Gotta Hitch in Yer Gittalong?

The business of a one-way communicator fades as 

quickly from view as yesterday’s prices at the pump.

When your spoken or written communications cease to be communicating communicatively, and you can feel the bumps but aren’t sure why messages aren’t transmitting to others as smoothly as you think you’re delivering them, check yer gittalong! You gotta hitch there, Pardner.

You don’t need no PhD. You don’t need to give up hours of your time.

It won’t cost you a penny.

All you need to do is ask yourself some questions, then answer yourself.

Quick.

Simple.

Free.

Start with the amount of information you’re putting into your message. Is it too much or too little for the individual or group you’re speaking or writing to, to be able to respond appropriately? Or is it  j~u~s~t  enough? Are you addressing the right individual or group to start with?

Don’t laugh at this last question if you have ever spent more than a wasted minute in a meeting that you should not have been asked to participate in to begin with. Bosses do it every day. They send out an email and Cc the whole world. They call one guy asking to meet with the whole department when only two people should be involved.

But, no. I wouldn’t imagine you’d do a thing like that.

You may, however, not be asking for answers to your questions in ways that encourage promptness, Truth, Justice, and the American Way.

Oh, wait a minute, that’s Superman.

But, hey, no reason you can’t be as efficient to make your point as changing your clothes in a phone booth, right?  

Would I take you this far into a blog post just to urge you to be like Superman? Surely not. The point is that one-way communications are like the radio and TV . . . other than those of us who may be drunk, on drugs, or confined to straight-jackets, most of us don’t talk back to these messages.

When you put out information or requests to others, you want feedback, responses, and answers. That’s two-way communication. Don’t talk like a dictator if you’re trying to cultivate a democracy . . . or an interactive, innovative organization! 

The “Can you hear me now?” TV commercial is a great example of a line that is worthy of using in meetings and phone calls –and even emails– because it solicits feedback. It gives you a checkpoint. It’s a straight out request to make sure that your message is being received and understood. Where are you without that? Where?

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www.TheWriterWorks.com or 302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

When all else fails, get in the

closet, or under the covers,

or lock yourself in the car

. . . and talk to yourself!

Let’s face it, nobody knows more about your business than you. You can collect ideas and information from everyone who works with you, even those who work against you (like, for example, disgruntled people you once fired, or competitors, or in-laws ;<) and –as yesterday’s post suggested– single-digit-aged kids, but . . .

BUT sometimes, when you’ve got a problem brewing, that’s like sending someone else to the doctor’s office to get a check-up for you.

Only you can know what ails your business.

Yeah, there’s government incompetency, over-regulation, sky-high taxes and fuel costs approaching tsunami proportions, plus other stuff that you can’t control (um, I did mention in-laws earlier?). There is, however, a whole lot you CAN control that you’ll find out about when you talk to yourself.

By the way, take notes!

Here’s how to dig deep under your skin, inside your gut (yucht!) and produce some viable solutions to the problems that threaten your business.

Follow these 17 steps to happy resolution and stop beating your brains in:

1. Cancel your appointments for the afternoon.

2. Find a private place.

3. Go there.

4. Take no hostages: no other people; no cell phones (torture, huh?); in fact, take no electronics of any kind (that means no radios, no portable WiFi’s, no leftover pieces of your dog’s Invisible Fence, no “Beam me in Scotty” magic rings!).

5. Take some deep breaths . . . until you’ve wiped clean the slate in your head that has an agenda on it.

6. Take some more deep breaths (can’t have too many of these!) and tell yourself (out loud) about all the things you’ve been doing right since the year started. Make a list. Yes, quote yourself! Actually write your brilliant comments down on a piece of paper.

7. In each case, identify the key ingredient that made the situation work out positively. Say it out loud to yourself, and, yup, write it down!

8. Are you still breathing?

9. Next, zero in on the 3-ring target you draw. Announce out loud to yourself the number one most immediate problem that needs fixing. Write it down. Put it in the center circle. Next, state and write the number two most immediate problem that needs fixing, in the first ring, then state and record number three in the next ring.

10. Take some more deep breaths.

11. From your initial list of what you’ve been doing right, what key solution ingredient did you use that could be applied to your targeted issues? Say it. Write it. What’s left? 

12. Write down what you might have thought about doing about any leftover problem(s) ten years ago. Don’t “Yes, but” yourself. Just write it down. Now put your pen and paper down, and sing a favorite song to yourself. If you can’t think of any, “Happy Birthday” works just fine. (I did tell you you needed a private place, right?) 

13. Take some more deep breaths.

14. Return to your target and speak out then write down three ways you could use to solve the remaining problem(s) — the first three that come to mind. Which of these is the most realistic and most practical? Need to re-invent your business? Re-invent yourself?

15. Do it.

16. Go back to work.

17.  Have a great day! And remember, you have all the answers. Just reach in and grab them. And keep talking to yourself! 

# # #

    Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

Kids are

the world’s greatest

salespeople because

they know how to 

paint a verbal picture 

. . . and put you in it!

When’s the last time you took business advice from a single-digit-aged kid? Every small business owner, operator, manager, entrepreneur, and sales professional should have to do this at least once a month, even for a ten-minute long crash course.

Ask someone under ten years old to tell you why she or he likes something. Then listen. Ask questions but only for clarification. Odds are pretty good that you’ll end up inside that child’s verbal description of a thing, a place, or an event. You’ll get there by your own choice and you’ll enjoy the experience.

Those of you who are Mothers (or Mr. Mom’s) know all about the pearls-of-wisdom-from-the-mouths-of-babes thing, but in case you’re not, or don’t, don’t think for a minute that you haven’t time to waste with such foolishness.

Innovative business empires have been built on ideas and messages that have come from listening to children.

Children —and generally the younger the better– are less inhibited, have far fewer fears, and fewer feelings of self-importance. They may fantasize. They may not seem very realistic about things like money or distance or amounts or sizing up people or situations, but they speak the truth.

And they are passionate.

And they know how to

paint a verbal picture.

And they won’t hesitate to tell you

all the things you need to know

that no one else will tell you.

You will gain value from a child’s perspective.

His or her viewpoint, remember is looking up under your chin and your belly, and inside your nose. Put your new product, or a photo or video clip of it on the table in front of the nearest 8-year-old and ask what she or he thinks it is. Ask what it does, how it works, who would use it, why, when, where, how?

It’s a service? Simplify your explanation of it and see what you get back. Offer and ask for examples and comparisons. Does he or she if the product or service would be a good or bad thing . . . and why?

Tou’re looking to save your business money? What better deal can you make than to get an outpouring of honest, unbiased opinions about your business or business ventures for the price of an ice cream or hot dog, or a trip to the circus or a walk on the beach or through the park?

On top of all that, you’ll get a firsthand booster shot of salesmanship. Maybe you forgot about how important energy and enthusiasm are, or the importance of painting a mental picture with words, and walking a customer into it. Hmm?              

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302.933.0116     Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone

Seek healthier

                        

relationships?

                                 

Want to lower

                              

your stress, BP,

                                         

chronic pain, risk

                            

of addiction? Wishing

                       

you could grow your

                           

business now to where

                            

you want it to be?

Yes, my friend,”

you are told as you stand glassy-eyed in the vegetable aisle of the supermarket, leaning dumbfounded over your wire shopping cart, “you can have all this and more!” the man shouts.

You expect a crack of lightning and rumble of thunder to follow as he reaches toward the heavens and then steps down toward you from his platform and proceeds to sell you a 27-piece set of stainless knives for just $9.95!

Well, who knows whether a set of knives can turn your life around. Nothing surprises me anymore. Oh, except for one thing: finding out that all the benefits above (and more!) really can be yours when you are able to bring yourself to forgive yourself.

In a whole series of studies conducted over the last 3-4 years at the Mayo Clinic, prayer is believed to facilitate forgiveness, and forgiveness (especially self-forgiveness) may hold the key to a healthier state of well-being, and longer, healthier, happier lives.

How come everyone doesn’t know this or do it? Ignorance may account for the majority of the world’s population not knowing or practicing this thinking. Of those who understand, not everyone accepts the values of prayer.

And even among those who do accept the ability of prayer to heal, not all of them believe that forgiving others –and especially themselves— could possibly enhance their own physical, spiritual and emotional well-being.

Don’t go getting

your entrepreneurship

in an uproar!

This is not a Bible study blog.

I am not an Evangelist.

It’s safe to keep reading.

The bottom line on credibility, by the way, is to simply Bing or Google Mayo Clinic studies on forgiveness, and check out what you find. Suffice it to say that the conclusions drawn certainly seem to make sense to a great many successful business owners I’ve known.

Every human being carries burdens of having done something wrong and/or harmful –in error or intentionally. Such burdensome experiences bury themselves deep within us as we move on with the clock and the calendar and the rush of Earthly existence.

We may keep these upsets tucked away forever until some event triggers us enough to bring them back to the surface, or to implode in, for example, the form of a heart attack, or explode from within as hostility or aggressive behavior, or lie dormant to rise one day as suicide.

The situations and events we choose not to forgive can paralyze and erode parts of our brains and inhibit some of the freedom of our movements.

Many of us torture ourselves over and over, day after day, year after year . . . for perhaps one instant of bad judgement.

To choose to take some action about forgiveness of others and forgiveness of ourselves moves us a giant step closer to productive leadership, and raises the prospects of growing our businesses to where we want them to be, to where we believe they are capable of being.

If prayer leads us to forgiveness, and forgiveness leads us to healthier relationships, lower stress and blood pressure, less chronic pain and less risk of addiction, then we become better stronger leaders. Happy, healthy, positive business leaders who have chosen forgiveness of themselves and others as a path are those who succeed.

If your business is not where you believe it could or should be right now, consider yourself the catalyst for change by taking action now to strengthen your self. Have you tried prayer? (Seriously, or token tinkering?) Have you prayed for forgiveness for yourself and for others?

What’s have you got to lose by not trying? Your business? Your life? Eternity in hell? 

# # #

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone! 

Thanks, Angela Current www.ClassicResumes.com, for today’s topic

PUT AN “X” THROUGH IT!

It’s never easy to balance two large critical chunks of your daily existence –like your work and your exercise– without experiencing some feelings of inadequacy, and wondering if you’re cheating yourself.

Why can’t I make both of these things work? What do I have to do to make both pieces fit my daily timeline? Life is no longer feeling like a series of opportunity windows . . . it’s more like locking and unlocking prison gates. HELP!

There are no magic-trick answers. What there is, is discipline. And self-imposed discipline is the hardest to follow. Grumble though we may, it’s almost always easier to follow someone else’s schedule of discipline.

“Your report is needed for a 3pm meeting,” says the boss. “Two more laps around the track!” yells the coach. “Parade Rest!” orders the CO. 

Ah, but all of those external discipline situations include real or imagined consequences for failure.

So?

You’re saying you can only perform when there’s a perceived threat involved?

Maybe you need a shrink?

You use self-discipline to get through every hour of every day. It’s called living a mature and responsible life. What you make of your self-imposed discipline is what draws the line in the sand between your existence and productivity and achievements, and the existence, productivity, and achievements of others

If you’re an extremist, you might be choosing three hours a day, seven days a week, of pumping iron. This can of course severely cut into any kind of reasonable work schedule, and this is not even to mention the time that must be used to be selecting, preparing, and eating the specialized diet that needs to accompany such a commitment.

But hopefully you’ve figured out how to harness your compulsiveness by combining interests — by running or managing a gym, or functioning as a personal trainer or exercise physiologist or physical therapist, or perhaps by being a professional or Olympic athlete.

Now this may be an even bigger stretch, but let’s assume instead that you are fairly “normal” (HA! and you’re reading this?)

Okay, you’re a typical entrepreneur who’s preoccupied with making your business idea work; you put in longer business hours than most of your friends and family.

And you’re trying to maintain a reasonable exercise schedule, right?

As with anything in life, success doesn’t drop from the sky. You must apply yourself. In this case, you must set up your own disciplined approach to doing the kinds and amounts of exercise that you believe you need (or that a healthcare professional has prescribed), and commit your mind and attitude to working around that!

Put exercise times down on your calendar for every day you decide you need to exercise.

Pick times (usually best kept consistent from day to day) that do not interfere with essential work hours. For most, early mornings fit best; some prefer early evenings (late evenings are not generally recommended by professionals); others use their lunchtimes to exercise, and nibble healthy snacks throughout the day rather than sit-down lunches.

Some set flex schedules.

The point is that once you choose the times, record them on your daily calendar — put an X through the time slots involved.

Then work everything else in your life around those X’s.

Unless it’s an emergency situation, simply elect to not schedule any meetings or conference calls in those X-boxed times.

Make excuses if need be, but protect those Xs because they are indicators of investment you are smartly choosing to make in your SELF. No one but you can do this. And no one but you can make it work. Reinforce your X hours by watching and/or listening to motivational programs. And keep marking your calendar, always  a month in advance.

Oh, by the way, when you’re occasionally forced to miss an Xd-out time block, don’t torture yourself. Make it up as best you can, when you can. It’s not the end of the world. It’s an opportunity to make adjustments.

# # #

www.TheWriterWorks.com or 302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone! 

This is an attitude message, not a sign-up or recruitment decree

Don’t let the media  

and the White House

bully you around!

It’s your business.

You’ve captained it through rough seas before.

You’ve made it this far.

You know in your heart that –as bad as this economy continues to be (in spite of all the White House and media protestations to the contrary)– you can survive the present turbulence by holding your ship steady and running the engines full ahead.

Why this message now? Because I see and hear about many small businesses getting weak-kneed and starting to actually consider caving in to all the psychological bullying messages that continue to run rampant out of the White House and the federal government’s puppet media, who have abandoned reporting for propagandizing.

Political manipulating has clearly replaced the reality of what it takes to turn around the economy. Don’t be bullied into buying all the nonsense spewing 24/7 out of the army of talking heads. Small business holds the only key to economic turnaround with genuine new job creation — real jobs that provide real career opportunities! 

I’ve had conversations with three business owners this past week (one retail, one manufacturer, and one service) who are claiming to be on the verge of abandoning most if not all marketing efforts to save money. “So board up your doors and windows too! Just toss in the towel now!” I was tempted to exclaim, but realized I’d simply be fueling the fires.

The L~A~S~T place to cut corners is marketing!

T h e   L~A~S~T   p l a c e.

No marketing, no prospects.

No prospects, no customers.

No customers, no sales.

Is that rocket science?

“Oh,” they say, “but we just can’t afford it anymore; marketing costs a fortune.”

No marketing doesn’t cost a fortune! Maybe the kinds of marketing you’ve historically done is proving too expensive to keep afloat in this killer economy, but good marketing does NOT have to be expensive.

In fact, really great marketing can be done for free or close to free when someone knowledgeable and experienced is handling it.

“Yes, but then there’s the expense of retaining those kinds of services!”   

First of all, the “Yes, but’s” run in the woods with the “Rabbuts.”

Secondly, and most importantly, there are VERY many resource people out there who have the know-how and the experience and the creative talents to put together a marketing program for you that is free or minimal expense, and that works, for far less money than you’ve been pouring into your earlier-days efforts.

Stop running! Stop doubting! Start searching! Be a detective!

If you are intent on marketing your business successfully for minimum expense and you are willing to focus a chunk of energy in finding the right individual or team who can do this for you, you will succeed!

And won’t that surprise your competitors? And (ahem!) the White House?     

# # #

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone! 

In business and life:

THINGS AREN’T

ALWAYS WHAT

THEY SEEM

The business world is filled

with its share of illusionists.

Look in the mirror. Are you

coughing from the smoke?

We are under relentless media bombardment of fake unemployment numbers. The make-believe news has risen to howling proportions. It’s the White House’s feeble attempt to have us all swallow that the economy is on the upswing (which failure to confirm requires, merely, a trip to your nearest gaspump, with $8 a gallon coming soon to you!).

Just the word “gaspump” puts a gasp in your ump, right?

Probably because it prompts you to remember the last guy who ripped you off.

(Am I imaging this? I doubt it!)

Looking back to November, 2008, should remind us all that in business as well as government (and all of life!), what you see is not always what you get!

                                           

Though most of us think the Latin phrase “Caveat Emptor” — Let the buyer beware— first surfaced in the Ralph Nader consumerism movement of the 1960s, the birth of its use was in fact claimed in 1523, would you believe? So, bottom line here is that deception in business has been around for awhile.

Talk with anyone who sailed through the last few years of the “Dot Gone” Revolution in the 1990s, and you’ll hear sad tales of almost jumping out of tall buildings. I lost $500,000 with a legal signed contract in hand. Another family member lost $1.5 million with a signed contract in hand. The lesson? Signed documents mean nothing!

Where does that leave us? Having to be V~E~R~Y cautious about others we do business with. I’m not so much talking about customers (though big-ticket product and service customers have been known to take what they can and run). I’m really referring more to employment and investor and loan arrangements — big bucks deals!

But I’m also keying in on small business ripoffs that cost big-time hours and effort.

Those are the real killers of entrepreneurial spirit!

I need to make sales to eat.

It’s often hard to do due diligence on a small-time business down the road or in the next town enough to find out that the owner is a scam artist, looking to con as much information from your brain as possible, for free!

Experience has taught me some, but –in the end– I still have to sell my services. Selling services requires giving services. You can sample the pastrami in a deli, but any kind of consultant (except maybe a pastrami consultant) has to provide a sampling of know-how and experience, and that takes time. And time costs money.

So figuring out how to best parcel out samples of your expertise in order to hook the fish but not lose your shirt is the ultimate challenge. And you may never win if you don’t approach prospects with reserved skepticism. I’m not suggesting distrust. I trust everyone until they prove otherwise. I’m talking about being yellow-light-cautious. 

Not everyone has your integrity. Not everyone believes in God. Not everyone functions completely on her or his own. (You’ve heard of silent partners? Wives? In-laws?)

There’s not a whole lot we can do about gas prices, but we always have control of whom we choose to do business with. Yellow lights are only followed by red lights!

Stay alert. Don’t get hurt!

# # #

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone! 

When the odds are

stacked against you

. . . change you!

You may not always be able to do something to change the odds, but you can always do something about changing yourself. Entrepreneurs are best at this.

Many online business entities and retail shopping club organizations (like CostCo and BJ’s) excel at transforming both the ways and the means with which they do business.

Re-inventing yourself may be the greatest of all-time survival tactics– befitting of small business and professional practice owners in tough economic times– and it beats trying to “sidestep” the odds — reality!

In case, you had some fool idea that the economy’s getting better, by the way, HA!

Reports today of findings by The Bureau of Economic Analysis are alarming to say the least.

They translate to the fact that one (1) out of every three (3) adult Americans now exists 100% on some form of government handouts of others’ hard-earned tax-dollars.

1 out of 3! Yikes! Why work?

This whole re-distribution of wealth thing isn’t such a bad idea. Let others work to support me so I can lay around watching TV. I never cared much about achieving my potential anyway.

Besides, America has a whole eleven percent more to go to be as bad off as the pathetic 44% welfare state of the UK. And we’ve even got free healthcare coming down the road. Imagine! Free everything! Ain’t Socialism great?

And we can just keep printing money in Washington and doling it out to all of us who need it so we can get our no-more-work-to-live entitlements, right?

Hey, if you’re visiting this blog, you are surely not among those I speak of. You have drive and ambition and a realistic sense of responsibility. You will do what you have to to stay out of that welfare mentality abyss. But we know the runaway fuel prices will send all other costs, including food, right through the roof.

So survival may mean giving serious consideration to re-inventing yourself. You’re a fine artist and no one is buying expensive art these days? Paint smaller, less-expensive pictures; do your own framing; try commercial design work; cartooning?

You’ve made a living as a management trainer, but companies think training programs today are an unnecessary expense. Of course, nothing could be further from the truth, but you won’t win that battle.

Instead, switch gears and offer your skills as a consultant to strengthen and/or negotiate separation of partnerships; serve as a mentor for next-generation family business takeovers; teach adult school courses at the community college; throw in with an existing online training entity; write a guidebook.

You’ve always written stodgy business plans and annual reports. Set yourself free and use those skills to start writing website content and news releases.

I visited a religious items store today that has a packing/shipping business. It used to be a packing/shipping store that had a religious items business. Fuel costs are raising shipping rates and people are doing their own packing. And who doesn’t need religion? 

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Hal@Businessworks.US or 302.933.0116

 “The price of freedom is eternal vigilance!” [Thomas Jefferson]

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

If you’re not selling

your creations,

stop whining

about being hungry! 

You got music, art, writing, design, sculpting, dance, painting, acting, photography, and/or craft skills and you’re broke?

How is that? Because the world you’re trying to make money in is not a music, art, writing, design, sculpting, dance, painting, acting, photography, craft skills world, that’s why.

It’s a business world. Period.

If all you seek is to win posthumous awards and recognition, good luck and God speed (and I hope –in addition to your talents– that your billionaire grandmother left you a great deal of money). But, if you’re looking to make your creative talents make money, you’re going to have to step it up (or maybe take yourself down a notch!).

It’s a business world. Period. 

Will you have to prostitute your skills? Perhaps. Depends on your definition of “prostitute” (as a verb), but if you do feel like commercialization is a process of selling your soul, you might want to re-think the value structure you’ve saddled yourself with, and accept that payment for services is not always about the giving up of one’s spirit.

It is only within your realm of definition of the word, “prostitution” that you choose to accept for an act or creative product or service of yours to be what it is.

Be reminded, in other words, that

you choose your behavior.

When you can accept that truth, you will be able to stop torturing your self. You will free yourself to give up all the self-destructive attitudes you may harbor about having to trade off your creative talents for some project retainer or ongoing fee that you’ve considered unethical or unappreciative of your instinctive abilities.

Or, someone once told me she didn’t feel the stars were aligned for her to feel okay about getting paid for applying the purity of the innermost resources of her mind to a brand name.

She was not independently wealthy.

Instead of using her God-given talents to earn a living, I presume she’s now contributing to our nation’s misguided, deficit-draining, socialist agenda, collecting welfare and food stamps!  

Do you have to market and sell and publicize yourself and the work you produce? Yes. Or hire someone you trust who has those skills and is sensitive enough to your neurotic state to be your agent or rep and stand in the publicity spotlight for you. Easy to do? No. Not if you are truly gifted and struggling to acknowledge the need.

Keep in mind that successful marketing of creative talents and creative products takes great amounts of tenacity and networking and skill-sets that include public relations (events and news release coverage), branding (both you and your creativity), and business applications to Internet and social media avenues.

Don’t feel that you’re lowering your standards. Choose instead to see you are raising your odds for success.

The more you sell, the more you can command the integrity levels of work you deserve, but right now, it may be time to start affording to bring home more than junkfood, and get some nutrition on the table to feed that creative furnace.       

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Hal@Businessworks.US or 302.933.0116

 “The price of freedom is eternal vigilance!” [Thomas Jefferson]

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!