Archive for the 'Community Support' Category

Feb 08 2011

The Answer IS . . .

The Answer IS . . .

ASK QUESTIONS!

Whether you’re looking for better grades, improved cash flow, an investor, a loan, new customers, repeat customers, a new employee (or  job), new revenue streams, the exact right set of words for a branding themeline, or some trace of your ex-mother-in-law who changed her name and left town with the contents of your wall safe . . . your odds of success increase dramatically when you:

ASK QUESTIONS! 

                                     

You might think that’s pretty basic advice, but my experience is that it least happens when you most expect it –especially with headstrong entrepreneurs.

It isn’t that business owners strut around with a know-it-all cockiness; it’s that they don’t want to waste time and it can often seem more productive to step out of a meeting, seminar, webinar, conference call, txtmsg exchange, or cocktail party, than to suck it up and stay there and have to ask questions (when time is perceived to be better spent, instead, taking action).

Does that ring a bell or am I just imaging things?

Entrepreneurs (and most men, it seems) have to be on the verge of total mental meltdown before they’ll ever stop to ask anyone for driving directions. It used to be the threat of embarrassment for being so dumb as to have gotten lost. Now. it’s more like cringing at the thought of getting a reply like: “Hey, man, you mean you ain’t got no GPS or MapQuest thing?”

Here’s the bottom line:

If you don’t ask for what you want,

or what you want to know, 

you don’t get it!

(Always? No, sometimes we get things by accident.) 

                                                                                     

Oh, and asking questions is completely useless if you forget the answers. Write them down. Stop with all the excuses about how much time it wastes to write things out by hand on paper (assuming you actually still own a pen and can find some paper, and remember how to write ;<)).

When you write things down, you get them out of your head, create more think space, and deal better with the inevitable interruptions that occur within seconds of getting your question answered. Note taking is not only smart insurance that you’ll walk away with an undistorted idea of what you heard, it also communicates that you value and respect the source of the responses you get.

The answers to questions

are at the root of all progress.

                                                      

If you’ve been focused on secondary research sources (like books, reports, and the Internet) as your primary decision making tools, you may want to get yourself out into the real world and ask real people real questions once in awhile. There’s nothing can compare with asking real customers what they really think, really listening to their answers, and really writing down what they say.

Formal focus groups? Perhaps. But just plain old informal questions (without rebuttals, defensive reasons, excuses, or “yes, but’s”) will serve the purpose just fine. You will walk away feeling gratified, maybe astonished, and definitely enlightened. So???  (That was a question.)

                                                                                    

# # #

931.854.0474    Hal@BusinessWorks.US

“The price of freedom is eternal vigilance!”  [Thomas Jefferson]

Thanks for visiting. Go for your goals! God Bless You.

Make today a GREAT day for someone!

One response so far

Feb 03 2011

Real Leaders SHUT UP!

Why is it so hard to just

                                  

  shut up and do what’s right? 

                                              

                       

An awful lot of nonsense gets carried over into the business world from society and the media. But I guess that’s to be expected. After all, business is simply a mirror reflection of society’s needs and wants. And the media makes a living by attracting attention with lies and sensationalism that “play off of” society’s needs and wants.

Lies and sensationalism attract attention and create interest. That, in turn, sells newspapers and magazines and draws TV and radio audiences. Media lies and sensationalism boost Internet website visits.

The higher the numbers get, the bigger the demand created for businesses (especially big businesses with multi-million-dollar advertising and marketing budgets) to purchase message time and space. The more message time and space purchased, the more media is incited to lie and sensationalize. A vicious circle.

Bottom line?

There’s a lot of noise out there!

What I find particularly disconcerting is what appears to me to be a growing pervasiveness of leadership reliance on chatter instead of on listening.

                                                                     

The American public has (hopefully) had a two-year-long lesson in the societal strangulation that occurs when you make a great orator –with less than minor league leadership skills and experience– into a national leader who clearly does not know how to listen.

Not listening is by itself an unforgivable offense for any leader. Openly espousing a socialist (Marxist, some even say) agenda that literally flies in the face of America’s Constitution adds fuel to the leadership fire.

One compounds the other by pulling the rug out from under small business’s ability to reverse direction of our ever-plunging economy. It is small business, and only  small business, that can create new jobs. Small business doesn’t fit a socialist agenda. Connect the dots. 

~~~~~~~~~~~~~~~~~~~~

                                                                          

And so, we are now also seeing a long trail of energetic young entrepreneurs moving into business leadership posts. But they have nothing much to guide them except the seats of their pants and the role model they naively swept into the White House.

The ugly thought alone of a nation of outspoken, brash young business “leaders” preoccupied with presenting instead of listening is frightening to say the least. Pep rally speeches can get people excited, but they don’t get the job done. 

And as disheartening as it is for me to even use this blog as a place to address concerns like this, I can’t help but think that America has brought herself to her knees . . . and that now is the time for every leader of every business entity to 1) get up, 2) stand tall, and 3) listen carefully to what others are saying:

customers, partners, employees, investors, referrers, lenders, suppliers, vendors, service providers, advisors, geographic and industrial and professional communities served.

                                                                   

We cannot just “hear” them.

We must actively “listen” to them.

We might even learn something

about not only doing what

works…but about doing

w h a t ‘ s    r i g h t !   

 

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www.TheWriterWorks.com or 302.933.0116 or Hal@BusinessWorks.US

“The price of freedom is eternal vigilance!”   [Thomas Jefferson]

Thanks for visiting. Go for your goals! God Bless You.

Make today a GREAT day for someone!

One response so far

Jan 30 2011

GUTS AND GUMPTION

30 MILLION STORIES.

 

Does that sound like

                     

the stairway to heaven?

 

No, the other kind of 


stories, as in tell me a…

 

It’s been widely reported that there are an estimated 30 million small businesses in the United States. This number includes sole proprietorships (which the government refuses to acknowledge as small businesses, and which therefore account for a smaller small business total in Washington’s eyes, though interestingly, not out of IRS sight!).

Why should this matter to you?

There’s barely an entrepreneur alive who doesn’t know that new small businesses create virtually ALL of the new jobs in this country –and always have– and that job creation is the ONLY solution to reversing this still plummeting economy (which, all the great funeral service and State of the Union campaign-style oratory cannot cover up with political blankets).

Just look at skyrocketing gas prices,

unemployment, and boarded up storefronts 

for proof of the still plummeting economy.

Every business that’s alive and breathing today has avoided shutdown and rollover by owner, manager, and employee guts and gumption.

Discovering and pounding away at a unique product or service differential; consistently thinking and acting beyond creativity into the gravitational pull of innovative orbits; delivering value, integrity, and overkill customer service is what spells s~u~c~c~e~s~s!

This means, among other things, that your business has a story. With 29,999,999 other stories floating around out there (not counting government and corporate media dominance and control), your business story may seem small and insignificant. But it is not. Your small business story is that you are here . . . and how you got here, and where you’re going. And that story is real and valuable.

YOUR story needs to be told. Do it yourself, or get someone to do it for you, but don’t shovel it into obscurity. Part of your value on this planet is to inspire and motivate others by sharing what you’ve learned along the way. If you don’t believe this, you shouldn’t be wasting your time on this site. You need not be Bill Gates or Oprah before giving something back. Teach by telling your story.

In the process of growing your business, what is it that you’ve learned the hard way . . . what do you wish someone had clued you in on before the eve of destruction?

What would have made a difference for you to hear when the going got tough?

How hard is it for you to choose to reach out to others in your family, your company, your industry, your community, and share some of your ups and downs in a way that might help someone else? Have you offered to teach a local high school or college or adult education course? How about initiating a business round-table group or discussion series at your church or community center?

(Practicing such enlightened self-interest, by the way, can only enhance your own business reputation in the process.)

Have you called a local school (or trade or professional show program director) and asked if you could arrange a guest talk, or guest lecture, or guest workshop, or seminar participation? (Some of the world’s best employees are also recruited at such sessions.)

What’s holding up your call? Are you thinking you have nothing important to say? If you are where you are, you have important things to say about the process that got you there. OR that didn’t get you there — What are some NO-NO’s you’ve learned? People DO want to know these things. You did yourself at one time. Remember?

 # # #

Hal@BusinessWorks.US

“The price of freedom is eternal vigilance!”   [Thomas Jefferson]

Thanks for visiting. Go for your goals! God Bless You.

Make today a GREAT day for someone! 

3 responses so far

Jan 25 2011

As we sow, so shall we reap.

Do the WAYS

                     

we do business

                                                                  

determine

                        

the results we get?

                                                         

ATTITUDES

Do you and your partners, associates, and advisers ALL demonstrate positive upbeat attitudes in practically everything you say and do? When it’s time to swallow hard, eat crow, and bite the bullet (heck of a name for a restaurant!), do you and those around you own up, face the music, take it on the chin, take some deep breaths, and then step forward, onward, and upward? 

Are high-trust responsive attitudes standard fare in all your business dealings? Do you practice and foster “OPEN MINDS OPEN DOORS” attitudes? Are you listening?

CUSTOMER SERVICE

Can you honestly say there are no exceptions ever to: the customer is always right, the customer is always right, the customer is always right? (Even when it’s a customer who has overstepped bounds, or someone you don’t particularly like?) Do you and your people try to make EVERY customer deliriously delighted. Are you invested in cultivating repeat sales with a present moment focus? Are you listening?

EMPLOYEES

Are you taking the time and trouble to get to know your people well enough to make the most of their strengths (or are you constantly trying to shore up their weaknesses)? Have you frequently matched employee need levels against Maslow’s Hierarchy (Google or Bing it if you’ve forgotten it) to most effectively motivate productive performances? Do you practice leadership by teaching by example? Are you listening?

INVESTORS, LENDERS, AND REFERRERS

Is your level of transparency what you would want it to be if you were investing in you, or referring others to your business? Are you keeping these key connections inside your inner loop? Are you tapping them as resources and regularly soliciting their input. Have you recruited them into unpaid Advisory Board positions? Are you listening?

VENDORS AND SUPPLIERS

Do you treat these resource people and companies like partners? Can you extend and generate better terms for exchanging and referring and bartering products and services? Do you keep them competitive with an ongoing bid process, and constantly review their performances while keeping open-minded to other options? Do they know where they stand with you? Are you listening?

POLICIES AND PROCEDURES

Are you running a U.S.Marine Drill Instructors Academy, or a hospice, or something in between? Is the way you run your business in keeping with the industry or profession you’re part of? Is it too much in keeping that it doesn’t stand out? Do your policies and procedures squelch innovative thinking and doing, or enhance it? How lawyer-crazed tight are your policy interpretations? 

EMPLOYMENT AND TRAINING

Are you constantly making room for top talent, and cultivating it. Are you providing enough of the right kinds of training. Are you aware of how importantly regarded expanded opportunities and responsibilities are to most people? Did you know that young people are positively more attracted to being praised than they are to sex, drugs, and alcohol? 

COMMUNITY RELATIONS

Are you and your business being good citizens in the various (professional, industry, geographic, neighborhood)communities that patronize your business and support your existence?

GOD AND COUNTRY

When you put God and country first on your business agenda, all the other pieces will fit together because both God and your country will know about your allegiance, your commitment, and where your heart is. As we sow, so shall we reap. 

                                                      

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302.933.0116 or Hal@BusinessWorks.US

“The price of freedom is eternal vigilance!”   [Thomas Jefferson]

Thanks for visiting. Go for your goals! God Bless You.

Make today a GREAT day for someone! 

One response so far

Jan 20 2011

HONOR

On my honor, I will

                            

do my best to do my duty

                       

to God and my country

                     

 Honor Guard… Honor

                               

thy Father and Mother…

                                

Military Honors...Honor

                                                                                             

the memory…Yes,Your

                            

Honor…No, Your Honor

                                                                                            

…Honors Student …Oh,

                                      

yes, and:

                            

“Honor among thieves.”

  

 

Barbara Ann Kipfer’s FLIP DICTIONARY (a wonderful Writer’s Digest resource book) shows the following under “HONOR”:  

“Accolade, adore, award, celebrate, character, commendation, courage, credit, decoration, deference, dignify, dignity, distinction, ennoble, esteem. exalt, fame, fete, glorify, glory, homage, honesty, integrity, kudos, laud, laurels, obeisance, praise, recognition, regard, reputation, respect, revere, reverence, tribute, trust, worship.”

WHAT DOES “HONOR” MEAN TO YOU?

Business and personal reputations are made or broken by the treatment of and attention to honoring commitments, delivering what’s promised.

When your leadership can inspire others –employees and suppliers– to go the extra mile, to deliver more than what’s expected, you can count yourself among the truly great captains of industry. 

Surely you will never be at a loss for customers, unless you think you’ve inherited and deserve a badge of honor because you’re part of some aristocratic family birthright (in which case, you’re not reading this anyway), honor is in reality something that’s both learned and earned. And it’s never to late for either.

As with all other behaviors that lead to various forms of good and bad and positive and negative recognition, the pathway to receiving honor is to choose to deliver it consistently first.

Those who rise to the occasion to make certain that what they promise others is in fact the minimum of what they deliver, and that they in fact deliver when they say they will deliver, and who follow through on commitments win honorable reputations. Honorable reputations sell. But only when they are continuously evidenced.

In other words, one good deed does not a respectable character make. Put another way, one business owner I know tells employees:

I don’t care that the rest of the world always wants to know the answer to the question: ‘what have you done for me lately?’

I care about what you do consistently –day after day– to demonstrate commitment to yourself, your fellow employees, our customers, and company outsiders.

Because that’s the kind of honorability that makes businesses thrive.”

How prevalent is this thinking and behavior in your organization? What will it take to punch it up?(By the way, if you’re into the “Honor Among Thieves” mindset, consider that the punishment payoff will catch up with you somewhere; do you really always want to be looking back over your shoulder?) 

Thank you, dear visitors; it’s been, well, an honor to have you visit. Please return soon.

                                           

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302.933.0116   Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone! 

One response so far

Jan 16 2011

Hal’s Blog Is Back!

Dear family, friends,

                                    

neighbors, associates,

                                                                     

clients, Twitterers,

                             

and blog visitors:

                                                                    

Thank you one and all for the outpouring of generosity, well wishes and prayers for my wife Kathy, and our family, during this difficult past week.

The bottom line is that Kathy is now -I am happy to report– back home getting some much needed R&R. Both of our work schedules were severely sidetracked, and I have missed connecting with all of you here on my blog for more than a week… our longest posting interruption in four years.

If you thought I might come roaring back, filled with fire, you may be disappointed to learn that I am only —still— filled with fire.

The “roar” part has dulled a little with the awareness that I nearly lost my bride of 24 years,  with the gratefulness I have for her survival, and with the seemingly endless reminders of love and friendship from so many of you, and with what clearly have been God’s blessings.

I will soon (starting tomorrow!) address some spectacular business and personal growth-related enlightenments that charged across my path during this week’s emotional roller coaster. 

Some topics I drafted during down-time waits in the Intensive Care Unit include new perspectives on leadership, customer service, communications, and marketing, among others. You won’t want to miss these. 

I also have a thought-provoking post to share on the music of business that I’m sure you’ll enjoy. It stood half-drafted for the last eight days, so I’ll be delivering that very shortly as well.

You can of course count on my continued irreverence for government, corporate giants, and business naysayers just because, hey, somebody’s gotta do it!.

I’m working my way back to you. Please visit here as the week rolls along, and please urge others to join us. Thank you again for your loyalty, patience and support.

My continued best wishes to each of you for unprecedented great success in 2011. Hal

 

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www.TheWriterWorks.com or 302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone! 

3 responses so far

Dec 28 2010

Carpe Momento!

Seize the moment!

 

Trying to “Carpe Diem” (grab hold of an entire day) in these relentless times, can breed toxic troubles in your relationships and send chills up the spine of your bankbook. But “moment at a time” works.

                                                                                                  

The days are history when we all thought we could bite off more than we could chew and get away with it. Carpe Diem–from its humble creation by lyric poet Quintus Horatius Flaccus (known primarily as “Horace”) between 65BC and 8BC–has quietly and dormantly stood the test of time, even up to 22 years ago! 1989? What happened then?

Robin Williams’ inspiring performance as a 1959 boys prep school teacher in the classic movie, Dead Poets Society, reinvigorated and redefined the seize the day expression for an entire generation. Most of you who are reading this right this minute were at least around at the time of that screen debut. But guess what?

The breakneck speed of technology has so revolutionized our world so rapidly that even THAT is now ancient history.

Life is moving so fast.

Almost all business is a reflection of the needs and wants of the societies and communities that house each of them.

Business owners and managers are scrambling just to keep pace . . . even as they continue to struggle with the still plummeting economy and job market. 

                                                                                                            

There’s a steadily emerging new emphasis on immediacy and responsiveness. FOR INDIVIDUALS, this means getting out of and away from that unproductive, hope-based, dreamlike existence so many have chosen to pursue and, instead, start taking action!

Return messages. What are the most productive roles to play with needy friends? Without meddling or trying to commandeer the day, provide here-and-now support where you can.

As with 3-D Leadership, lead by example. Teach yourself to respond instead of react! Pace yourself to match your capabilities, but don’t underestimate what you’re capable of, especially when you don’t need to block out a full day to get ‘er done! Oh, and trust yourself more, will you?!

Don’t just live FOR the moment.

Live IN it!

                                                                   

This translates to having a more pointed sense of urgency. FOR BUSINESS, having a present-moment mindset can’t help but impact the bottom line positively. Let all dealings with employees, customers, investors, referrers, vendors and suppliers, professional services ring with a Do It Now! attitude . . . from finance to operations to marketing.

Responsiveness

is the new transparency

because responsiveness is

    married to responsibility!  

                                                                         

Yes, we all need to be more on top of our lives and our businesses in 2011 than we were in 2010. With a full third of our existences (2,920 hours a year) consumed by needed sleep –or wishing we could– we’re left with 5,840 hours of awake time. This of course hasn’t changed much since the beginning of time, but the rate at which we consume those 5,840 hours has slammed our sensibilities.

Well, the way I see it is that seizing any single day out of 365 is not really within the realm of possibility anymore (unless it means rocking on the nursing home porch), but I sure as hell can seize one minute at a time! And my reward is that it keeps me in touch with the fun and reality of the personal and business lives I lead without leaving much room for upsets, stress, and disappointment. 

How do YOU see it?

 

# # # 

302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make THIS moment a GREAT moment for someone!

3 responses so far

Dec 21 2010

DEFRAGMENT YOURSELF!

When you finally slow down for

                                          

(or from) the weekend,

                                      

DEFRAGMENT!

 

 

No need to explain why. You already know all the economy, industry or profession, marketplace and competition reasons.

So let’s get to the heart of it. Use this slow-down-time period to step back, adjust your glasses, put your hands on your hips, stretch, yawn, take some deep breaths, and defragment — put all the pieces out on the table.

                                          

Start with your business . . .

What’s been going on these past few months? Weeks? Where’s your business now, and where’s it headed?

~~FINANCES?

Management? Strategies?  Communications? Budgets? Investors? A/R? A/P? Cash flow? Payroll? Other overhead? Reimbursements? Taxes? Revenues? Charitable donations? Profits? Accounting systems? Bookkeeping services? Add your own here: _____________________  

~~OPERATIONS?

Management? Strategies? Communications? Equipment? Supplies? Storage? Shipping? Inventory? Warehousing? Operating systems? Work flow? Scheduling? Purchasing? Leases? Legal actions? IT? Add your own here: _______  _________________________________   

~~MARKETING?

Management? Strategies? Communications? Branding? Sales? (Yes, sales is a function of marketing.) Public and community and investor and industry relations (Also all marketing functions, including news releases, special events, blogs, BUZZ)? Advertising (another function of marketing, including online, traditional and direct media . . . as well as the creation and production of all of it) Pricing? Packaging? Promotion? Merchandising? Social media? Add your own here: _____________________________  

~~HUMAN RESOURCES?

Management? Strategies? Communications? Benefit programs? Customer Service? Referral values? Recruitment? Hiring and firing? leadership, teamwork and skills development training? Performance incentives? Motivational programs? Add your own here: _____________________________

                                                  

[So you noticed those 3 primary targets for each category, huh? Well, in my experience, poor management, poor (or no) strategies, and poor communications have consistently been the primary reasons for business failure!]

                           

That should give you a place to start. When you’ve exhausted your business thinking, switch gears to your SELF.

 

What’s been going on these past few months/weeks  with YOU? Where are you now, and where are you headed?

                                                       

~~HEALTH & FITNESS?

Are you squeezing in enough exercise every week to keep yourself in decent shape? You need not lift or jog for three hours a day and eat powered protein shakes with 37 raw eggs for breakfast in order to stay physically fit.

Many experts say 3 hours a week of brisk walking and avoiding overdoses of red meat and fatty foods will suffice for most people with busy schedules. Are you getting routine medical and dental health checkups as recommended? What do you need to do to motivate yourself in these directions?  

~~FAMILY & RELATIONSHIPS

Are you spending enough quality time with children, parents, spouse or significant other and (get your finger out of your throat!) your in-laws? How can you combine some time-consumers more productively? Walk with family members or friends. Partner up for health tests (easier to deal with when you have company).

Get serious about sharing healthy food preparation ideas, recipes, and meals. Small specialty of handmade gifts and handwritten thank you notes work wonders as relationship cement. Add your own ideas here: ____________________

~~SELF-EXPRESSION, SELF-AWARENESS & SELF-DEVELOPMENT

Surely you know what you need to do in these categories to defragment yourselfand move forward with the adventures in creative expression and self and academic learning that you’ve always wanted to fit into your life, but never chose to make the room for. Now’s your chance to choose, and blame it on me!

The more you can learn about yourself, the better you’ll be as a leader and coach and role model . . . the better prepared you’ll be to inspire and motivate others to productivity and peak performances. Choose to make yourself make room for this. 

                                            

Weekend time slow-down periods are the perfect times to reevaluate and make commitments to yourself.

No, not token promises that never happen. Get serious here for a minute.

You have only one life, and the rest of it starts the minute you leave this blog post, so how about making the rest of your life make the kind of difference you’ve only ever dreamed of?

Hey, what’s to lose by trying?

 

 # # # 

www.TheWriterWorks.com

302.933.0116 or Hal@BusinessWorks.US

Thanks for visiting. Go for your goals! God Bless You.

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone!

No responses yet

Nov 29 2010

Business Owner’s Most Dreaded Two Words

P A Y     N O W !

F o o l e d   y o u,  h u h ?

(You thought maybe the two words were: %@~&  *#^! ?)

 

Well, consider this: The last thing small or medium-size professional practice or business owners or managers want, is a surprise!

Nobody wants a management or staffing surprise. Nor an operational or equipment surprise.  And –in my lifetime, and discounting the futile pursuit of a winning lottery ticket– I’ve never met or even ever heard of anyone in search of a financial surprise! 

News Flash . . .

Unexpected, unplanned-for immediate

payment is due on the spot!  “PAY NOW!” . . . OW!  

                                                            

Unfortunately, with many (normally till-dipping) hands being forced by sputtering national and global economic crises, financial surprises have become all too common going forward from 2008.

The kinds of trigger fingers that pull off high-pressure instant payment demands are big-time stress creators. 

Listen,” he says into the phone, “your 4pm Friday order requested RUSH delivery; it’s 8am Saturday; if you can’t get here to open your business and pay the $742.37 due, I have no choice but to ship it back and you’ll get it in a week or two!” (AAaaack!) 

                                      

I’m sorry no one told you that the minute you sign this, like you just did, you are guaranteeing immediate cash payment of $27,000.

If you can’t come up with that amount by the end of the day, a warrant will be served requiring payment in full in ten days plus $5,000 in interest, late fees, and attorney costs.

So what’s it gonna be? 27 now or 32 big ones a week from Thursday?” (AAaaack!) 

                                             

The good news is that you have no outstanding delinquencies.

The bad news is that you have only until Friday to produce $38,579.46 in back taxes for the IRS Agents who called to say they’ll be here at 9am sharp.

No, the accountant didn’t know that the prior accountant had been withholding the withholding . . .” (AAaaack!)

                                      

Are you getting ulcers just from reading these? Okay, well, maybe at least a little lump in your throat?

How do you think YOUR customers, clients and patients feel about YOUR collection tactics? Are you leaving them breathing room? Have your policies stretched enough to accommodate today’s hard times?

Are you taking full advantage of the opportunities to strengthen your reputation for being a high-trust, integrity-based, good citizen business by helping out those who’ve been loyal patrons?

People who were there for you when you needed customers, who have returned time and again, who have referred others, who treat you and your staff like members of their community. (To borrow an old slogan from the world’s leading experts in product and service consistency and change just one word: THEY deserve a break today!)

You “OWE” it to them? Absolutely.

                                                                                   

And when you SHOW it to them, sit back and enjoy the magic carpet ride it puts you on! Your business will fly over the competition and never slow down because everyone appreciates a business that proves its appreciation for the business it gets!

No need to give the store away. Simply do what you can to make it easier for your customers, clients and patients to pay for the goods and services they purchase from you. . . the same way you’d like suppliers and vendors to treat you.

We all need to lean a bit on one another these days, and surprise financial demands and pronouncements serve only to short-circuit those opportunities to cultivate and build a loyal following on human values.

Dignity and respect and helping others go the extra mile accomplishes more than shouts, pouts, threats, and late charges. Idealistic and naive? No, realistic and experienced.  

~~~~~~~~~

www.TheWriterWorks.com  

302.933.0116 or Hal@BusinessWorks.US  

Thanks for visiting. Go for your goals! God Bless You.

 “The price of freedom is eternal vigilance!” [Thomas Jefferson] 

Make today a GREAT day for someone!

No responses yet

Nov 18 2010

Thank You!

 Coming soon to your  

                             

expanding consciousness

                                                     

. . .Two of the world’s three 

                                                 

most important words!

 

Besides “Please” (which does not have a special day devoted to it), “Thank You” may be the world’s most important words because –in every language and every neighborship  in every country– they make people smile inside.

You can prove it to yourself just by thinking for a minute that it’s Thanksgiving time: 

  • the general business climate begins to relax
  • our thoughts turn to family — our “family-families” of course, but it’s also an appropriate time to take stock in and remember our “business families” as well.

And while we’re on the subject of thankfulness, let us not forget all our military and “first responder”  (police and fire and EMS) families. They are, after all, the ones who have given us the freedom and the opportunities to choose and achieve, who make it possible for us to pursue new horizons, and ways to grow our business interests, which support our families.

“Thank you for your service to our country!” with a sincere handshake and straight look in the eye addressed to the occupant of every passing military uniform or veteran hat is a rewarding and meaningful practice all year, 24/7. “Thank you for your service to our community!” is an equally important expression of appreciation to local, county, and state first responders.

If these are not routine practices

for you, try them out this week!

                                                            

I had the pleasure for a number of years of serving as management consultant to H&H Swiss, a precision metal manufacturing company in Hillside, New Jersey. It was the company’s tradition to send out Thanksgiving cards to customers and friends every year instead of Christmas cards. Their mailings expressed timely thanks for business friendship, and never got lost in the “holiday shuffle.”

With most of us looking forward next week to the annual trekking or hosting of our assorted dysfunctional “family-families,”  it may be appropriate to pause to appreciate not just all the good food and relationship renewals, but also the accomplishments of our “business families.”

Remember that special favor

someone did for you

 this past year? That extra

effort you were too busy

to acknowledge?

                                                                                                  

No, you needn’t start doling out cash bonuses, or even turkeys. But you might want to hand out, instead, your sincere appreciation for those special contributions of time and commitment that surfaced within your “family-family” as well as your “business family.”

Go ahead. Take the risk. It’s a reasonable one.

Let each person know how much you genuinely appreciate her or him going the extra mile. Nothing to lose. Everything to gain. 

~~~~~~~~~~~~

302.933.0116    Hal@BusinessWorks.US  

Thanks for visiting. Go for your goals! God Bless You,

 “The price of freedom is eternal vigilance!” [Thomas Jefferson] 

Make today a GREAT day for someone!

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