Everyone else is slowing down,

so now’s the time to speed up!

The holiday buzz is here.  In fact, EPRs (Economically-Panicked Retailers) have been buzzing with Christmas since before Halloween. Rumor has it that 2010 Christmas sales and decorations may start the day after Labor Day. For 2011, write your greeting cards on the 5th of July. Who knows? We may eventually lap the entire process and start Christmas sales and decorations for 2020 (with hindsight of course!) on December 26th of 2019! Maybe we can just give one present good for two years?

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     The point is that once the buzz that’s started gets started,  America’s business enterprises all begin shifting into low gear. Some businesses close earlier. Many employees (especially corporate giant, federal government and academic types who have no clue about business anyway) start to s~~l~~o~~w  down and skip out early more often, and take longer lunches, and drink more … and be of good cheer.

     SO: AHA! NOW’S THE TIME TO STEP ON THE GAS,  to work 10 times harder cultivating and keeping customers … to strike out into the marketplace with your heavy artillery.

     Now, while all the big-time competitors (especially B to B services) are rolling in their carpets  and the media is hard up for news, is the time to unleash a big-time public relations campaign and sales push.

     If you’re a serious entrepreneur and have been looking for a break:  you’ve got it! Take it and run! So what if your corporate muckity-muck brother-in-law is headed off on a pre-Christmas cruise and can’t think about much beyond which golf shirts to pack?

     So what if the business on your left has closed for the holidays  and the one on your right is preoccupied with window decorations, office parties and cracking open bottles of booze at 2:30 in the afternoon?

     YOU are an independent, never-say-die, innovative, dedicated-to-the-action  entrepreneur and you have a chance to get your business to that inside lane along the rail and pull up even to some of the industry big-boys.

     Do it. Make it happen.  It is a choice. It is YOUR choice. You can do three unplanned-for sales and promotion-focused things every day between now and Christmas that will set you into a pack leader position when the 2010 gate opens on January 1. What are they? You know what they are. Can you do the first of these tomorrow morning?  

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You must be dreaming!

Today’s economy is GREAT!

     Dear business owners and managers:  If you’ve been talking about having some weirdo notion that we are in a never-ending economic tailspin that’s ruining the odds for  success, you may not be speaking with forked tongue, but you are looking through crooked glasses! 

     If  your business is still afloat,  that means you have done some hard sweeping work getting the cobwebs out of the corners. It means you are down to a bare-bones personnel operation that is probably 50-100% more productive than it was before “bailouts” and “stimulus” became part of the language.

     And you are coming full circle around  to what Tom Peters and Nancy Austin told us a quarter of a century ago in their classic #1 best-selling business book, A Passion for Excellence:

In the private or public sector, in big business or small, we observe that there are only two ways to create and sustain superior performance over the long haul:

“First, take exceptional care of your customer (for chicken, jet engines, education, healthcare, or baseball) via superior service and superior quality. Second, constantly innovate. That’s it.”

They add that “sound financial controls” and “solid planning” are of course also essential and necessary,” but that the bottom line of achieving success is to manage by wandering around —

• By constantly talking with your people,
• By constantly and attentively listening to their ideas, and
• By motivating through examples of the ways you cater to customers and work nonstop at innovation: always drumming up new creative ideas and strategically taking them all the way through in your thinking to a point of implementation.

Introducing a new product feature isn’t good enough. Anyone can think of that. Actually working out all of the steps involved with associated costs, benefits,  timelines, and logistics… that’s innovation! 

• By instilling a passion for customer courtesy and innovative thinking in every tiny corner of every department of the business, whether there are three employees involved, or 300,000. 

     Today’s economy sucks if you choose for it to.  If instead you seize the opportunity to be more motivated to deliver a better dollar-value quality product and service, quicker and safer, and that’s longer-lasting than ever before… and you pump all your company’s efforts into making your customers love you… NOW you’ve got something!

     And your leaner, tougher, more customer-conscious business  would never have happened when cash was flowing and you were on cruise control, lunching out and playing golf and taking off early and traveling the world on long vacations, and being so successful you were able to sell ice to Eskimos with one hand behind your back.

     Speaking of your hand:  The lousy economy, being continuously fueled by shortsighted (maybe even blind) government bureaucracy, has essentially forced your hand to act in new ways. And if in fact you do act in new more productive ways, then it’s a GREAT economy!

     Will you rise to the occasion  and make things work, or keep dreaming that they can’t,  throw in the towel, and get out of the way of those who are choosing to meet the challenge? 

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“It’s not MY job!”

     Ever heard this before? Or is it just my imagination? Odds are someone in your business either says something like this, or has the underlying attitude but doesn’t express it openly.

     The person who rejects  awareness, spontaneity and (friendship / partner / spousal) intimacy also rejects the responsibility for shaping her or his own life. She or he is someone who thinks of him or herself as either lucky or unlucky, assuming without question that it’s meant to be and: can’t or shouldn’t be changed, or that only ______ can change it.

 Sound familiar? This is the same individual who

     routinely proclaims (or thinks): “It’s not MY job!”

     By contrast, the autonomous person  is concerned with “being.” He or she allows his/her own capacities to unfold and encourages others to do the same. These are the kinds of individuals who project their own possibilities into the future as realistic goals which give aim and purpose to their lives.

     They sacrifice  only when they are giving up a lesser value for a greater value according to their own personal value systems. They are not concerned with getting more, but with being more. 

My philosophy is that not only are you responsible for your life, but doing the best at this moment puts you in the best place for the next moment.”

— OPRAH WINFREY

     As a business owner or manager, and especially in today’s economy,  you really can’t afford to have people working for you with this attitude. E V E R Y person in your business needs to accept responsibility for doing whatever needs to be done whenever it needs to be done as long as he or she has the ability to do it.

     But this doesn’t mean that you need to be a shrink  with employees who evidence a not-my-job mentality. It DOES suggest that you may want to think hard about keeping this kind of person on payroll.

     If it’s a locked-in situation  and you can’t let go of her or him right now, set a deadline for change, explain it clearly and gently, then teach by example. Do recognize that it takes courage for someone like that to rise to the occasion, and reward any evidence of attempts with “pat-on-the-back” comments and encouragement to keep at it. 

     You’ll always get more of what you genuinely

appreciate, praise and reward.   

With special thanks to human relations/communications consultants Muriel James and Dorothy Jongeward for the inspiration and adaptations from their classic book BORN TO WIN: Transactional Analysis with Gestalt Experiments    

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Size up the eyeballs and

handshakes, or split!

     It doesn’t matter  whether you’re talking about a distributorship, franchise, equity partnership, or strategic alliance, a commission plan, or a creative property royalty arrangement. If you’re considering any kind of business partnership, go the reality route. Nothing else will do.

Life is not long enough for you to waste any of it on people who don’t walk their talk.

You don’t have to love someone  to do business with him or her. You don’t have to agree with some one’s religious, political or sexual persuasion if there’s no bearing on your business. But you owe it to yourself, and your family (who will suffer from a bad partnership decision) to do some due diligence.

     Take advantage of every opportunity  (including the more obvious — but surprisingly seldom invoked — Google) to check out who and whom you’re thinking about dealing with. No, you probably don’t need a CIA or FBI report.

     And some one’s credit history  should have nothing to do with the creative services you may be looking for, anymore than wanting to know what high school that a board-certified physician may have graduated from, or the disorderly conduct charges filed against some one’s college student son on homecoming weekend.

     In other words, decide what’s really relevant  to the relationship you’re weighing before you start digging into directions that waste time and effort and money and are not truly important in the grand scheme of things. “Chemistry” for example, always counts! 

     Meeting someone face-to-face,  belly-to-belly, eyeball-to-eyeball, one-on-one –and physically shaking hands– is the only way to enter a partnership agreement with any reasonable degree of confidence. Think of it as a chance to enhance your professional judgment. 

     It’s not a 100% lock,  but it will certainly serve to eliminate at least 50% of the quacks and maniacs (yes, both exist; and yes, both can be very convincing on the phone and via email; and yes, the more talented you are, the more likely those types are to turn up in your backyard)!

     If you’ve reached a point of initiating serious business pursuits with another person or group you’ve never actually met, work out a way to get together personally before making any written or verbal contractual-type commitments. Be willing to hop a car or plane and get a firsthand impression of what your prospective partner is all about.

     Restaurant settings can be particularly revealing.  Eating habits, preferences, pace, and posture paint one picture. How the other person or persons deal with the restaurant staff paints another. Be careful of anyone who orders more than one alcoholic drink in this setting.

     Be skeptical until proven otherwise.  In the end, you’ll be glad you were careful and insisted on a reality meeting with your virtual partner.   

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Hal@Businessworks.US  302.933.0116 

  Open minds open doors. 

 Thanks for visiting and God bless you. 

   Make today a GREAT day for someone! 

“Oh, My! You’ve Gotten So Big!”

     Remember hearing this every Thanksgiving  while you were growing up? The proclamation was typically accompanied by a hand on top of your head or shoulder?

     Ah, yes, and it usually came from some ignorant,  but maybe well-intentioned adult member of your dysfunctional family? Some aunt or uncle you only ever saw once a year gorging herself or himself on the annual turkey, stuffing and cranberry sauce banquet?

     Well, that was good training. Now you own and run or manage a business.  The likelihood is great indeed that you still see signs of ignorance in your family, and that it has — VOILA! — remained a dysfunctional entity!

     But odds are those growing-up days  dished out more suffering than you recall. Insecurity. Anxiety. Disproportionate thrusts of physical and emotional change. Hatred of all people older than 23.

     When did you last travel with a fourteen year-old?  You look at one a little crooked, and odds are you’ll be rewarded with a convulsive shudder followed by a flood of tears. He or she’s worried about which sweater to wear or iPod tune to buy and you’re trying to resolve travel delays. It’s a communications lock-down and some one’s going to end up angry.

     How did you handle it then?  Somehow you got through it all because here you are reading this post. What about now? Has your business reached puberty? Is it still in adolescence? Is it caught in the middle somewhere?

     Do you find yourself gulping, clenching your teeth and scratching  your head more that the startup years when there wasn’t even time to eat, never-mind scratch? Do you hate when people talk about how much your business has grown when in your heart you know you’re stuck in mud and hoping it’s not quicksand?

     Well, then, give your business a shot of “Adult.”  Stop thinking small and defeated. Stop acting small and defeated. Stop resenting outsiders sizing up your venture. Stop choosing to accept your circumstances. START choosing to change your circumstances. 

YOU DO NOT NEED TO CHOOSE TO SETTLE FOR ANYTHING.

     Some after-hours places to start:

• Run your disk defragment and anti-virus programs (uh, not at the same time)!
• Clean out your old email files, old databases, old business card collections!
• Clean out your supply cabinet (and discover what’s been over and under ordered)!
• Develop 3 new challenges for each employee and plan a group briefing!
• Explain your business to a five year-old and to an 80 year-old, then listen!   
• Check out work spaces – are they getting cluttered? Sloppy? Dirty? Lighting?

     Add your own. A quick monthly take on these “inventory” items will help your business grow up faster and with less damage than most humans experience! What have you got to lose? What have you got to lose if you stay stuck in mud another few years?

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If Jesus Christ

runs your business 

 . . . look before you leap!

     If you believe Jesus runs your business,  God Bless You, but be careful about how you represent yourself. It’s probably a fair estimate to say that a good deal more than half the world could care less about your religious persuasion as a business owner or manager.

     It’s probably also a fair estimate to say  that in most parts of the United States, and especially the major cities, there is even a pointed resistance — and even an antagonistic and spiteful attitude — toward religious (Christian) based businesses.

     Reality: Many non-believers are threatened.  Many dismiss you condescendingly as “just another Jesus Freak.” Many will go out of their way to not do business with you. Some will try to undermine your business efforts.

     That doesn’t mean you should give it up.  It does mean you should be careful. It means you and your spirituality will be best served by exercising Christian values in everything you do and every encounter you have without necessarily advertising them.

     All the time?  No. There are some times and places–and many ways–where it’s appropriate to publicize your beliefs where it won’t cost you business or relationships. You may not like having to “hold your tongue” but reality dictates that it’s sometimes best for your self and your business to not be making public proclamations about your religious orientations. As for ways to do it, HOW you say what you say is the key.

     Certainly, Jesus would advise  tolerance when confronted with contentiousness? Remember that the bottom line is if you believe you and your business are serving Jesus, you will best serve by passive accommodation: i.e., a “customer is always right” focus, which of course works for EVERY business.

     If your business is a local or regional one  that is located in a heavily Christian community, then you can be much freer in expressing your interests and affiliations than in a geographical area not as uniformly receptive to your mission.

     Of course you can be a rebel-rouser  and charge into the marketplace brandishing a religious banner, but you will be risking the prospective success of what your business existence is all about.

     Is closing up shop  worth you having made a lot of noise about the principles your business is founded on? Remember: When your doors close, so does your ability to contribute!

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  Hal@Businessworks.US   302.933.0116

  Open Minds Open Doors 

   Thanks for your visit and God Bless You.

  Make today a GREAT day for someone! 

Listen To Yo Mama!

     Remember those stern warnings  you used to get, but don’t anymore because now you’re a hot-shot business owner or manager and you don’t need anybody telling you what to do anymore?

     Remember being told  to “Listen To Yo Mama!” and you would study your feet and mumble some feeble “Yes’am” or “Yessir” then back out the kitchen door with your tail between your legs because you knew in your heart that Mama was right? Remember?

     And nobody dares tell you that stuff now, now  that you’re the boss? Ah, but bear with me here. Just read a little more. Why? Because you don’t sign my paycheck, so I can tell you what I think straightout! Here it is. Ready?

     If you don’t take care of you,  you can’t be any good to anyone else . . . and you certainly aren’t going to make your business work from a hospital bed! (Sound like Mama?) Well, my dear blog visiting business-minded muckity-muck, just because nobody is on your case about if and when and how you take care of your SELF, doesn’t excuse you from stepping up to the plate!

     Yeah, yeah, yeah,  you say. But you know what? If you don’t eat right, nobody else will do it for you. If you don’t sleep right, nobody else will do it for you. If you don’t exercise enough, nobody else will do it for you. If you don’t quit smoking and drink in moderation, nobody else will do it for you. If you don’t switch from drugs to vitamins, nobody else will do it for you.

     Oh, and of course, if you don’t take enough deep breaths: http://bit.ly/Bb1Tw . . . well, there are machines that can help. The bottom line is that when you are not taking care of you, you are not taking care of your business, and the whole enchilada is YOUR CHOICE!

     We CHOOSE our behavior.  Okay, so why on Earth would you choose to want to continue with self-destruct behaviors that will kill you AND your business (as MY mother used to put it) in two shakes of a lamb’s tail (and THAT’s pretty quick!) when you have SO much opportunity ahead of you?

     Do us a favor, okay?  When you wake up tomorrow morning, clap your hands together twice as Zig Ziglar suggests, and say (with as much enthusiasm as you can):

OH BOY! WHAT A GREAT DAY TO GET UP AND GET TO IT. I BELIEVE SOMETHING WONDERFUL IS GOING TO HAPPEN TO ME TODAY!”

     Then keep choosing  to take care of your SELF all day because you’ll be choosing to get both your business self and your business together like you’ve never been together before. Go on, do it! Just do it for three days in a row. You might surprise yourself . . . and maybe even jumpstart your sales! (and this advice is not only proven; it’s cheaper than a lottery ticket!)     

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Blow the sale or

hold your tongue?

Diplomacy: Skill and tact in dealing with people

It’s comin’ ’round agin… the ole trainin’ ground fer dip-lo-macy. Yup! Thanksgivin’ gatherin’s.

Now if you can get through the entire dysfunctional-family -Thanksgiving-experience this year (especially this year with the sucky economy and your brother-in-law crabbing about the price of gas to drive to your house to eat), you will have earned a medal.

But –more importantly —  you will have completed the qualifying round for your annual refresher training on how to deal diplomatically with your internal and your external customers! (Internal: associates, employees, referrers, alumni, key suppliers; External: customers / clients / guests / patients, other suppliers, industry and community organizations, and the media) Maybe missing someone here, but you get the idea.

IF you can deal with your in-laws,  little kids terrorizing your dog and spilling unknown fluids on your furnishings and floor coverings, your uncle ranting about his adolescence (which he’s still in), your aunt Tilly reminiscing about her last 47 Thanksgivings, the neighbor’s kid revving up his overhauled Mustang next to your only broken window, and having to step over eleven spastic bodies glued to some idiotic football game on the TV that separates you from the only available bathroom, while hearing that four hours into the roasting process, the turkey still has ice inside of it

… YOU are ready to sell (No, not your house! Your products and services!)

How do we know this?  Because you’ve managed to deal with all of that and not be in jail, or the nuthouse! Somehow, you’ve risen to the occasion, kept the peace, swallowed your pride, bitten your gums and held your tongue (doing the last three items at the same time, by the way, is a pretty good trick!)

So what will you have learned  on the Thanksgiving firing line? There are times to speak and there are times to listen. EVERYONE is a prospective or repeat customer. EVERYone. Your appearance and demeanor and receptivity will determine whether others have a good time or not. Too much alcohol can undo the best of intentions. Too much food will give you a stomachache. Not stepping outside into the fresh air periodically will give you a headache (but avoid the side of the house with the revving Mustang!)

Every day is a new opportunity to do the best that you can do.  Thanksgiving, besides being a truly great opportunity to appreciate family and friends and all the brave young servicemen and servicewomen who make it possible to be able to gather together in the first place. It is also a great day to practice diplomacy and carry that renewed spirit forward in returning to your work.

OR, hey, don’t wait ’til the end of the month;  just read about it here, today, and start holding your tongue tomorrow! Sales are only made by listening! 

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Get Yourself Cranked

In One Minute FREE!

Let me tell you, you haven’t lived until you’ve gotten something this good for free. And it works, and there are no sales gimmicks or strings attached. It simply is good solid proven stuff that I taught for many years in high-priced management training programs. And here it is for my blog visitors just for visiting!

If you own or run or manage or operate a business or part of a business, you are probably already a partial nutcase so I won’t try to make you sane. But I WILL give you a technique you can use every day, over and over, that I guarantee will make a difference for you if you are your usual tenacious self about following through.

Best times for this:

• 1. As soon as you wake up in the morning
• 2. Before you go to bed at night
• 3. While exercising (especially in rhythm to your walking or jogging or lifting or stretching)
• 4. Every time you can possibly think of it during the night or workday, and can sneak in 60 seconds

Take the following as a guide and adapt it to your SELF. Say it convincingly to yourself as much as you possibly can for 21 days.

If you do this with serious concentration and conviction and enthusiasm (even when you don’t feel enthusiastic and even when you are NOT all of the things you are saying to yourself!), you will be truly amazed at the results you produce within a short period of time. 

Ready? Here you go… 132 words… CHANT!

“Healing energy in; healing energy in; healing swirling white light into my body.  

I AM my body: left/right/center. 

I am relaxed, happy, alert, safe and sound, healthy (I’m getting younger every day, stronger every day, more flexible every day, healthier every day), wealthy (all my bills are paid; all my debts are paid; money comes easily and frequently). 

I am painfree day and night; my mind and emotions are clear; I am staying at my ideal weight of xxx pounds and am physically fit. 

I sleep easily and wake up when I need to, feeling rested and alert.  

I treat all people, animals and plants with caring and respect. I recognize that everyone I meet is fighting SOME kind of battle.

Something wonderful is going to happen to me today!”

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