Business Lesson #1 from FEARLESS! The Musical . . .

 “Nothing Is Ours But Time”

Song Title From: “FEARLESS The Golden Love Musical” ©2016 Valerie Connelly and Nightengale Media, LLC.

So, how do you make the most

of what time you have left when you

don’t know how much time you have left?

If you’re in your twenties or thirties and have been thinking you have plenty of years ahead to spare, you may want to do some googling on the subject of reality. If you’re lucky enough to still have a living grand- parent, you may want to solicit some of her or his ideas about “time.”

Or—like many (perhaps most) corporate and government executives —in case you thought that your long-range business and career plans will actually work, you’re probably wrong.

And unless you’re in a “first responder,” scientific research, or space exploration position, you’re likely to discover at some point that the plans that work best are almost always those that are informal, immediate, initiated with reasonable spontaneity and constantly adjusted “on the fly.”

Why?

Because “Nothing Is Ours But Time,” . . . and GOOD LUCK! with trying to hold back time or make that clock stop.

When you trust yourself to be fearless, to act (instead of pretend, instead of talk, instead of endlessly analyzing the data), you make the most of the time you’ve been gifted with.

Even when it turns out to be wrong, some action is always better than no action. Taking steps forward increases your odds for success.

Taking action also increases your odds for success of one thing you care most about: to make a difference with your life!

# # #

hal@businessworks.US

STRATEGY/ CONTENT/ CONNECTION          Higher impact. Lower costs.

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Business Decision Time:

COMPRESSION or EXPANSION?

Sometimes it’s a clear-cut conscious decision. Other times, it’s like deciding to eat more or eat less depending on your mood, the notches on your belt and what’s put on the table in front of you.

But the bottom line is that –in business–  while many factors and variables need to be weighed, too much time is often wasted deliberating, which serves to host that dreaded government disease: “Analysis Paralysis” . . . where nothing ever gets done, or even decided.

When you look carefully at the downside possibilities of either a business expansion or compression option (vs. potential rewards) –and determine that the risk involved is reasonable— AND when you see a clear path for taking a first step: take the damn first step!

If it doesn’t seem to be working as you imagined, make adjustments — to the path and/or your imagination.

Change The Towel!

Are you convinced the direction is right? Whether you answer yes or no (unless you see insurmountable financial or legal odds stacking up), don’t be so quick to throw in the towel when something goes awry. Instead, change the towel!

What do you learn from listening (which needs to be 80% of the time) to what your existing and prospective customers say about the towel? What’s their take on the changes you make in product or service or facility or staff or pricing or value?

Take away what you hear and learn and adjust the size, and/or the shape, and/or the color, and/or the consistency . . . then take a second step.

“Nobody counts

the number of ads you run;

they just remember

the impression you make.”

— William Bernbach, All-Time Madison Avenue Ad Agency Guru

[With special thanks for the reminder and source to @DigitalShawn on Twitter]

And get yourself in stride for what may turn out to be an endless road of adjustments. While government decision-makers (and competitors of the same mindset) assess and evaluate and review and consensus- seek and never move forward, you can be light-years ahead.

Go for it! It’s all a matter of choice. And the choice to stand still, or to shrink or expand your business is always yours! Don’t belabor it. Be FEARLESS! Trust yourself.

# # #

hal@businessworks.US

STRATEGY/ CONTENT/ CONNECTION

Higher impact. Lower costs.

——————-

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OPEN  MINDS  OPEN  DOORS

Make Today A Great Day For Someone!

Don’t trip over your own face!

7 Thoughts to Stimulate Your

Small Business Breakthrough Now

Sometimes in our hurry to the finish line, we become obsessively focused on our destination and crumble into a helpless heap that competitors simply hop or step over as they race past. How can we best avoid this common catastrophe? Here’s some of what I’ve learned:

1. Even if you’re on the one-yard line, STOP seeing yourself dancing around the goalpost. Pay attention instead to your feet. Zone your brain into the immediate breath you are taking, right now, right this very moment of high expectation. Expectations, let us remember, breed disappointment. SOLUTION: Paying attention to your inhale and exhale forces you to concentrate on and make the most of every passing moment AS IT HAPPENS!

2. When your mind is in the “here and now,” there’s no room for dwelling on past attempts that failed or for worrying about future events.There is only the present moment. And that present moment is where you excel! Isn’t it? Of course it is. Think about it.

3. Excuses don’t cut it! Trying to explain your way out of failure that occurred because you lost contact with your present-moment breathing? That simply wastes more present precious-life moments.

4. It doesn’t hurt to constructively review and assess how you went wrong, but it hurts deeply when you choose to let your mind wander off into a place of dwelling on what happened and what you should have done. SOLUTION: Instead, take some deep breaths. Reconnect with the here and now . . . what you are actually doing. And move forward.

5. The pervasive problem with academia thought patterns that all of us are taught from grade school through PhD studies is the enormous resistance to truth and reality — the pursuit of what I’ve often called “analysis paralysis” that so embodies and emboldens the ranting and raving of so many unrealistic faculty ranks that blanket our campuses, and unfortunately tend even to infiltrate elementary school innocence.

6. More time and energy is wasted trying to figure out approaches to problem situations (based on history, available data, Past performances, new analytics, etc.) instead of simply approaching problem situations, recognizing them as opportunities, taking action, and making adjustments. What difference does it make “who did what when” if you’re confronted with the need to survive. Many don’t realize it and many dismiss the reality, but my educated best guess is that most small business enterprises are in a constant state of needing to survive. SOLUTION: Even if you’re not one, think like an entrepreneur!

7. The face of your business is what the world sees. It’s what you show others all day every day. How can you expect to be in touch with the impressions you make on others when you are consumed with what you did or didn’t do yesterday or immobilized by worrying over what tomorrow will bring? SOLUTION: Look in the mirror and talk to yourself more. Remind yourself of the real you — what’s in your gut. Then work harder, not smarter!

Concentrate on what you are doing each moment as much as you possibly can, and work at returning your mind there as often as you can. Deep breathing helps. Being committed to exhilarating customers instead of just “satisfying” them helps. When you pay attention to where your feet are and not the finish line, you’ll achieve more, more often, and avoid tripping over your own face.

# # #

hal@businessworks.US

STRATEGY/ CONTENT/ CONNECTION

Higher impact. Lower costs.

——————-

Business Development/ National-Awards/ Record Client Sales

Entrepreneurship & Expansion Coaching    931.854.0474

Go for your goals, thanks for your visit, God Bless You!

OPEN  MINDS  OPEN  DOORS

Make Today A Great Day For Someone!

Peoplepreneurs

Regardless of your career, your career interests, your day-to-day pursuits, your life circumstances . . . regardless of how rich or poor you are, how much or little you are loved, or love, how educated or intuitive or salesy you are . . . regardless of whether you are a small business owner or manager or a government or corporate muckity-muck, and whether you’re a doctor, nurse, lawyer, accountant, grave-digger, tire-changer, astronaut, roofer, artist, teacher, or hamburger flipper:

You need to think like an entrepreneur.

You don’t need to BE an entrepreneur. In fact, most who think they are, probably are not.

Thinking like an entrepreneur translates to taking more reasonable risks.

It means recognizing the expertise you lack, accepting that, and then surrounding yourself with those who can bring those missing links to the table.

It means staying focused on making your ideas work, not on making money. As you get closer to making your ideas work, the money will simply come to you; it will appear seemingly out of nowhere. If you pursue money, your ideas will fail. This conclusion comes from a gazillion tons of experience. Need examples? Try me. Call the number below. No strings attached. I’m happy to share what I’ve learned the hard way.

Thinking like an entrepreneur is taking steps on your own behalf instead of waiting for opportunities to come to you.

Thinking like an entrepreneur requires endless testing of your ideas.

It holds out the expectation that you will fall all over yourself to delight (not just service) your every customer, and that you will constantly solicit the customer feedback you need to adjust, adapt, and adjust        again.

Does it matter if your “customer” is a patient or patient family, a client, someone paying you for a service or   a product, rich or poor, with three eyes or one, old or young? Of course not.

Entrepreneurs, true entrepreneurs, are passionate about everything they do, every day of the week. But they  are also realistic enough to recognize when their passion outstrips the ability to make their ideas work, they will not go down with the ship!

Is this walking a thin line? Not if it’s a reasonable and realistic line to start with (in other words, you’re not  “betting the farm” to get where you want to go). When something doesn’t work, you take away what you learned and start out in a new direction making the most of that experience.

Does that remind you of life? Well, how about that? So, how far away from thinking like an entrepreneur has your brain strayed?

Is it time to be a peoplepreneur?

# # #

hal@businessworks.US

STRATEGY/ CONTENT/ CONNECTION

Higher impact. Lower costs.

——————-

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Entrepreneurship & Expansion Coaching    931.854.0474

Go for your goals, thanks for your visit, God Bless You!

OPEN  MINDS  OPEN  DOORS

Make Today A Great Day For Someone!

YOUR MEMORY CAN KILL YOU!

No, huh? Memory can kill? Of course it can!  STOP reading for a minute and recall your biggest life upset… go ahead, but just for a minute. That’s all you need to get the idea.

The more we dwell on past events and behaviors and thoughts, the deeper we dig into the world of neurosis, and the sicker emotionally and physically that we make ourselves.

Memories serve a couple of valuable purposes when they are used productively in the present moment.

• Recalling something pleasant can actually soothe the neurological system.
• Recalling a mistake can help us make a corrective adjustment to a current course of behavior or activity and help ensure greater odds for success going forward.

But when we get ourselves lost in our memory banks, even in the process of engaging positive past experiences, it’s as easy to slip out of the reality of the present moment as it is to take off a glove. The difference is that removing a glove has some conscious awareness attached. Focusing on a memory can easily suck us into a tunnel of no return.

You think this is not about you? Think again. All of us have an inherent instinct to recall past events, thoughts, actions, experiences a few times a day. Some of us are actually paid to do this and build careers around it: archaeologists, CPA s, historians, history teachers, researchers, scientists, therapists, and detectives all come to mind.

And doesn’t everyone fantasize about something that was once great and, conversely, about something that was once terrible?

So what do we do with all this awareness and how does it relate to entrepreneurial leadership?

What we need to do –to be maximally productive at work and in life– is to consciously use past memories as tools for enhancing present moments and for planning future events. And then STOP! When a memory goes beyond present-moment consciousness, it can cause accidents and illness. It’s just like worrying about the future! Both cause stress, actually: DIStress!

Okay, so now that we have that sitting on the table, what do we do to make our memories work for us instead of against us? And how can we help those we are responsible to for servicing with “leadership”?

• Work harder at staying focused and more tuned in to the present moment as much as possible.
• Keep our sights set on what is happening right now in front of us.

And your 5 best “Make Memories Work FOR You” Tools

1) Breathing Deeply (it need not be conspicuous!)

2) Exercising regularly (it need not be strenuous!)

3) Eating foods and food portions with genuine (vs. advertised) nutritional value

4) Sleeping enough to wake up feeling rested and alert

5) Anchoring your soul in a faith-based harbor!

Is that so hard? Well, if we choose for it to be hard, it certainly will be. But since all behavior is a choice, we can instead choose for it to be easy. Think like an entrepreneur about your SELF as well as about your ideas. Be innovative. Challenge. Rise to the occasion. These aren’t just guidelines for building businesses and professional practices. They’re guidelines for life!

Because without a solid foundation of being focused on the here-and-now present moment as much as possible, we will –like an abandoned enterprise– quickly become then-and-there.

# # #

hal@businessworks.US

STRATEGY/ CONTENT/ CONNECTION

Higher impact. Lower costs.

——————-

Business Development/ National-Awards/ Record Client Sales

Entrepreneurship & Expansion Coaching    931.854.0474

Go for your goals, thanks for your visit, God Bless You!

OPEN  MINDS  OPEN  DOORS

Make Today A Great Day For Someone!

Cold Calls Jolt Business

With FEARLESS! Reality

Love it or hate it, there is nothing like a bunch of cold sales calls to snap a ho-hum corporate or entrepreneurial business attitude into a realm of FEARLESS! reality. (Sorry, had to sneak in the link to my big project!)

It’s the place where the proverbial rubber meets the road, but typically gets dismissed as trivial, or “jittery” or time-wasting (“Other people are paid to do that!”). It’s oh so easy to wave it away with comments like: “I already did that stuff” or “I’m way past that” or “who needs it?”… or some other lame excuse.

But truth is that –something like a cold shower– it’s a great wake-up experience, a terrific way to recharge batteries, and it will definitely flash you back to what’s really important in business: HOW you communicate with a prospect to turn her or him into a grateful and loyal customer.

This does not happen with marketing automation.

It does not happen via email.

It does not happen on Twitter or LinkedIn or Facebook.

It doesn’t happen with clever advertising or cataclysmic branding lines.

Those may all be contributing factors that lead up to a purchase decision, but –in the end– it happens in the flesh, in person or on the phone, or through a referral from someone who’s been sold in person or on the phone. It often occurs when an online-generated order is easily and pleasantly placed — or bungled. A prospect becomes a customer when perceived value of your product or service rises to the surface.

If your marketing program is not delivering the sales you believe are possible, lead your support team to the sidewalk and make cold calls. Have them all make cold calls. Be reminded of the importance of listening 80% of the time, of addressing energy to the prospect’s concerns, issues, questions, observations, not yours. If your team needs some refresher points or sales training first, do it. Or bite the bullet and recruit some outside help. A fun/challenge attitude helps!

Then talk about the process, about what happened with each encounter, about the time and effort involved, and start to adjust your sales program and approach to reflect what you and your team learn from the experience . . . 2-3 days of pounding the pavement will be well spent, even as it may seem wasteful.

The best time to put this exercise to work is when things aren’t working the way you think they should. Can you and your team spare the time? The next question is the answer: Can you spare the lost or inadequate sales? Remember when you strip away all the decorations, the reason for being in business is to engage and nurture and please your customers. And even when this consciousness is present, there’s a tendency to overlook street smarts learning.

Cold sales call selling is like an electric jolt reminder. And if you stay open-minded and pay hard attention to what you and others learn from the process, your business will grow.

# # #

hal@businessworks.US

STRATEGY/ CONTENT/ CONNECTION

Higher impact. Lower costs.

——————-

Business Development/ National-Awards/ Record Client Sales

Entrepreneurship & Expansion Coaching    931.854.0474

Go for your goals, thanks for your visit, God Bless You!

OPEN  MINDS  OPEN  DOORS

Make Today A Great Day For Someone!

Are You Making A Difference?

‘

Until your life and career purposes are interwoven as one, you’re not

likely to be on the road of making a difference for yourself, or for others.

Making a difference may not always measure up to what others consider as success, but there’s little doubt that making the kind of difference in life that really matters requires determination, dedication, commitment, stick-to-it-ive-ness, and resolve.

Okay, you may say, that all sounds good, but what does it actually mean for me in my life, in my work?

It means that –no matter how or where you live, no matter what kind of work you do or career you are in or aspire to, making a true difference in life demands that you do the best you can possibly do, and then more… and that you never give up your pursuits no matter how many discouraging roadblocks block your path, no matter how many opinions cloud the intersections you come to, no matter how many temptations seem to reach out for you to change your path.

It means that –no matter how you feel when you wake up every morning, no matter how stressed or tired, you must remember that you are the only one who can carry your own torch, who can take steps every day on your own behalf by doing what you do best for others… family, friends, co-workers, partners, customers, clients, patients, community, church, and –of course– pets!

Is this a diagram to study? No it’s simply a model from which to create your own diagram that fits your own life and career circumstances, but the model does represent the key ingredients most of us need to move forward with and toward on a daily basis to get where we want to go. The circular motion indicated is not to say we should run around in aimless circles; it is to say that this kind of flow awareness is what it takes to make things happen.

As Shakespeare’s Falstaff once said:

“Discretion is the better part of valor.”

In other words, let your daily pursuits be guided by good judgment. And perhaps the most important message to keep in mind — because it literally dictates everything else, every word and every action, is that every behavior is the result of a choice that we make or that we once made. So if everything we say and do today is a choice, then why choose to make things hard on yourself when you can just as easily choose to make them easy, including how and when you deal with others.

# # #

Keep your head cool and your feet warm

God Bless You and thanks for your visit!

OPEN MINDS OPEN DOORS

Make Today A Great Day For Someone!
hal@businessworks.US

And perhaps you thought “Whew! This is the end of the 30 Days.”

But guess what? It’s just the beginning of The New Economy . . .

Entrepreneurs,

it’s time to get moving!

Adapted from the book 30 DAYS TO THE NEW ECONOMY by Peggy Salvatore

The next 7 steps you need to take now. Now? Now!

Over the last 29 days, we’ve discussed the ways in which yesterday is over, and today’s markets are not the same as they’ll be tomorrow. You need to be ready to pivot.

If you haven’t yet, you must be ready to continually assess and adjust and re-position as conditions change. Success loves speed. That’s because the New Economy is knowledge-based, nimble, and driven by technology—with the Internet as its infrastructure.

Old rules don’t apply.

If you’re an entrepreneur in this environment, working alone is no way to navigate this wild frontier.

You need to plan for the unique challenges and issues you will face in all facets of your business – marketing & competitive analysis, sales, finances, vendors & sourcing, labor & management, training & employee development – not to mention how to balance your business drive with your personal life to achieve maximum performance.

If you are just beginning or partway down the path already, make sure you keep these 7 STEPS TO ENTREPRENEURIAL SUCCESS on your mind and in your pocket:

• Define realistic objectives – Besides “realistic, make sure your goals are also specific, flexible, due-dated, and in writing (even if it’s simply on the back of an envelope) . . . keyboarding simply doesn’t cut it if you’re truly serious about pursuing your vision of the picture you mentally paint for your enterprise five or ten years from now.

Write down your realistic/flexible/specific/due-dated goals that will lead you to that vision. If you feel you’re not getting there, simply adjust something about your goals (due date, sales numbers, whatever). Being able to make goal adjustments is exactly why it’s important to keep them flexible. Just put your pen to the back of another envelope!

• Create hands-on strategic plans – have 90-day plans as well as a one-year plan. You can count on delays, screw-ups, people problems, government interventions, market changes, inopportune news events. Don’t trow away your plans. Just keep adjusting them. Let reality dictate.

• Employ winning entrepreneurship tactics – Figure out what’s working, what’s worked in your market. Master the art of permanent beta

• Work with all your critical stakeholders – customers, employees, vendors and investors . . . and especially customers! See problems as opportunities. Demonstrate your trustworthiness daily . . . people trust actions not words.

• Motivate employees to share your enthusiasm – share your vision and work in tandem with your people to help them create team goals.

• Take Care of Your SELF! – without your good health and well-being (including not taking yourself too seriously), even plans etched in stone will do you no good!

• Stay alert to new connections and new opportunities – but don’t “jump” at any of them for the sake of money alone, no matter your financial need. This is hard to understand when someone waves cash at you (and you’re living on peanut butter sandwiches) . . . until you’ve been swindled or until you discover that you’ve underestimated your budgeting. You may never fully understand the need hold back when you’re feeling broke. But it’s more likely than not to happen. If you’re not a world-class underwater combat swimmer, stay away from dreaming about Shark Tank! Reality, remember?

# # #

Watch for 30 More Days to the New Economy where

we look at today’s people and businesses that are crushing it.

In the meantime, come back next week to catch Hal’s newest small business, branding, marketing and entrepreneurship commentary

# # #

SPECIAL   A N N O U N C E M E N T

Sign up NOW for NOVEMBER 29th (Sunday Night after Thanksgiving)

LIMITED SEATING COACHING WEBINAR:

“ENTREPRENEURS ARE AGENTS OF CHANGE . . . Accelerating Your Business”

Get fresh, informed, proven insights geared specifically to your business market, your biggest problems, your biggest opportunities.

With Hal and Peggy’s wealth of business coaching experience, you’ll learn how YOU match up with what successful entrepreneurs are thinking and doing RIGHT NOW. Get ideas you never imagined. Gain the traction you need within 2 hours — not days or weeks or months. Simply call 931.854.0474 Central Time: 11AM to 4PM Monday-Friday for details, to explain your business pursuit focus and to reserve your seat! $99 total for 2 hours. Satisfaction Guaranteed.

———-

For more information on Peggy Salvatore’s book: 30 Days to the New Economy [© Peggy Salvatore 2015. All Rights Reserved.] click on ENTREPRENEUR NEWS or visit ow.ly/RysnP for the E-book

# # #

Hal@Businessworks.US      Peggy@Businessworks.US

Open Minds Open Doors

Thanks for your visit and make today a GREAT day for someone!

Your Role In History As An Entrepreneur

EDUCATION and TRAINING

Adapted from the book 30 DAYS TO THE NEW ECONOMY by Peggy Salvatore

Over the last few weeks, we discussed the knowledge worker, the learning organization and human capital. All these concepts are built on this one essential tool which is the basic education and formalized training of yourself and your team.

“Real value” starts with solid foundational learning that begins almost at birth because there is so much to know, and we now finally know so much more about how we learn.

Real physical learning —beyond mother, father, sibling and caregiver learning— usually begins in preschool and is enhanced by formal elementary school or home school teaching of young children. By the time young teens enter high education, their paths are often clear.

In the U.S., as children grow into the teen years, the opportunities begin to splinter into specializations in the forms of publicly-funded magnet and alternative schools –and for those who can afford it, private schools– where education is usually more competitive and tracked toward certain university programs.

Some foundational learning can be had online but most still exists almost entirely in a physical setting or classroom building.

But, aha! Much university learning is moving more online which means that both the entrepreneur and his or her team may have specialized learning opportunities to be shared via a global online university.

Private, for-profit online universities often do not have the rigorous entry requirements of a physical university, but the coursework is comparable.

Ongoing adult learning is facilitated through the workplace, often supported by the workplace (or self-driven) using free, non-degree materials available through organizations online.

Nothing speaks more loudly about the way humans seek fulfillment and self-actualization than the proliferation of for-profit online universities, professionally sponsored educational forums and classes, and private businesses dedicated to providing educational products for personal and professional development.

Many private corporations (like the two examples cited below) have been paving the way in recent years with their own in-house proprietary universities:

• In Delaware — parented by BURRIS LOGISTICS the leader in refrigerated trucking services, BURRIS UNIVERSITY — uses community college facilities near its headquarters to teach courses on personal and professional development (including communication and motivation skills) to regular gatherings of managers from BURRIS offices nationwide.
• In New Jersey — 9-State commercial cleaning industry leader HEITS Building Services www.HEITS.com uses it’s own online HEITS UNIVERSITY curriculum to train and certify all employees in subjects like Eco-friendly customer care, bacterial health cleaning, regulation compliance cleaning and maintenance, and equipment and chemical safety . . . and to reinforce franchise owner coaching programs.

In a knowledge-based economy, workers are lifelong learners and achievers.

As an entrepreneur, you will be a lifelong learner absorbing massive amounts of information coming at you. Some of your education will be used just to give yourself and your organization the ability to sort and curate information coming at you in order to more effectively hone in on what’s relevant for driving your own business forward.

Take advantage of being an educated consumer of lifelong learning. That mindset allows you to intelligently filter and absorb the onslaught of information you need to be a true entrepreneurial leader, and to operate effectively in the New Economy.

# # #

C’mon back FRIDAY 10/16 for Day 29  —

ENTREPRENEURIAL HEALTH & WELLNESS. How’s yours?

# # #

SPECIAL   A N N O U N C E M E N T

Sign up NOW for NOVEMBER 29th (Sunday Night after Thanksgiving)

LIMITED SEATING COACHING WEBINAR:

“ENTREPRENEURS ARE AGENTS OF CHANGE . . . Accelerating Your Business”

Get fresh, informed, proven insights geared specifically to your business market, your biggest problems, your biggest opportunities.

With Hal and Peggy’s wealth of business coaching experience, you’ll learn how YOU match up with what successful entrepreneurs are thinking and doing RIGHT NOW. Get ideas you never imagined. Gain the traction you need within 2 hours — not days or weeks or months. Simply call 931.854.0474 Central Time: 11AM to 4PM Monday-Friday for details, to explain your business pursuit focus and to reserve your seat! $99 total for 2 hours. Satisfaction Guaranteed.

———-

For more information on Peggy Salvatore’s book: 30 Days to the New Economy [© Peggy Salvatore 2015. All Rights Reserved.] click on ENTREPRENEUR NEWS or visit ow.ly/RysnP for the E-book

# # #

Hal@Businessworks.US      Peggy@Businessworks.US

Open Minds Open Doors

Thanks for your visit and make today a GREAT day for someone!