over before you restructured or streamlined operations. You may have to “knuckle under”! That’s an expression that does still apply. Here’s another:

Open minds open doors.

                                                               

Pay attention to proper, productive goal-setting. Pay attention to your SELF and your stress levels and your health (because the best open minds and open doors in business mean nothing if your body locked up and shuts down!) Stress, today, may not be greater than in other generations, but it’s certainly quicker, so you need keep pace –and set the pace– are you ready? Set? Go!

  # # # 

302.933.0116   Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

2 responses so far

Dec 19 2010

GOT GUTS?

Headed to 2012–and

                               

your business

                             

is still breathing?

                       

You got guts!

        

It takes more, much more, than an MBA, family inheritence, or good luck to have a living, breathing business survive this still-spiraling economy. It takes guts.

Guts? Right. You must have ’em, or you wouldn’t be reading this. Okay, enough with the backpats, where do you go from here? Yeah, into January, right. I know. But beyond that, what?

Since you’re an entrepreneur preoccupied with making your idea work, you’ll probably be doing all your gift shopping online, or running around at the 11th hour grabbing stuff off what’s left on nearby retail shelves.

If that’s not the case, and you’re a true romantic who has planned every inch, and had a thousand hours to plan and organize and wrap, you’re probably a corporate type who did all your Christmas shopping in July, and not reading this anyway.

So, here’s a thought: What about taking yourself through a group brainstorming experience —  by yourself?

                                                                                  

Is that like suggesting that you do a multiple-personalities thing? Yes, but not so close to the edge that you’ll need a shrink by New Year’s.

I’m suggesting you start with a pad and pen or pencil (if any of those tools are still within your reach). Laptops and all those other hand-heold devices just don’t cut it! They don’t give you enough time to think.

Besides a little practice with that lost art called handwriting, the experience alone could be a good stimulous (speaking of which, Red Bull isn’t a necessary accompaniment, but you may want a cup of coffee?). 

Next, turn off your cell phone; I promise the world won’t end. Then find a place where you won’t be interrupted. (HA! Talk about challenge!) Maybe it has to be a locked car in your driveway?

At the top of your page, write the one business issue that is most important for you to address in 2012.

Be realistic.

Draw a vertical line down the middle of the page.

                                                                

Put a + (plus) sign on the left and a – (minus) sign on the right. Start to write down everything you can think of (in the left-hand column) that could be a positive outcome of resolving this issue. Everything you imagine as negative on the right. Think freely.

Don’t criticize or second-guess yourself. Instead, go back over your list from the perspective of what you imagine to be your most trusted advisor or most valuable employee. How would it change?

When you’ve given these two columns about 10-12 minutes for each of your split personalities, STOP! Take a swig of coffee. Take some deep breaths. Rub your hands together briskly.

Next page: Write down the three steps you can take on Tuesday, January 3rd, to make some of that left-hand column stuff on your first page start to happen. Rank order the priority of steps.

Make some specific notes about the who, what, when, where, and how each of those three steps can/should/will occur.

Give them a timeline.

Be realistic.

                                                                           

Keep it all flexible: your rankings, your steps, your timeline, and what you expect for results (yes, without this, it’s hard to know why you’re pursuing anything) . . . flexible.

If you get close to the date and it’s not going to happen, don’t whip yourself (that’s hard to do anyway), just move the date. If the steps involve money or other people, leave them flexible enough to adjust in case things don’t go swimmingly (which as you know, they rarely do!)  

Fold up the pages. Put them in your pocket. Type them into your computer tomorrow (not today) and edit them in the process. Share the information as appropriate.

Congratulate yourself for doing goal-setting the right (most productive) way. Now make it happen! And stop worrying. Remember, you got guts!

 # # # 

302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

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Dec 18 2010

False Promises

“But I have

                      

promises to keep

                                      

     and miles to go

                       

      before I sleep . . .”

— ROBERT FROST

 

NOTHING is more aggravating to a business professional than assurances from others that prove empty, guarantees that don’t deliver, and boxes full of promises with false bottoms.

These games waste time and money, drain energy, and create havoc for the person or organization on the receiving end.

I recently witnessed a guaranteed $1 million sale that ended up costing a great deal of anxiety and money to discover that the “sale” was a hoax.

Maybe a million dollar sale is hard to relate to, so here’s one I’m sure you’ve experienced:

An on-again, off-again client (Sam) once assured me my proposal to manage a very major (big fee) project was acceptable and that we should meet to wrap it up early the following week.

He asked me to call on Friday morning to set a time and date when we could meet and I could pick up a check.

                                                                       

With some overdue bills on the desk, that was a welcome thought. The accompanying feelings of relief were quickly muffled. On Friday morning, Sam was unavailable so I left a voicemail and doubled up with an email that I could be available to get together on Monday or Tuesday. Sam never responded. It was a long weekend.

I called again on Monday and had to leave another voicemail. I sent another email. Still no response.

In the meantime, the two teleconferences originally set for Monday that I had moved to Wednesday so I could be available for Monday or Tuesday were suddenly on the firing line. I tried Sam’s number to no avail three more times that day. At the end of the day Tuesday, Sam called to apologize for being very busy and wanted to meet on Wednesday.

I explained I had conference calls set up, and Sam then suggested connecting on Thursday. He had my check ready. I asked if he could put it in the mail so I could get started, and he said he needed to meet personally with me first to “go over a couple of minor points and sign off on the project.” 

One of the Tuesday conference calls (involving a dozen people) was last-minute rescheduled –you guessed it– to Thursday.

                                                  

Sam, as it turns out, was “called out of town at the eleventh hour” on Thursday and didn’t bother to let me know until his email arrived two minutes after the rescheduled conference call that I was supposed to be in, was completed.

He sent me an email on Friday saying he promised he would be at my office first thing Monday. I took a deep exhale and shuffled my Monday schedule around so the morning would be clear.

Sam called at noon Monday to say he was sorry for not getting to me earlier, but assured me he would be stopping in later that afternoon, at 2pm. At 2:15pm, an email arrived announcing that the week had just become “too crazy” and would the following Monday afternoon be okay to meet. You know when you can feel the meltdown is on the way?

I politely told Sam to take a hike. I had to run double-speed to make up the lost time and attention to other clients and pay the overdue bills. This is of course all in addition to my churning stomach and missed sleep.

I know, I know, I did a lot of stupid things , but only because I start with trust, and expect people to keep their word. 

It’s happened before. It will no doubt happen again. I would never dream of being what I consider to be so “insolent,” so I have a hard time accepting that some people out there really don’t care about honoring their commitments.

“Promises are made to be broken” they might say. Well, I’ve learned the hard way to be more suspect of people who assure me of anything. It’s really not hard–especially these days– to communicate, unless a conscious choice is being made to confuse, confound, annoy, not deliver, take the high road, or pretend to be too busy to be concerned about other’s commitments. 

Show me. Don’t talk about it.

                                                                           

And when you miss the first shot and don’t call . . . don’t call! I’m not interested. Sam ruined it for both of us! Here it is: Demonstrate respect and follow through with what you assure others of, and you’ll never lose credibility, or business. And you stand to gain: a high-trust reputation. 

                                                              

 # # # 

302.933.0116    Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

3 responses so far

Dec 16 2010

SKIMPING ON CHRISTMAS

Businesspeople down in

                                

Onunderoverup

                           

are too busy blaming

                         

instead of solving.

                                                  

“Down in Onunderoverup”? Huh? Oh: Down and in . . . Revenues and profits are down. It’s the worst holiday shopping season in memory. In and on . . . Brick and mortar businesses are getting killed by the invasion of online businesses. On, under, and over . . . Online businesses are being undercut by overkill retail sales events. Up . . .C’mon folks, let’s own up to the reality that this is a bite-the-bullet Christmas for probably two-thirds of all Americans.

 

IF — like many others this year who don’t work for do-nothing, free-spending government agencies or bailed-out corporate giants — IF you happen to be having a tighter Christmas ahead than those you’ve left behind, you may want to consider three points:

  • Unless you choose for it to be (behavior IS a choice), you need not think that it’s corny, hokey, old-fashioned, ancient, not P.C., or “yeah, so?” (Thoughts are things!), to consider this first point.

1)  Here’s how it goes: choose for a minute or two to think that Christmas is not all about you, except as a a joyful celebrant.

While you’re staring at your screen right now, dismantle the whole holiday stress clog-up in your brain (take some deep breaths) so you can step back with a fresh perspective and see Christmas more realistically, for what it is: the celebration of the birth of Christ.

                                                                  
  • Okay, now, flying on the shirttails of the first point, comes this second point to think on.

2)  How have you chosen to let others (and your self) set you up over your lifetime to choose over-the-top artificial representations of this joyful event to bump the real thing off into the wings from stage center?

How have you become victimized by decades of deep and hard-hitting commercialism?

                                                                                   
  • Have all those sales, ads, commercials, emails, txtmsgs, endorsements, and “perfect family with perfect dog in their perfect home setting” images left you with the guilties because you can’t afford that surprise diamond or vacation gift for your spouse this year? Because the kids will have to settle for the cheap iPod and a slightly used Wii? Just one chew-bone and a single squeaky toy for Rufus?

3)  Welcome to reality. It’s the same place that many (probably the majority) of your customers have been quietly and more steadily inhabiting over the last couple of years.

It’s not just you. It’s not just them. It’s the vast majority of the world that’s actively downsizing 2010 Christmas gift-giving and expenses.  

                                                                                             

Well, realizing that you’re not alone sometimes serves to soften the edge. You should, by the way, also know that I am not a minister of any kind, nor have I any religious drums to beat . . . what then?

It’s Christmas!

Skimpy perhaps by past life standards, but this is this life, here and now.

We only go around in it once, and we’re in it together:

business owners, partners, managers, employees, suppliers, investors, service and sales professionals, referrers, AND customers! 

                                                               

In a time of year that accents good will, “blame” is a nonproductive misfit. In a time of life that businesses struggle with the economy, fixing the economy becomes Job One for businesses.

What can yours do? What can you do? What can you do now, tonight, tomorrow, to take a major step toward righting your ship?

# # # 

www.TheWriterWorks.com

302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

No responses yet

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