Archive for the 'Management' Category

Jun 15 2015

MIND YOUR OWN BUSINESS!

MIND YOUR OWN BUSINESSBeing critical and judgmental of other businesses does nothing but get us a bad rep and (believe this!) make it harder to succeed. What we get back isn’t much different than the return on our investment for putting down other people. At some point, it all comes back to bite us in the butt!

When you feel a judgmental statement winding it’s way up your throat, suck it back down with a deep breath before it ever gets to your tongue. Use your teeth like gates in case it actually does get that far. Hold your tongue. Shut the gates. And mind your own business. (Oh, uh, it might hurt if you hold your tongue while you close your teeth.) If all of this is too hard to swallow, you should not be in business to start with.

Anyway, we all like to criticize. We all think we can do better. And, guess what? Maybe we can do better, but remember that no matter how great we think we might be at something we’re good at (like running a business?), it’s a no-brainer bet that someone else is even better.

It should be needless to say, but those few folks who’ve been holed up like hermits with no outside world awareness’s beyond their smartphones and tablets (is that like everyone under the age of 25?), this tidbit of caution goes –in spades–for Customers! They are the people who are NEVER wrong . . . even when they’re not right!

Real entrepreneurs exist for their customers.

Just because corporate muckity-mucks make a lot of “Love the customer” noise doesn’t mean they really care. But customers are literally the lifeblood of entrepreneurial enterprises.

I mean, just imagine:  If corporate employees were properly trained, and –no matter who called or answered whatever phone– everyone would know how to deal with every customer and no Customer Service Department would even be needed.

Companies could literally save fortunes that could be reinvested in their people . . . and their customers! Sadly, this bit of entrepreneurial thinking has not yet met with acceptance as the effective antidote it is for corporate career contamination.

So just because the corporate guys delegate Customer Service to others, entrepreneurs cannot. Entrepreneurs don’t have that luxury. Entrepreneurs, true entrepreneurs, are who they are because they–always and everywhere–tend to their customers and mind their own business.

Do you?

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Hal@Businessworks.US    931.854.0474

Open  Minds  Open  Doors

Make today a GREAT day for someone!

God Bless You and Thank You for Your Visit!

 

 

No responses yet

May 27 2015

Driving Entrepreneurs To Pasture

When it’s time to eat grass,

 

get out of the mud and weeds!

 

You’ve been bustin’ butt to get where you are, and you can’t even find the tunnel, never mind light at the end of it! That’s the nice way to say you’re feeling spent and discouraged. But the truth is — guess what?– you are CHOOSING to feel spent and discouraged! “Spent” and “discouraged” are behaviors, right? And since all humans are born with free will (although some undoubtedly approach dubiousness), humans (yes, even entrepreneurs) all CHOOSE their behaviors.

So now you think you’re going to get lectured? Don’t choose to think that. Choose instead to enlighten yourself. The choice is just as easy, and it’s light-years  more productive. We make choices every minute of every day — from when to wake up to when to go to sleep, and everything in between. HA! And you thought it was just a matter of eggs or cereal for breakfast . . . or whether to sneer, snort, scowl or smile at someone else who chose to be bitchy.

Nope. No lecture here. Just shared awareness based on being an entrepreneur, and working with 2020 entrepreneurs. The bottom line is that the vast majority of entrepreneurs I’ve experienced haven’t a clue about the right time to make their move out of the weeds and into the sunshine-filled pasture, where healthy grazing beats hanging around in mud and weeds infested with mosquitoes. And I won’t even mention the malaria word here. OMG! So many choices!

So, seriously, where does your business live? When will you choose to move it? Where? How?

Our choices are conscious or unconscious. Sometimes the consequences pop up years later. Goal-setting can spare us a lot of “choice” surprises! Are your goals legitimate? They meet all five essential criteria? They are specific, realistic, flexible, due-dated, and in writing? If they are not all five, you don’t have goals; you have a meaningless, nonproductive wishlist. Why would you choose fantasy when choosing (meaningful, productive) reality is just as easy?

Choosing when and how to get your business out of the mud and weeds is not a matter of betting the farm. Entrepreneurs take only reasonable risks. It is a matter of what I call “Opportunity Vigilance.” When you keep focused on making your idea work and on taking advantage of opportunities that represent growth, you are choosing to put yourself and your business in a position of readiness to head for the sunshine-filled pasture where work becomes fun again.

Unless, of course, you’re a FAKE Entrepreneur?

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Hal@Businessworks.US    931.854.0474

Open  Minds  Open  Doors

Make today a GREAT day for someone!

God Bless You and Thank You for Your Visit!

No responses yet

May 13 2015

A FLY ON THE WALL

Business Owners and Managers . . .

     WISH YOU COULD BE . . .

fly on wall?????????????????????

STOP WISHING that you knew what was being said when something goes wrong. Instead, start asking the right questions to find out what you really need to know.

 

But don’t ask “WHY?” – that only breeds excuses. WHY were you late again? My alarm clock broke. I got a flat tire. My dog was sick. I had to help a neighbor. My mother-in-law showed up for breakfast. I had a really late night last night, and . . . Well, ya’see, I belong to this carpool, and . . .

Instead, ask “HOW?” Find out the process that is or was involved. And don’t settle for a “WHY” answer that many people offer even when they are asked “HOW?”

Staying with the same “late for work” scenario, try asking the late person: HOW can you prevent being late again? Can you give me three steps you’ll take immediately that will keep you from being late again? Please write them on a piece of paper and drop it off here before you head home today.

You’ll be amazed at the results that come with handing in that piece of paper.

If necessary, explain that you want to understand the steps involved, not the reasons for taking them. You can never make something better unless you find out how it got that way to start with . . . you need to know exactly what the specific steps were. Problems aren’t solved by addressing blame or generalities. They’re solved by studying what took place.

WHY doesn’t matter. Knowing WHY won’t help you fix things. Are you wishing you were a fly on the wall so you could have someone or some circumstance to blame, OR being able to know enough to be able to fix the problem?

Can you see how the first of these two options is anchored and invested in fanning the fires of your own self-importance? The second prompts the violator to solve her or his own problem. Do you want to make things work better . . . or feel like a hot-shot?

Well, okay, some people thrive on being management firefighters who prefer to flex their problem-solving muscles by finding fault with others instead of helping others solve their own problems. So, if that’s the case, just keep asking WHY? Oh, and just keep wishing . . . you might win a trip to fantasyland!

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Hal@Businessworks.US    931.854.0474

OPEN MINDS OPEN DOORS

Make today a GREAT day for someone!

2 responses so far

Apr 08 2015

FACEBOOK QUICKSAND

Facebook logothumbs down logoIf you’re

 

IN business, get OUT of Facebook.

 

Like every other niche in life, undoubtedly, there are those dwelling in and passing through the halls of business who will be quick to dismiss this post (especially Facebook employees). But as Shakespeare once said: “The truth will out!”

And the truth is: If you own and/or manage any** business, and you’re actively involved with Facebook:  you are wasting your time and energy. And lost opportunities are probably costing you more money than you would want to believe. [**any except perhaps retail]

Facebook does appear to serve as a meaningful distraction for government, corporate and academic employees. And given the boredom of that typically committee-cluttered, no-sense-of-urgency career existence, the attraction/diversion is understandable. But for entrepreneurs, Facebook is an unproductive addiction. It is simply not worthy of your attention, or even your interest, never mind your active indulgence. It literally eats up your clock!

“Yes, but,” I hear some say, “it’s the only way I can find out what my kids/grandkids are up to!” Then settle for it being a weekend addiction. Going to Facebook ANYtime between rise-and-shine Monday and nighty-night Friday is like a visit to the dentist for business owner/ manager Facebook fanatics. They too often end up holding their numb jaws while the Novocaine wears off when the reality comes home that time and energy and money has gone a-wasting.

“Okay, so Twitter is better, right?Is there any difference in being obsessed with Twitter for any reason other than to promote your business interests (which is likely to be far better accomplished, btw, on LinkedIn) . . . or with being obsessed with the news (unless you’re in the news business)?

Bottom line: If you’re a genuine entrepreneur, you’re not spending spare time with anything other than your health and spiritual well-being–whatever that may be for you–and loving and growing your family and a few select friendships–whatever that takes.

Slice your pie the way you see fit. It’s your pie. It can be big, small, flat, mountainous, firm, gloppy, round, square, multilevel, whatever works for you . . . but don’t pretend it’s not a pie! We choose our pie. We choose our behavior. We choose our stress by choosing to set ourselves up for it. Think hard about the last time you didn’t feel 100%. What were you doing/thinking/saying shortly before you lost sleep/felt edgy/got sick?

When the stress becomes DIStress–with never enough time in the day for your pie, your family, your health–don’t react. Respond. Ask yourself HOW you choose or chose your stress? Then make a different choice. Maybe it’s time to change the way you see or slice your pie . . . or the way you breathe?

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Hal@Businessworks.US               931.854.0474

OPEN  MINDS  OPEN  DOORS

Many thanks for your visit and God Bless You.

Make today a GREAT day for someone!

 

 

 

No responses yet

Feb 21 2015

Are You Sending Out Mixed Messages?

“Pretty good job… for a woman!

 

“Pretty good job… for a woman!“

“Thanks for nothing” types of “mixed” messages pervade today’s society– in meetings, phone calls, emails, texting, even music! “Don’t smoke, don’t drink, and don’t curse,” he warns his new employee. Then the boss frantically pats down his pockets and exclaims with frustration: “Sh*t! I must have left my pipe at the bar!”

“All the world’s a stage…” proclaimed Shakespeare. At one time or another, we all play roles and mask ourselves in some way. If we become aware of ourselves when we are putting on a performance, that awareness gives us the freedom to reject unproductive (unless you’re “on stage”) playacting in favor of authenticity.

A is for Apple.jpg

And (yes, apples are great, but) certainly, A is for AUTHENTICITY too! It is Authenticity, after all, that is the overriding human quality which serves us best in both life and work

. . . yet, short of hiring someone to monitor or videotape our daily words and actions, it can be difficult at best to be aware of when we are “putting on airs” or undermining someone else or sabotaging current circumstances. Why? Because playacting is often an unconscious knee- jerk reaction to another person or situation.

So what are we to do to begin eliminating or at least minimizing phoney images and communications?

Awareness of life/career damages from disingenuous behavior is the beginning. So, you’ve already started. Next comes making a conscious effort to strengthen your resistance to assume or take on these self-destruct roles. You need to “catch yourself” by keeping your mind and body in better balance with the real you:  the deep-inside you.

Accept from the outset that–unless you’re another Mother Theresa–you may be unlikely to ever achieve 100% authenticity. But know that even slight improvements will enhance your personal respectability and community standing, and will dramatically increase others’ acceptance of your ideas and trust.

Once you are aware of this thinking and accept that “being more genuine” will rocket-boost your life, work, and play pursuits, begin to take more deep breaths. That alone will help you ground yourself in times of trouble and, ultimately, clarify your here-and-now focus in ways that win you more intrinsic happiness and more extrinsic rewards.

Being more aware paves your path to greater control and spotlights that everything you say and do is a choice that you make or the result of some choice you have made at some point in life. Simply by being more “Choice-Conscious,” you will find yourself better able to illuminate your strengths and free up your uniqueness . . . bring your real self, your authenticity, to the surface in more of what you think and say and do.

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Hal@Businessworks.US          931.854.0474

Open  Minds  Open  Doors

Many thanks for your visit and God Bless You.

Make today a GREAT day for someone!

No responses yet

Feb 17 2015

FEARLESS SELLING!

What I’ve Learned About

 

FEARLESS Selling!

 

Speak up for what you want. If you don’t spell it out, no one will ever know where you want to go. Solicit feedback.

When you state a feeling, opinion or belief, SAY that it’s your feeling, opinion, or belief…instead of implying that you’re stating “facts.” Imagine standing in your listener’s shoes.

STOP saying “all” and “every” and “ever” and “never” because you’ll start to believe yourself…and others will start to doubt you..

When others tell you your idea won’t work, don’t believe them. Instead, give it a goal and a strategy. It’s easier to move forward with a map.

STOP, LOOK, and LISTEN isn’t just for railroad crossings. Ask questions, observe and listen hard. But as Einstein said, “all we ever have is limited knowledge”…so when it’s time to move on, go with what you know!

Turn off the news. Bombardments of negative, tragic events will invade, disrupt, corrode and corrupt positive attitudes. INSTEAD: Sing. Dance. Read. Laugh. Play. Walk. Take pictures.

Positive attitudes are preserved when you respond instead of react. If you don’t react, you can’t over-react. Learn to blame less and forgive more.

Stop worrying about how you look and pay attention to how you behave. Entrepreneurial leaders instill confidence and inspire action no matter what they wear. Contrary to popular myth: Clothes do not “make the man.”

Look everyone and every thing in the eye. Good contact, not staring. Looking at your feet or over someone’s shoulder broadcasts ambivalence and fear…feelings that fail to: sell, instill confidence, inspire trust, communicate authenticity, show interest.

When the competition gets tough, get tougher by being better informed, by delighting (not just “servicing”) your customers, and by being honest.

Keep your eyes and ears alert, and your mind open. Take more deep breaths to keep your SELF in the “here-and-now” as much as possible . . . because success is the journey, and expectations breed disappointment.

Remember your family, your friends and how to laugh. Above all: Trust your SELF!

Live. Love. Make it easy.

 Some concepts inspired by www.FEARLESStheMusical.com

9781935993735_cov.indd

 

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Hal@Businessworks.US          931.854.0474

Open  Minds  Open  Doors

Many thanks for your visit and Make today a GREAT day for someone!

No responses yet

Jan 18 2015

ZEST! The Competitive Edge.

“Z”. . . ZEST

                                                                                ZEST (not the soap) I am referring to you and your business . . . ardor, élan, gusto, joie de vivre, lust, oomph, passion, pep, pizzazz, tang, vitality, energy, zing,  zoom, zip,  zap . . . either you’ve got it or Leaping Consultant . . . . . . . .

If you’ve got it, you can make it better. Start here now. If you don’t have it, you can get it ignited here, now. Free. No strings attached. No gimmicks! Just you and your business, and me.

~~~~~~~ 

Sounds good, you say, but who cares? Uh, your customers, your employees, your suppliers, your investors, your lenders, your community . . . and your family. Does that work for an answer? This is not just another lecture on motivation. It’s about operating your business with a competitive edge.

Let’s get to it: When did you last ask a few customers why they do business with you instead of with __________ (fill in the name of a leading competitor)? Oh, you did a survey? Well, that’s great, but there’s nothin’ like the real thing, Baby, goes the old song, and there’s nothing like straight eyeball-to-eyeball answers.

Whatever you hear back, by the way, accept and be appreciative. Do not criticize. Do not “Yes, But.” Do not argue or dismiss. There’s a reason for everything. Take it in. Write it down. Smile and say thank you. Go off and think. Odds are pretty good that the answers you’ll get will have something to do with your attitude and approach.

In other words, HOW you deal with customers, employees, and others around you is what determines more than anything else why your customers are your customers. And it’s that reputation that attracts other customers. So, if these assumptions about how you deal with others are even just half right, you already have a competitive edge.

It may simply need –like the holiday carving knife– a little sharpening. Start by asking yourself if you and/or someone else who works with you have been partly or largely responsible for positive customer feedback. Do you appropriately reward that behavior when it comes from others. Rewarding positives breeds more positives.

If you get feedback that attributes your business strength to other factors –price, quality, convenience, etc.–you need to giddy-yap over to your customer service counter/person/policy/strategy/whatever, to fix it or make it better.

Why? Because in this lousy (that we keep hearing is great) economy, it is frankly not a good sign that anything other than your outstanding service should be the #1 factor quoted by customers. You cannot any longer compete on price or packaging or quality or convenience or sustainability. Anyone with the know-how and gumption can beat you on those points.

But no one else can be you!

No one else can treat people exactly the same as you, and therein lies your single greatest and unique competitive edge — it’s the differential that you, exclusively, can offer. Have you ever by-passed others and gone out of your way to deal with a particular business because you relate better to the source? Of course you have.

We all seek individuals and entities we feel offer more integrity, more authenticity, a better reputation, provide more extras. So your customers are different? What’s keeping you from adjusting, over-hauling, boosting or perking up your business approaches and attitude NOW? Aren’t roadblocks, after all, a matter of choice?

Choose more of what works. Put a little spice in your spirit! And remember what you put out and how you come across – your spirit — is yours alone. No one else has or can use your strengths.

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Hal@Businessworks.US  931.854.0474

Open  Minds  Open  Doors

Many thanks for your visit and God Bless You.

Make today a GREAT day for someone!

No responses yet

Oct 30 2014

FAKE Entrepreneurs

FAKE Entrepreneurs

 

male maskFemale mask

Listen to all the politicians toss the “E” word around, and it will be transparently clear that they haven’t the foggiest idea of what Entrepreneurship is all about. How do YOU stack up? Here are some solid clues and checkpoints:

FAKE Entrepreneurs indulge in constant chatter about how great their business ventures have been, and will be, instead of being focused on the present “here and now” moment, as real entrepreneurs tend to be most of the time.

FAKE Entrepreneurs waste time, energy, and opportunities by whining and complaining about what didn’t “go right.” They instead need to follow real entrepreneurial thinking which calls for learning from the process and adjusting it, then moving on to make their ideas work.

[We’ve all heard the famous comment from Thomas Edison in response to questions about his 10,00 attempts to invent the light bulb, and how he felt at having failed 10,000 times, that he said he instead learned 10,000 ways to not make a light bulb!]

FAKE Entrepreneurs talk nonstop in convoluted terms about big money deals they have made and will soon be negotiating, instead of real entrepreneurs who pay tenacious attention to their current cash flow.

FAKE Entrepreneurs react instead of respond and blame others (predecessors, parents, partners, competition, the economy, climate change, and childhood) for costly business errors and decisions, instead of accepting—as real entrepreneurs—that the upsets are the result of a conscious or unconscious choice that they made now or in the past, and getting on with life.

FAKE Entrepreneurs consistently “take entrepreneurial risks” without remembering to put the word “REASONABLE” in front of “risks.” Real entrepreneurs don’t bet the farm. Real entrepreneurs take more risks than corporate and government managers, but the risks they take are always reasonable and realistic.

FAKE Entrepreneurs refuse to set goals because they fear failure, and refuse to learn proven goal-setting criteria which include “flexibility” as a key determinant. Real entrepreneurs set goals and routinely change them as they go forward because A) Nothing is in concrete, and B) times, people, and circumstances often change at the proverbial drop of a hat.

[Reality dictates moving or adjusting the goalpost or the terms initially determined for getting into the end-zone. Real entrepreneurs know they don’t need to stay on someone else’s measured field or inside someone else’s stadium in order to score a touchdown!]

FAKE Entrepreneurs mask what they’re doing behind closed doors or armies of hungry lawyers, out of fear someone will steal their idea and beat them to the punch (and that, by the way, can happen easily while ego-feeding with those few, well-disguised, bad-news investor and business lawyer vulture-types!).

Real entrepreneurs understand that seeking trustworthiness in associates is paramount among desirable qualifications, and that proprietary rights, copyrights, patents, trademarks are important, but that the time and energy of appropriate types of attorneys must be carefully shopped for and firmly (and appropriately) channeled.

[With cautious judgment, real entrepreneurs will usually embrace competitive overtures (and sometimes offer some). Many businesses maximize success for themselves by clustering, or joining forces with, or bartering with other like-minded entities… often a mainstay of retailing to stimulate consumer shopping and even realize cost savings with co-op advertising and promotion events.]

 How do YOU stack up?

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Hal@BusinessWorks.US      or 931.854.0474

OPEN  MINDS  OPEN  DOORS

Thanks for visiting. Go for your goals! God Bless You!

Make today a GREAT Day for someone!

2 responses so far

Oct 20 2014

ENTREPRENEUR WARNING . . .

Marriage or Business . . .

RFPs WASTE TIME,

Paperwork - RFPs

MONEY & ENERGY

A. RFPs done by or for an entrepreneur
B. RFPs done for the government
C. RFPs done by or for a marriage partner
D. RFPs longer than one page
E.  RFPs that require attachments

Here’s the bottom line for each:

1.  Odds are that any entrepreneur who asks for a formal RFP (Request For Proposal) is likely to be an insecure pompous ass. In fact, unless you’re selling psychotherapy services, you probably shouldn’t waste your time. These individuals are either playing control-freak games or they are looking for free strategy outlines to follow… or to get you to do the strategy work for free that can then be passed along to someone else to follow who lives closer and is cheaper, or who can be more easily manipulated… and/or a relative or friend or “undercutter” who will execute YOUR proposal outline at a much lower fee.

Any entrepreneur who responds to an RFP with anything more than a one-page proposal (no, not two sides of one page, and not one and a half pages) isn’t worth her or his salt because getting the job done requires being concise. Entrepreneurial proposals longer than one page immediately telegraph that you don’t know what you’re talking about!

2.  Government literally invented these things. RFPs are how government people get outside vendors and especially service businesses to work their brains off for free! If you’re an entrepreneur, you might rather want to die than jump government agency hoops and run their gauntlets. Government workers aren’t smart enough to be in your shoes, but they are experts at manipulating innovative thinkers to struggle with solving government problems. 30-page RFP questionnaires are not unheard of. Typically, you’ll provide everything requested before learning that you—now out of breath with burned feet—are not being awarded the project. And why is that?

Why? Because, unbeknownst to you, the work contract is being awarded to a White House cousin or Senator’s housekeeper’s sister or Congressional Representative’s biggest campaign donor’s son who just flunked out of dog-walking school, or the Governor’s favorite niece’s boyfriend or the state representative’s brother-in-law’s sister-in-law once removed, or the Mayor’s mistress’s dog trainer. “HA!” says you, “not a chance!” Don’t bet the farm on it! After all, can you think of one reason a government employee should care about any private business that can’t  influence the powers that be to help keep that person’s job intact?

3.  Okay, the marriage partner thing. That really shouldn’t take even a semi-conscious human being to figure out that having to request a marriage proposal from someone is probably not the healthiest indicator of marriage startup success… especially if it’s in writing. Oh, not talking about prenuptial agreements here, which have their advocates and clearly seem to fit some circumstances. I’m talking about formally requesting a proposal. And, I mean, what do you do with such a thing? Does it include a deadline? A budget? 27 pages of attached supportive evidence and diagrams? Really?

4.  A proposal for ANY thing that needs to be longer than one page is simply not worth submitting or accepting. Proposals are, after all, opportunities for those who request them to identify quick-thinking, quick-on-their-feet experts who don’t need to reinvent the wheel or describe every minutia detail of how they’ll attack the problem. By the same token, those who respond to RFPs need to demonstrate their expertise with a no-words-wasted outline of recommended actions that are crisp and to-the-point. Or are you too complicated?

5.  Oh, yeah, attachments. Fuggetaboutit! Diagrams, bibliographies, source listings, examples, past clients? Delete, delete, delete. If a request source doesn’t know you or have found out about you separate and apart from the RFP, the RFP isn’t the place to start getting known. Best advice? Move on!

SUMMARY: Time, energy, money, and opportunity loss are all likely to occur for those consumed with completing every detail of a typical RFP. More secure, more definite, more fun and more challenging new business results can probably be realized by making a concerted effort to convert sales from your existing pipeline. Leave RFPs for medium and large size enterprises that can more easily afford to take it on the chin when the bottom falls out. Make today the time for change!

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Hal@BusinessWorks.US   or 931.854.0474 or comment below

OPEN MINDS OPEN DOORS

Thanks for visiting. Go for your goals! God Bless You!
Make today a GREAT Day for someone!

No responses yet

Oct 06 2014

THE GETTING-CONSULTING-BUSINESS SECRET

The definition of a consultant: someone from over 100 miles away who jumps hurdles and carries a briefcase—but it’s, oh, so much more!

Leaping Consultant

The Way to Get Consulting


  Clients is to BE a Consultant!

 

• Ask any sales pro! It’s the truth! You want to be a great baseball player? Stop thinking contracts and play baseball! You want to be a great consultant? Stop thinking contracts and BE a consultant!

• Oh, and don’t bust a gut trying to be a lawyer. (Great lawyers are great actors, not great thinkers!) You’ll grow old fast trying to draft a contract for every prospect. Besides, odds are that even if you make the sale, the contract will be broken, which creates the need for lawyers!. [Save contracts for major corporate and airhead government clients.]

Smart rule of thumb: If a handshake’s not acceptable to a prospect, the prospect’s not acceptable as a client, even (and probably “especially”) when you’re broke!

Pull-ease: STOP WRITING PROPOSALS! Don’t be a proposalaholic! It NEVER pays! You’ll waste a gazillion hours. Everyone wants a proposal so she or he can decide if you’re worth it, and to use as a guideline for hiring someone else who’s closer or less expensive. Some will take it and follow it and do the work themselves, or hand it off to a staff person to do it in-house. “BAM” (with thanks to Emeril!)…screwed again!

• “Well, I charge for proposals,” a consultant once told me. Seriously? Good luck with that. Yeah, seriously.

• Don’t waste time sending out emails trying to schedule in-person appointments. Just get on the damn phone and make the appointment!.

Okay, now that we’re past the preliminaries, consider this: The only efficient and surefire way to get clients is to start from the very first minute of discussion to serve the decision-maker AS IF YOU WERE ALREADY the consultant. In other words, BE a consultant.

Don’t worry about giving away your services on a first/second visit. Worry about not getting the business because you failed to demonstrate how much value you can contribute (which btw, does not translate into overwhelming your prospects). Focus instead on making pinpoint airstrikes.

Ah, and remember there are always three decision-making entities involved (sometimes one person with three different hats): The CEO, the CFO and the COO, or (depending on your expertise) the VP of Sales and/or marketing. A “sold” CEO may yield to the money-manager. And, the purpose of every first sales call is not to make a sale; it’s to get another sales call!

Great consultants (and great salespeople) listen 80% of the time. They suggest with questions–have you considered…? Great consultants call on practical and directly-related examples of experience or knowledge-base. Great consultants ask for examples and diagrams and opinions, and then weigh it all before offering recommendations.

When you demonstrate your thinking approach and knowledge base, and do it in a passionate but gracious and understanding manner, you are clearing a path for a prospect to experience how you’ll work and what you’re all about right from the git-go. Consider it a “test drive.” Consider how different the consultant model was just five years ago!

Instead of asking endless stupid questions, ask enough to find out the biggest surface problem and make simple, straightforward, practical (but not know-it-all attitude) suggestions. Express these as what you BELIEVE (not “think”) might be the most productive or meaningful or rewarding solution direction (What has the prospect suggested as a goal or pursuit direction?)

Here’s the thing. If you can’t sit on the same side of the table physically, sit on the same side of the table mentally. And you may not like hearing this because you may think it’s “old-fart” stuff, but you should know it is the truth: What all of us buy all of the time is TRUST. So put yourself in the other person’s shoes. Period.

Happy Consulting!

# # #

 Hal@BusinessWorks.US or 931.854.0474 or comment below

OPEN  MINDS  OPEN  DOORS

Thanks for visiting. Go for your goals! God Bless You!

Make today a GREAT Day for someone!

 

 

No responses yet

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