Archive for the 'Entrepreneurship' Category

Jun 11 2011

COUNTERCLOCKWISE CREATIVITY

Stop worrying, creative-types…

                                                                                                                          

You’re not going

                                 

the wrong way

                                           

. . . you simply have a unique perspective! 

  

You’re an artist, writer, sculptor, musician, photographer, performer, designer, craftsperson, stylist, architect, landscaper, sign-maker, entrepreneur . . . and people call you “Weirdo”

__________________________
                                                                                                                                                                                                             

You laugh it off . . . but, somewhere deep inside, you worry that maybe you are weird. (I’ve been there; I know.)

After all, you hardly fit those corporate suit meetings or the trappings of that threatening vast jungle of government incompetency. And you do indeed march to a different drum. You’re really not anti-social or inherently contentious. You simply are what you are. Period.

So much of what you do requires isolation, keeping “strange” hours, eating only when you’re starving from whatever the closest container may hold, not watching TV, forgetting birthdays and anniversaries, periodically forgetting to wash or brush your teeth or fasten your seat belt, or even to use the bathroom until it’s almost too late. 

Many creative businesspeople fill in the blanks with Twitter. It’s a good social outlet, and a decent sales tool for those who work at it.

There’s little point in trying to explain to others what makes you “counterclockwise”

— that you’re really not going the opposite direction of society, and clocks.

You are just standing behind the clock, reflecting what’s in front of it. You’re simply thinking and functioning from a different perspective.

HA! Sort of like a dyslexic visionary? ;<) But hey, whatever works, works.

                                                            

If you can see the same thing differently from the ways others see it, you have a special God-given talent worthy of nurturing and training and developing. In other words, make the most of what you have and stop thinking (worrying about) what others who lack those skills might say or think about you. Rise above it!

Accept that you are extraordinary.

                                                               

Easier said than done, you may say? Then reach into one of those deep dark corners of self-expression and remind yourself that it’s a choice. Everything you do and say and create is a conscious or unconscious choice. HOW you create and innovate (following a creative idea all the way through to completion) is a spiritual process.

That HOW part –your ability to capture, control, and exercise your spiritual process– is the difference between you and your white shirt and tie brother-in-law or athletic “jock” sister or your federal/ county/ town agency employee neighbor. The HOW process is what comes from your heart and soul. It is what primes the process pump.

You need always to be focused in the present, here-and-now moment as you perform for it only takes one slip of the knife, the brush, the camera, the tongue, to deliver catastrophe to your heart and soul. Here’s the best way to do that: Deep Breathing. (It keeps you in touch with your self, and each passing moment as it passes!)

When you DO come out of your artsy little closet to rub a few elbows, practice asking questions and listening carefully to the answers. Every question you ask and every answer you get holds out the promise of spectacular creative thought because it’s coming from outside of you but is something you ignite.

Rely forever on yourself and your instincts.

                                                                    

You are more often right about a creative decision than you give yourself credit for. When it comes to business, if that’s a problem, study up on it. It’s not as complicated as you may think. Like finding a doctor who’s skills and experience match the ailment, find professional services with creative management experience.

Or, when you get to the point of possibility, hire or commission someone with good business sense and/or good organizational skills and a sense of finances — someone you trust who can take it all away from you. But be careful to not use the occasion of such new found freedom to slack off or get careless. It’s an opportunity to grow!

                                               

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Hal@Businessworks.US or 302.933.0116

“The price of freedom is eternal vigilance!” [Thomas Jefferson] 

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone! 

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Jun 09 2011

It’s Patient Loyalty, Doc!

Businesses have customers.

 

Shrinks, lawyers and CPAs have clients,

                                   

But you, Doc,

                     

have patients!

                                           

—————–

If you have a doctor-friend in your life, you might want to share this post. Useful, straightforward “business” posts for healthcare professionals are not typically or readily available. You may also want to consider how these same dynamics apply to you in your business or non-medical practice.

———-

                                                                                        

So what, you say?  Here’s what: Given that healthcare has now become even less predictable (than the plights of business, shrinks, accountants, and lawyers) as we edge ever closer to that Obamacare precipice, you may already be starting to lose patients as you lose patience.

I mean, businesses, CPAs, and lawyers already see the staggering new costs handwritten on the walls. And shrinks? Eh, who ever knows about shrinks?  Anyway, it’s all about you, Doctor. You are being called on as never before to rise to the occasion and bite the business bullet. You must grow your practice in stagnant times

This means riding out the economic storms and going with the insurance provider flow even when all you want to do is practice medicine and be fairly paid for your expertise, training, experience, and compassion. Ah, but there stands Obamacare in your path! And you can’t get over, under, or around it. 

So, you’ve got to get through it!   

The only way to “get through” it –to survive and thrive in the next few months and years ahead– is to build and strengthen patient loyalty.

Patient loyalty is the single most critical component of practice growth, especially in hard times. It triggers increased  patient volume and stimulates referrals faster and more cohesively than any other factor.

———-

Here are the five key sets of values that determine success in acquiring and strengthening patient loyalty:

  1. Your professional skills, resource network, and “Google-ability”

  2. Your training, experience, and regional word-of-mouth reputation

  3. Your patient-centric care approach and reassuring “bedside manner”

  4. Your office staff’s abilities to communicate clearly and pleasantly, and to handle insurance reimbursement tangles quickly and simply

  5. Your effectiveness in managing patient support, diagnostics, and referrals

Notice that the first four value sets above are ones that you should control and/or that should rely almost entirely on you. The fifth one, however, depends on others. This distills down to the reality that you must first attack the first four and fully capture or re-capture them into your control before moving into value set five territory.

Why? So you can strengthen the area that’s not in your control by coming at it from a position of strength in the four areas you are able to harness.

Take a hard look at the ten qualifiers suggested in the first four numbered value sets above. Can you rate yourself a “9” or “10” in each? In which areas are you weakest? What do you need to do –specifically– to get to those ratings in each suggested category? Can you identify three steps you can take next week to lead yourself there?

When you can honestly give yourself those 9-10 ratings, move on to #5 above and ask yourself what specific actions you can take now to improve the ways you manage patient support, diagnostics and referrals. Are you, for example, using resources that keep you in case management control over each of your patients?

The farther away from Med School and Internship and Residency you are, the more vulnerable you may be to economic invasion, and the more important it becomes to self-assess on a regular basis. Quarterly works. It might be the most rewarding investment you can make in your practice . . . or the most costly one to avoid.

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Hal@Businessworks.US

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

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Jun 08 2011

“I Almost Died!”

“Almost Dying”

                                    

is a GOOD thing.

 

                                                                                                                                                                                                                                                                                                                    

Uh, because…?

 

Huh? Hey, if you “Almost” died, then you didn’t, right? 

. . . which means you’re still alive.

Well, Glory Hallelujah!

                                                       

Like the baseball team that had to come back from being ten runs behind in the bottom of the ninth inning with two outs and one strike left, and –by some miracle– twelve straight hits, including a walk-off grand slam and two others, wins the game. How many times have we heard of being spared by being snatched from the jaws of death?

Okay, so we know that things like this happen in other places besides Hollywood, but what’s the payoff? A unique, new, more meaningful perspective on life is inevitably gained — one that was clearly missing when you woke up the day before you almost died.

The same dynamics apply to small business ownership and management.

For many entrepreneurs –particularly in the last two years of oppressive federal government controls, spending and taxation without representation– their businesses have also almost died.

                                                                   

Yet somehow, miraculous comebacks have been recorded. Even in the face of the Obama Administration’s (well-documented) every effort to refuse small business owners and operators the opportunity to make miracles happen. Even after having the pedestal of self-esteem and career accomplishment knocked out from under their enterprises.

And perhaps –to one degree or another– your own?

But somehow, for those who have returned to life, guts and gumption have prevailed. And here they are. Still breathing. Are you breathing?

What do we learn by almost dying?

We learn to value and appreciate more than ever what we’ve had (and still have) that we disavowed, disregarded, and just plain dissed.

                                                            

We discover people who we had no idea of before, riding to our rescue. We find that we still have a sense of ingenuity and a passionate drive to make our ideas work. Many find money and investors they never knew existed.

Many who have ventured or been brought close to the edge, to the brink of death, also find prayer and spiritual guidance that they might never have believed possible.

There’s something to be said for

reality bringing fantasy into reality!

                                                                                        

Suffering? No one –except for terrorist crazies and the ignorant self-indulged among us– wishes suffering on anyone. Yet all of us suffer for ourselves and our lives and our families as we do as well for our businesses. The trick is to choose to not get swept away by it, not wallow in it, not get so caught up in it as to miss the present.

That’s the hardest part. Letting go. Moving on. But small business owners and managers know this perhaps more than most because having your own business is like having another family, and it often feels like two lives are being lived. So, yes indeed, the trick is in fact choosing to go forward when it’s hardest.

Let’s close with the great quote by B. Olatunji:

“Yesterday is history.

Tomorrow is mystery. Today is a gift.

That’s why it’s called the present.”

                                 

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Hal@Businessworks.US or 302.933.0116

“The price of freedom is eternal vigilance!” [Thomas Jefferson] 

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

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Jun 07 2011

Healthcare Wealthcare

Small Business

                                 

 Must Rise Again!

                                            

Mandated healthcare on the horizon means overwhelming long-term expenses for small business as well as families and individuals who are not illegal immigrants or who are not sponging off government giveaway programs. (Legitimately handicapped and legitimately unemployed, a clear minority, are among those who truly need help.)
I’m referring to the quiet majority of government program beneficiaries, the ones who know who they are and who know better than to make waves.

The ones who think they’re entitled.

The ones the rest of society are paying for, and will be paying for at brain-rattling increased amounts as we get closer and closer to the Administrations “share the wealth” healthcare debacle.

Well, perhaps I shouldn’t be so presumptuous. After all, there certainly are some people out there who believe in and are heavily invested in every form of globalization and “greenery,” who can barely wait to throw their money out the window for passing vagrants to grab and run to the nearest cigarette and liquor stores.
Oh, but you don’t understand, a liberal-minded neighbor told me in defense of those who love the tax and spend mentality that fuels globalization and all those “sustainability” efforts. Without sharing the wealth, I was told, folks like those you describe would turn violent to get their smoke and drink fixes. It’d be like living in a Steven King novel.

(and then came the great afterthought following a “Tsk, tsk” pause):

Besides, they’ve had terrible lives; who can blame them?

Y’gotta be kidding!

                                                          

First off, we choose who we are and we choose how we behave and think and no one’s a victim of the past unless she or he chooses to be. Poor potty training at 3 years-old has no bearing on success at 13, or 23, or 33, or 43. or… 

Cesar Milan (“The Dog Whisperer“) was born in Mexico and raised into the depths of poverty and despair. Yet he battled his way to Los Angeles, learned English, earned his citizenship, found honest work, and has made great contributions to society while earning millions of dollars, and a household name among the world’s dog-owners.

What, you need more than one example? I could fill this blog for the rest of my life with stories like his.

The point is that giving opportunities to those who don’t choose them, want them, or show willingness to earn them, simply breeds dependency. This may be something the control-crazed Obama Administration actually seeks, but a healthy attitude, it’s not.
So what does this have to do with small business? my neighbor snorted.

Sharing the wealth with those who are unwilling to “earn their keep” stimulates unemployment.

Why work if you can eat for free, sleep for free, go to school for free, get medical care for free, even get cash (our hard-earned tax dollars) for free?

Hey, life is great, ain’t it? So who cares about jobs?

GREAT incentives for small business, huh?

                                     

This isn’t all about whining, anger and complaining. In fact, none of it is. I’ve worked more hours in my lifetime than most people live. And I’m not resentful of those who figure out how not to work.
I am disappointed that I was ever so dumb to think that government would never double-cross our Constitution, that anyone with enough power could turn serving the people of America into a private power play for serving himself at the expense of us all, and especially at the pronounced expense of small business.
Because it’s small business that built and grew America.

Small Business

(Remember there are 30 million of us!)

Must Rise Again.

                             

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Hal@Businessworks.US or 302.933.0116

“The price of freedom is eternal vigilance!” [Thomas Jefferson] 

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

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Jun 06 2011

It’s about “TRUST”!

No, No, Mr. O . . .

                                        

America’s economic

                                                                     

mess is NOT simply

                           

“a bump in the road”!

                                       

                                      

It is an issue of TRUST.

 

Here’s the bottom line, right up front:

                                                            

I believe you have proven your self and your ideology (over common sense and genuine citizen need) unworthy of my trust, my children’s trust, my grandchildren’s trust, the trust of America’s military, the trust of America’s healthcare professionals, and –among others– the trust of America’s business owners, operators, and managers.

So, without trust, the question becomes: Why should we create new jobs only to get higher taxes? What reason have we to believe that taxes will not be raised again to even more crippling levels? Your word? I don’t think so. Some meaningful tax incentives for new small business job creation? Bring ’em on!

 ——————————–

You have put tons of tax dollars where they don’t belong:

  • In the greedly hands of over-the-top unions and States whose votes supported you.

  • In the incompetent hands of corporate giants and government agencies, neither of which creates new jobs that are REAL.

  • And in the frivolous hands of social programs you apparently value above weather-disaster victims in “Red States,” and the interests of free market competition businesses that are struggling to get free from government choke-holds.

_______________________
                                                                        

You’ve been putting BandAids on a gaping wound and have not stopped the bleeding, yet you persist in doing everything possible to squash small business, the nation’s only source of real new job creation and our only hope for turning the economy around.

You have demonstrated repeatedly that you have not even the slightest understanding of business or of how to undo the economic disaster that –in your relentless efforts to hold socialistic values above the financial survival of those you were elected to represent– you exacerbated. You have proven unworthy of the peoples’ trust.

You are plunging us into yet another (deeper by all appearances) recession. And –to make matters worse– your steadfast refusal to own up to the fact that every single attempt you’ve made –arrogantly and obstinately in the face of what knowledgeable businesspeople the world over have advised– has failed miserably.

Yet your oratory claims progress when every American with a brain realizes there is none. 

                                                       

I laughed hysterically today, at hearing the White House quote that America’s economic disaster “is a bump in the road”! (Of course, I was wishing it was laughter that was triggered by funny stuff instead of the sense of panic that crawls under the surface of every business owner’s skin!)

It’s all about TRUST, Mr. O. You haven’t earned it; you don’t get any. Why should any business owner (and there ARE 30 million of us, regardless of what your warped numbers show) trust you in urging to create new jobs when we know you will immediately raise taxes on those who do create new jobs. Truth? Of course you will.

Do you think we’re stupid?

                                                                               

Oh, and it’s also hard to not mention that following the “bump in the road” comment, came yet more undermining-of-reality: a declaration by Ms. Pelosi that “if not for the Obama Administration, things would be even worse.” Now THAT is truly laughable!

 Lest we forget:

It was you who inherited an economic molehill

and made it into a mountain of financial disaster!

                                                                                          

A 3-year-old can connect the dots: It’s the Obama Administration that’s made and continues to make the economy worse. Why is it so incredibly impossible for you to face facts, own up to your errors and move this country forward by honoring the input of small and mid-sized businesses and their owner/operators.

They know how to solve the economy. You don’t. Will you persist in pretending until the week before Americans rise to make a difference on November 6, 2012? That may be too late, even for you!

                                               

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Hal@Businessworks.US or 302.933.0116

“The price of freedom is eternal vigilance!” [Thomas Jefferson] 

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

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Jun 05 2011

Someone’s Opinion of You

“Someone’s opinion of you

                             

   does not have to become 

                                           

   your reality.”

                                                                                         

—Motivational Speaker Les Brown

                                                                                     

Let’s look at it this way: You are reading this right now because you are an entrepreneurial thinker and/or leader, because you own or operate or manage a small business or professional practice, or because you are a partner or investor in, or advisor to (or a student of) small business.

If this is true of you, then you know you are made of different stuff than are corporate or union folks, or those engaged in mass media. . . or government employees (from the White House to your State House, County Seat and Town Hall . . . including all levels of government agencies) . . . or those theoretical academic types.

Let’s put all those people aside for a minute. (Yes, of course there are exceptions; I’m talking about the overwhelming, vast majority of individuals who simply don’t get it, and who prefer being sheep!)

You, on the other hand, have a brain. And common sense skills. You know how to think and act productively.

You are focused on the here-and-now present-moment more than most people, and have little or no use for analyzing the past or fantasizing the future, beyond getting your ideas to work.

You know how to make things happen.

You have a sense of urgency, and you know how to “turn on a dime” when it’s time to change direction or meet a market need.

You create your own opportunities and are not afraid to step up to the plate when they arise — plus, you are smart enough to know how to get yourself on base without swinging wildly for the seats on every pitch.

                                                                        

Okay, so as far as others cut from the same fabric as you are concerned, all of the above makes you a (no gender implied) “Good Guy.” (There are 30 million of us!)  

But–alas–those admirable qualities that set the entrepreneurially-minded apart from the closed-minded also fail to insulate small business enterprise high-achievers from warped opinions!

Here’s the bottom line: When you find yourself beginning to worry about others’ opinions of you, your behavior, the way you run your business, the kind of schedule you keep, ask first if you are behaving legally and second if you are sacrificing your own health or your family’s existence.

If it’s “no” to both of these questions, change the channel.

It’s your brain. You are the only one who controls your brain. Simply change the mental channel in your brain from whatever self-denial, self-badgering, self-guilt station is playing, to something more challenging or geared more to easy listening.

It’s a choice. You can choose to rise above other’s opinions and pursue your burning desires freely.

Imagine if Edison or Ford or Gates or Winfrey or Ashe or Carnegie or Jobs or any great entrepreneur had balked at others’ negative opinions. We’d probably be –just for starters– without lightbulbs, cars and computers. Don’t choose for the negative opinions of those who can’t see your light to create darkness for your business ventures.

There’s too much to do, and life is too short to waste time dwelling on or worrying about other people’s opinions. Because–in the end– all you have for certain is you!

                                                                    

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Hal@Businessworks.US or 302.933.0116

“The price of freedom is eternal vigilance!” [Thomas Jefferson] 

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

2 responses so far

Jun 04 2011

Moments of No Return.

Your salespeople may be

                                                         

costing you more

                           

than sales!

                                            

 

Not unlike a new puppy, new (and old) salespeople who aren’t trained properly are likely to mess things up. In the end, they’ll cost you more than sales. Remember it’s your name, your image, your integrity, your authenticity, and your reputation on the line every time one of them opens her or his mouth or taps out a keyboard message.

 _______________________________                                                     

For your (actual, but names changed) Scenerio Pleasure . . . 

“Good Morning.Thank you for calling B. Bigg Sportswear. This is Sally. How may I help you?”

“Hi, Sally! I’m Larry from LLL –that’s Little Losers Limited– and I’m looking for B. Bigg, please; can you connect me?”  

“Er, no, B. Bigg is not here. In fact, ther…”

(Stepping on the end of her sentence) “Well when will ‘B.’ be back?”

(Realizing she has a sales spammer on the line, and smiling, since “B. Bigg” is a fictitious brand name) “Oh, eight and a half weeks!”

She chuckles and starts to explain that she’s kidding, but Larry interrupts her again . . .

“Alright,well, since I met with B.Bigg downtown there the last time I was in the area, I’ll just call back then; no need to leave a message.”

“Right.Well you have a nice day, Larry from LLL!” (now laughing to herself as she hangs up since –on top of there being no B. Bigg– the “town” has only 450 residents in it and the only place to meet is the gas-station-convenience-store).

Sally can’t wait to tell Mr. Star (company president, and retired world-class athlete with lots of industry connections) about the call. He will no doubt comment on how befitting Larry’s company name is.

_______________________                        

We all know about no such thing as a second first impression, but how often do we take the trouble to monitor the first impressions our salespeople are putting out. Appropriate, targeted, perceptive training short-circuits these “moments of no return.”

So, what’s the solution? Be –and stay– on top of your salespeople until you are confident that they are representing you and your business in as professional a manner as you want them to. This doesn’t mean “get on their case.” What it means is to make sure you provide them with the proper training (and re-training) and support — ongoing!

In life and work,

one-night stands never work!

                                                                             

A bad economy is not a legitimate reason to slack off in this pursuit. Just consider where you’d be without sales and with a bad reputation. Reinforcement at every level is critical in sales management.

If you are too busy owning and operating, or if you’re just not cut out to be a sales manager, go get one. Get the best person you can find –NOT the best salesperson — the best sales manager.

Great Salespeople Do Not

Make Great Sales Managers!

                                                          

Some outstanding resources you can count on to steer you in the right direction:

Doyle Slayton www.SalesBlogCast.com

Jonena Relth www.TBDConsulting,com

Meredith Bell www.YourVoiceOfEncouragement.com  

 

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Hal@Businessworks.US or 302.933.0116

“The price of freedom is eternal vigilance!” [Thomas Jefferson] 

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

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Jun 02 2011

LEADERSHIP RISING

Yeast, the Sun,

                              

and Leadership.

                                                          

                                                 

I get (and agree with) what Paul Ryan’s advice to Mr. Obama was all about when he visited the White House yesterday and reminded the man that “leadership starts at the top,” but I take some exception to the semantics of what that advice might suggest as it is applied to the rest of the world. 

———————————————-

Leadership, like yeast, like the sun on the horizon, rises from low places. It starts, often below the surface, and grows to recognition, then to love and respect or –sadly, in many cases– to fear and loathing, with little room left in-between those two extremes for tolerance and apathy. The problem is that yeast and the sun are fairly predictable.

Some aspects of leadership are also predictable.

Qualities like being able to inspire and motivate others, for example, are part of almost every description of leadership since the beginning of time.

Truth and reality, however, measure all leadership by one word alone.

What’s your best guess?

What single word sums up “leadership” most definitively?

                                                                                

Surely you know the word if you think about it enough. It’s authenticity. Authenticity of character, of personality, of purpose, of attitude, of responsiveness, of courage, of self-image, of the nature of the people involved, of the nature of the tasks to be done. It cannot be manufactured, pretended, stolen, replaced, avoided, dismissed, disregarded, or disarmed.  

Almost never to be found near government or political enterprises or management: authenticity. And rarely does it appear in corporate life when it isn’t guarded — easy to understand when UN-authentic people hovering at the top feel threatened. Yet, say many, true authenticity must also be free, so how could it be guarded?

Okay, so cross off corporate authenticity. And what are we left with? Family life and small business. Why? Because there is less need to lie, make excuses, and cover one’s butt, and because entrepreneurial attitudes are not so affected and convoluted by status-ladder-climbing and artificial allegiances.

————————————-

TEN EXAMPLES of authenticity:

  1. Giving credit where credit is due.

  2. Speaking up for what you believe in and supporting others who share your purpose.

  3. Accepting responsibility without excuses.

  4. Acknowledging screw-ups and owning up to your mistakes, also without excuses.

  5. Taking immediate corrective action when called for instead of analyzing and seeking blame.

  6. Being focused on the present “here and now” moment as much as possible.

  7. Always acknowledging the human factor in every decision and action, even when others pass it over. Business transactions are impacted by illness, injury, and family issues.

  8. Nurturing (and cultivating) positive and productive behavior and attitudes consistently.

  9. Soliciting and respecting the opinions of others . . . praise in public and criticize (constructively) in private.

  10. Treat every employee and every customer like the special people they are, the way YOU want to be treated, every day, all of the time, without exception.  

————————————

How do you measure up, stack up, size up, match up? What three steps do you need to take now to give rise to more of that authenticity you have inside you? Can you take that first step right now?

It is, you know, a choice. 

 

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Hal@Businessworks.US or 302.933.0116

“The price of freedom is eternal vigilance!” [Thomas Jefferson] 

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

2 responses so far

Jun 01 2011

How Much Is “Too Much”?

“We are in an information-

                                       

overloaded society.

 

“Most people receive more information from just their smartphones in a week than their grandparents received in their entire lives.”

                           

        ———– Bestselling Author David Baldacci from his newest novel, THE SIXTH MAN www.DavidBaldacci.com

 

I’m often asked about having done both, and continuing to do both, and can assure you that owning and operating a small business is not the same as writing a book. The commissioned memoir I recently completed and published privately, entitledGOOD LUCK!” is summarized in the following 25-word “logline” synopsis:

“Steamshipped away, Hitler to Manhattan, 15-year-old Ernst delivered newspapers, farmed chickens, enlisted…  WON medals, citizenship, Holocaust bride, Delaware leadership, White House prominence, and business fortunes.”

                                                               

That brief description was distilled from the 230-page book. The 230 pages came from more than sixty jam-packed file cabinet drawers and a dozen storage bins, a stack of videotape interviews, and many thousands of photographs, plus over thirty hours of personal interview notes and another 50 hours, at least, of online research.

I’m now working on another commissioned memoir for a totally different kind of business leader. But it’s the same thing. The cutting away process is like being a sculptor, and not always fun. But there is no other way to do justice to representing a lifetime of accomplishment.

Running a business?

Fly by the seat of your pants!

                                                             

Leave it to the corporate biggies to drown themselves in research. They’re all busy justifying their existences, preoccupied with their own company culture memoirs, while entrepreneurs trial-and-error-and-adjust themselves into small business success, innovative product and service market approaches, and meaningful new job creations. 

I do both (entrepreneuring and writing books) because straddling the two different worlds is challenging to me and because I enjoy the unique opportunities ignited by having one foot in research-based writing and the other in creating new business directions, revenue streams, marketing programs, and sales channels.

Here’s what I see: The bigger the business, the more information-overload there is, and the more of a sculptor one needs to be. The problem is that the pace of life and today’s instantaneous global access forces even an information sculptor to work quicker. So the end product may not always be one of quality as much as one of expediency.

Who spans this gap, covers up and rises through this mad rush? Who leads the way to economic revival? Certainly not those lumbering, top-heavy corporations filled with people trying to cover their butts and write their make-believe life stories as if they were nonfiction.

Your small business is what it is. Avoid the temptation to over-burden it with too much information and too much analysis. Keep hold of the reins, but let it –and your people– run free! At least until it gets so big and successful that you need to ask yourself:

Hmmm, how much IS “too much”?

 

# # #

                                                   

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Hal@Businessworks.US or 302.933.0116

“The price of freedom is eternal vigilance!” [Thomas Jefferson] 

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

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May 31 2011

Is your life making a difference?

What’s your legacy?

                                        

What are you

                        

leaving behind?

 

                                           

Lots of entrepreneurial-minded people end up leaving their business ventures behind when they leave life on Earth, but most –it seems to me– never give it any thought while they’re here. How many business owners do you know who actually take time out of their lives to do estate planning and succession planning?

Cartoon character Ziggy’s philosophy is probably about as much of a guiding light as the majority of entrepreneurs are willing to accept and practice:

We should enjoy here while we’re

 here ’cause there’s no here there.”

                                               

And, hey, far be it from me to suggest anything other than living for the moment. Being focused on the present, here-and-now moment, as much as possible, breeds success at every level. It is the fuel for achievement.

But, you know what? Let’s be honest about this: Most entrepreneurs, I’m quite sure you’ll find, barely take time out to eat or use the bathroom until they’re half-starved or busting at the seams. “Trial-and-error” still outperforms formal research studies and assessments. And most are unlikely to plan much beyond next week!

Entrepreneurs. They want what

they want when they want it!

                                                          

A burning desire to make their ideas work is what drives the spirit, soul, and passion of every entrepreneur. In fact, contrary to popular opinion and stereotypes, the pursuit of “making big moneyis secondary, if it’s even on the same wish list, which is rarely the case.

How would you like to get a complete –and guaranteed to be illuminating–  picture of your real self for free, no strings attached? How about if I can vouch for it being completely honest, and perhaps the most insightful summary of what you are all about that ever existed?

Are you ready to spook yourself out while you learn? Okay, here it is:

  • Set up a one-page (8.5 x 11) Word document, or work with a pen and notebook page.

  • Put your name and birth date at the top followed by a dash and today’s date

  • Write your own obituary.

                                                              

Don’t laugh, cry, shake uncontrollably, throw up, or think you have to be maudlin, guilty, or gushy. Simply the facts. Just the highlights. Give it a try. You will be amazed at how enlightening it will be for you to see what you actually write down or don’t write down, as the case may be. Clean it up. Polish it. Edit.

Read it back to yourself out loud.

                                                              

Then, before you shred it, burn it, bury it, or lock it in a time capsule, ask yourself what you just taught you about you that you have been overlooking.

Decide what if anything you might want to follow through with that your obit page brought to light. Then, unless you’re completely satisfied with what you’re leaving behind (or the legacy track you’re on), do it! Attack that missing hunk. Get on with it. You will feel pleased, proud, happier and healthier for the effort. Pretty good ROI, eh? 

                                                  

# # #

                                                   

Your FREE subscription: Posts RSS Feed

Hal@Businessworks.US or 302.933.0116

“The price of freedom is eternal vigilance!” [Thomas Jefferson] 

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

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