Archive for the 'Media' Category

Oct 12 2020

NO Business Works Like BusinessWorks Works!

Since 1981, BusinessWorks.US

 

has been coaching businesses

 

of every size and description

 

to success . . . and beyond. 

 

We are NOT a collection of big-talk, big-price consultants who tell you what you already know.

We are invested in helping Clients to “Grow Now.” We help you ignite and pursue the best of your dreams, and interests. We open doors.

You get a proven track-record Business Growth Coach who invests hands-on experience, creative  support, energy (and even part of the project fee) into the success of your business.

From services to products, manufacturing to online, retail to professional practices, our Clients get decades of successful business-building experience and creative business development expertise.

Our credits include regional and national awards, and extensive experience with:  the SBA, chambers of commerce, universities and community colleges, private healthcare practices, and public service providers, national healthcare teams and committees . . . and with opening new market opportunities . . . for hundreds of successful Clients.

We have achieved record sales results for every size and type of business and industry — from entrepreneurial “Startups” and “Family Businesses” to “Fortune 500” companies, to public service and nonprofit enterprises.

Clients get sales and impression results from our unique creative content, strategies and applications for branding, marketing, advertising, PR, CRM, sales and management skill applications to virtually every form of broadcast/ online/video/print and promotional media.

When appropriate, we also deliver custom-designed, Client-Staff and Management Team training strategies and support programs

We energize and ignite client businesses and projects. We generate new revenue streams.

At our clients’ beck and call, we work remotely/virtually and on-site as required.

If you would like to know more . . . no fees, no “pushy hard sell,” no strings attached . . . give me a call:

 

HAL ALPIAR, President/CEO

BusinessWorks.US

1.931.854.0474

(M-S; 9AM-6PM; CST)

 

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Jul 10 2020

UNTANGLING BUSINESS AND HEALTHCARE PRACTICE KNOTS

“UNTANGLING KNOTS”

OLYMPUS DIGITAL CAMERA

“Employee Stress” Blocks Productivity, Vision, Focus & Health, Costing Employers Hundreds of Billions of Dollars!

What’s YOUR share?

When is a knot not a knot?  Stress is like that “eye of the beholder” thing. Twenty-five years, for instance, can be forever, or a blink, depend- ing on how we’ve chosen to experience it and how we choose to see it.

 

Sticking a thumb out to paint scenery isn’t the same as sticking it up to show approval, or down to show rejection, plugging it into a hole to stop a leak, or waving it to hitch a ride.

careers

Neither is 25 years of delivering mail the same as 25 years of raising a family, or hammering rocks OR tuning pianos, driving trucks, stuffing pickles into assembly-line jars, selling services to corporate muckity-mucks, doing heart transplants, being a techie, running a retail store… OR plucking escargot-bound snails off jagged rocks at low tide.

 

Yet, we humans do all of these things to earn a living and label them as stressful.

 

In fact, “most stressful” to you could well be “least stressful” to me, and vice versa. To you, twenty-five years could be an eternity of pain and anguish. To me, it might be a heartbeat of joy. Some may consider it a flash of fantasy.

 

stressed-cartoon

 

Or perhaps we’ve chosen to suffer what seems like a permanent backache, endless constipation, depression, addiction, or —the opposite— we’ve cultivated some ever-deepening smile wrinkles by choosing to foster a happy, healthy, productive work-and-home balance.

 

Every end result gives rise and a clue to the source and choices and choice reversals made or not made all along the way.

choice-cartoon

Where does CHOICE begin and end? Or does it? Maybe it’s an eternal blanket and functions only when we’re aware of its pervasiveness. Surely it doesn’t float innocuously to our shoulders from the heavens and plot to do us in, even as we sit stunned by its presence, and puzzled by its origin and intention.

 

But: VOILA! As truth will have it, stress doesn’t come from outside of us. It doesn’t come from other people or circumstances—or from our jobs!

 

All physical, mental, and emotional stress is inevitably the result of a choice we make or have once made (perhaps within this very minute… or a week, month, year, decade or lifetime ago!). So it’s fair to say we can stop blaming others and circumstances for having put us under stress. We have only ourselves to blame.

blame

But blame doesn’t get rid of stress and may even make it worse.

 

As we have championed ourselves to “bring it on,” we are equally well-equipped to “let it go.” We need only to:

 

A)  RECOGNIZE AND ACCEPT that it’s the result of a choice we just (or once) made,

AND

B)  FOCUS OR REFOCUS OURSELVES on the most immediate split-second here-and-now minutes of our lives… our heartbeats, our pulses, our breathing.

 

When we pay attention to our breathing, our pulses, our heartbeats, we are returning our minds to this very minute, and every passing minute.

 

this-very-moment

 

Why does this matter? Because stress only exists in dwelling on a past moment (older than a minute, or even a few ticks)… or worrying about a future moment (more than seconds or minutes away) that hasn’t yet come—and may never come!

 

Simply being aware of this thinking is often enough to make the difference. If you’ve read this far and are not interested in more, at least be interested enough in helping your SELF by trying and practicing these “Are You Breathing?” steps. They work and they’re free!

 

# # #

 

BE 2021 SMART. 

Start with THE 2021 management/staff development program:

 

“MY BUSINESS WORKS” is a 3-part, hands-on, on-location or virtual engagement that is Money-Back Guaranteed to make a difference in personal individual commitment and achievement levels, in propelling your business or healthcare practice mission forward, and in increasing your sales revenues.

Results are also Guaranteed for new and revitalized branding and online impact programs.

Because these How-To sessions are customized to fit the specific needs of your business or healthcare practice, your staffcustomers/clients/patients, and your sales, scheduling is extremely limited . . . so act now! 

Email Hal today Hal@BusinessWorks.US or call Hal direct at 1.931.854.0474(CT) for a prompt assessment discussion, or to schedule a callback at your convenience.

[NOTE: Participant ages, educational levels, and physical conditions have no bearing on program content or expected results]

 

# # #

 

Hal Alpiar is a 39-year-experienced professional. A creative business development coach, trainer and career development mentor, he actively consults in marketing/branding/sales/personal  entrepreneurial and stress management. Twice voted “Professor-of-the-Year,” Hal is also a national award-winning book author and national award-winning brand creator.

Serving clients nationwide since 1981, Hal’s creative input has helped grow over 800 businesses. His training efforts have helped to grow over 100,000 business and healthcare professional participants. Hal’s nine published books, and thousands of published articles, podcasts and blogposts have been opening entrepreneurial doors for decades.

# # #

 

hal@businessworks.US

STRATEGY / CONTENT / CONNECTION

931.854.0474 Coaching for Higher Branding Impact

Business Development/ National-Awards/ Record Client Sales

Personal & Professional Growth/ Creative Entrepreneurial Thinking

 

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Jun 04 2020

IS YOUR BUSINESS A BLANK BILLBOARD?

IS THIS BLANK SPACE

 

YOUR LATEST

 

  BUSINESS MESSAGE?

 

 

INSTEAD OF LOSING SLEEP, torturing your friends and family, and spending money you don’t have… Instead of spending every waking minute trying to cope with one crisis after another …Instead of having no genuine, reliable plan to replace your investments or feeling like you’ll have to close your business, or (like many healthcare professionals) feeling pressured to merge with more securely-financed competitors — Don’t Jump!

 

 

EVEN IF YOU ARE FEELING DESPERATE, there’s much more that’s possible if you’ll just step back and clear all your “yes/but” thinking. Close your eyes for just one minute while you take some deep breaths and imagine a 2-year-old giggling toddler running into your arms . . . a child who thinks you are the greatest thing since milk, sunshine, mirrors and puppy licks.  Go ahead. Do it! Close your eyes. Take deep breaths. It only takes ONE MINUTE for you to rattle your own cage, regain control.  

 

NOW BEGIN SOME NEW THINKING with pen and paper (keyboards fail physiologically to prompt the same level of commitment) by drawing an upsidedown triangle. Draw two horizontal lines dividing the upsidedown triangle into thirds. Top third, label “OBJECTIVES.” Middle third, label “STRATEGIES.” Bottom third, label “TACTICS.” [Keep taking those deep breaths!]

The OBJECTIVES are the two or three realistic goals you would like to reach that you think possible if you can get your act together. The STRATEGIES are the avenues you take to reach your objectives [and deal with roadblocks that may suddenly pop up!]. The TACTICS are the methods/steps you need to take to activate the STRATEGIES to reach your goals [the OBJECTIVES].

 

IF YOU CAN DO THIS MUCH, YOU ARE WELL ON YOUR WAY out from under the suffering, the COVID-19 pandemic, the UNpeaceful demonstrations and rioting, the merciless political rampage that is more preoccupied with stirring up new problems than in solving existing ones . . . and, most importantly,YOU ARE WELL ON YOUR WAY TO: 

 . . . Revitalizing your own energy

. . . Refreshing your thinking  

. . . And taking firm action with steps forward on your own behalf and on behalf of your friends/ family/employees/customers/and community. 

 

Once you have a better grasp of where you want your business to go, and what you need to do to get there, just make it happen! Yes, you CAN do it!!

 

If this last step is difficult to digest, call me (Hal)

 at my desk (CT/M-Sat): 1.931.854.0474 and I’ll use

my experience (with helping to straighten out over 

600 businesses and professional practices) to see 

if I can suggest some next-step thinking for your

pursuits. If I’m not answering, leave callback

number, time zone, and best times to reach you.

(NO FEES ATTACHED TO THESE CALLS) 

 

No responses yet

Mar 25 2020

FREE Ways To GROW YOUR BUSINESS Now

GROW YOUR BUSINESS OR

 

PROFESSIONAL PRACTICE

 

N O W !

[And… keep your money, name, age, 

interests, address, email, SS, phone 

number, and dog’s name to yourself!]

 

Here’s a FREE no-strings weekly dose of success. Hear host Hal Alpiar’s proven business and practice development input based on 49+ years (and still ongoing) hands-on experience as a founder/partner/owner/manager/coach/ consultant, national book award author and management trainer of more than 50,000.

 

Hal’s FREE 23-minute podcasts are available 24/7 (via mobile phone). You can “listen in” on any 23-minute show (night-or-day) you choose (before, during, or after work… even while driving), and repeat portions (or entire broadcasts) at your leisure.

 

These podcasts are 100% about sharing problem/ success experience to help small businesses and professional practices grow NOW! No time limits. No need to identify yourself. Hal doesn’t chase you down.

You simply listen to any broadcast anytime that’s convenient. If you seek follow-up input to match your specific needs, simply email Hal@Businessworks.US (put “941” in subject line) or call 1.931.854.0474 (NO sales calls accepted) and set up a personal no-charge talk time.

 

YOU GET:

  • Examples of what others have learned the hard way so you can avoid wasting time, money and effort.

  • Stimulating, practical “how-to” ideas, input, advice, cautions, and encouragement, with a special emphasis on Partnerships and Family Business Development and ways to raise and nurture Family Support.

  • The latest and best approaches to Branding, Marketing, Advertising, Public Relations, Sales, Hiring, Firing, Risk-Taking, Management Methods and Employee Training.

  • New perspectives on small business Time and Money investments, Building New Revenue Streams, Startups, Revitalizations, Goal-Setting, your Mission and Vision.

  • Ways to improve Staff and Customer Relations, Communications Skills, Stress and Time Management, Leadership/Teamwork Development Skills, and More.

  • Diverse approaches to success from Hal Alpiar and his guests, who share their firsthand failure and success experiences with practically every type of business and professional practice imaginable.

The Guests are people who have single-handedly or teamed up to grow Family Businesses, Medical Practices, Retail, Service and manufacturing  entities, Nonprofit and Creative Projects.

Learn why on-the-job training often beats classroom theories (and this coming from your host who was twice honored as “Professor-of-the-Year” once at a major university and once at a small community college!)

 

GO NOW TO

 www.NewsTalk941.com/Podcasts 

(Scroll down 14 topic boxes to “BUSINESSWORKS”

Click on any Subject! (Many more behind the most

recent; scroll down thin gray righthand border)

 

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Jan 28 2020

ConteXt (not conteNt) Is King!

HOW you say what you say

 

is at least as important

 

as WHAT you say!

 

What? Read that again! But before you click off, do your  SELF a favor:  Record your voice and listen hard to your  volume, tone of voice, inflections, and emphasis . . . or find someone to listen and repeat what you just meant!

 

It’s not just WHAT you say, it’s HOW you say it . . . HOW you come across? Odds are someone else’s take (or even your own in listening to a recording) will be different than  what you thought you were communicating.

Actors know this; it’s why they re-read scripts aloud many  times–until it FEELS right and until others GET what they  are trying to communicate.

WHY?

Because HOW something is said is what gets processed and communicated far beyond the meaning of the actual words.  Not sure? Try yelling “I love you!” in an angry tone of voice,  or whispering “HELP! I’m drowning” as you fall off a cruise ship. Okay, a bit extreme perhaps, but you get the idea.

The conteXt (or HOW you present the conteNt) of your idea or message is what matters most. Is a “mixed message” any different from wearing a suit and tie to a kid’s backyard birthday party or a greasy hoodie and overalls to a formal wedding?

Are you representing your business interests, products and services in proper conteXt with your:

  • customer base and target market?

  • branding line and platform?

  • vision and mission statements?

  • marketing and PR and promotion goals and budgets?

  • employees and suppliers?

  • business community and community-at-large?

  • website and social media platform?

If you can answer “YES!” to all the above, congratulations! If  you have doubts, you may need a quick-fix or some ongoing experienced input from a team of conteXt experts who can help ensure that all your messages are in the most productive light  to produce the most sales and grow your customer base quicker.

From running focus groups to training your staff . . . to creating branding and marketing programs that work . . . to implementing your website and social media development . . . to creating customized training and promotional videos (even customized music!) . . . all with many hundreds of miles of success experience: visit

www.FasTrakBusinessWorks.com

(with no “cookies” or tracking of your site visit, and no annoying followup calls or emails!)

 

Then call Hal @ 1.931.854.0474    

 

for a no-fee, get-acquainted consult.

 

No responses yet

Dec 15 2019

Save Time AND Money Reaching Your Goals?

NOW YOU CAN

 

Save Time AND Money

 

While Achieving Your Goals!!

 

It’s 2020! Are you at your “wit’s end” trying to figure out how you’ll ever increase business sales or healthcare patient volume?

Do you wish what you already have in place would enhance your community stature or afford you more time off or build a stronger support team or have a website and social media plan that really works?

Are you exhausted trying to develop a top-notch, cutting-edge branding program that boosts your interests over competitors . . . without having to spend enormous amounts of time and money in the effort?

If any of these questions provoke a “YES!” answer from you, visit our new expanded “sister” site right this minute by clicking HERE

 

With All Best Wishes for a Very Merry Christmas

and a Happy Healthy New Year! – Hal

 

 

 

 

No responses yet

Oct 14 2019

#1 #BUSINESS & #LIFE #LESSON FROM #SPORTS

#1 BUSINESS AND LIFE 

 

   LESSON FROM SPORTS…

“Keep Your Head

 

  In The Game!”

 

How often have managers, coaches, trainers, captains, team physicians and frustrated fans yelled this to players on/in fields, tracks, trails, rinks, arenas, courts, courses, rings, pools, gyms,    diving boards, ranges, lakes. oceans, mountains, lanes…?

What’s the hidden message? Pay as much attention as you can, every split second, to where you are and what you’re doing! In a word: FOCUS!

Easy to say? Sure. But here’s how to do it!

So if you’re on the receiving end of this 6-word “Keep Your Head In The Game!” shout, you take deep breaths to help yourself stay alert and tuned in to what’s going on around you—every blink of the eye. Why? Because the minute you let your mind drift (Yes, it’s a choice!), you lose… the circumstances or a competitor will gobble you up and spit you out!

Well then, how do you keep your business growing and going forward? How do you keep those who work with and for you tuned in? (financial rewards only work up to a point then take a back seat to challenge and inspiration!) So how do you keep those who work with you tuned in and feeling valued?

LEARN as much as you possibly can about your SELF (and what makes you tick!)

START by taking 3-4 deep breaths (to help you keep your mind and ears open and your mouth closed. [See the proven 4-Step Approach by clicking the “Stress Management” tab at www.WhiteBearMedAssociates.com] Then ask friends and family what they observe as your greatest strengths and weaknesses. Don’t debate responses; instead, just smile and say “Thank You!”

WRITE it down (Yes, on paper and yes, with a pen: that brings a much bigger personal and physiological commitment than a keyboard!)

Don’t even think about what’s said until later when you can be alone and give your notes your undivided attention. Your awareness alone of what others think can help you over the tough spots, and serve to challenge your forward motion.

It’s a whole lot easier to keep your head in the game every day when you pay closer and more frequent attention to your breathing, to your (perceived-by-those-around-you) strengths and weaknesses, and to a constantly-changing index card with key notes (the basis for your everchanging business and life goals) that you keep in your pocket, purse, or wallet for reference as you wash your hands or park your car… or take a lunch or watercooler break.

Sports Lesson #2: “Go For It!”

 

 —–INC’s ©®™ LLC’s ©®™ Startups —–

This post and others on this site by Hal Alpiar are representative of his 40+ years of business development coaching services and approach to working with entrepreneurial-minded business and healthcare practice owners and managers.

In addition to record client sales and Hal’s national awards in writing, branding and marketing, his firm, TheWriterWorks.com, LLC. has also recently joined with www.FastrakSolutions.com  to provide full-service computer/SEO and Reputation Management. 

For a free (no follow-up unless requested) assess-ment of how this team can help boost your sales/ branding/marketing/ social media, podcast, drip marketing and uniform messaging platform services . . . 

 

CALL HAL TODAY:  1.931.854.0474 (CST)

 

No responses yet

Aug 20 2019

DOES YOUR BUSINESS GO BEYOND “BUSINESS”?

DOES YOUR BUSINESS

 

  GO BEYOND “BUSINESS”?

 

Is it time to take a breather in your creative business quest? “NEVER!” is what most entrepreneurs would respond. 

In fact, I would go so far as to say that

MANY TIMES NEVER” is what those who are truly creative entrepreneurs would actually think!

 

 

This week brings one of those rare-breed individuals I’m describing: Valerie Connelly. She has come to the point of taking a breather long enough to present 35 years worth of dedicated creative focus on refining and building one single product to the point of readiness — delivering genuine women’s empowerment!

This experience includes: writing/producing/acting in three original stage musicals, creating CD albums and hundreds of original songs, backed by 16 years of publishing/editing/ designing 225 books of every genre for both US and foreign authors (plus six of her own!). . . add 17 years of classical piano training, 2 years in the Peace Corps in West Africa, 25 years of teaching high school French and (often on the same days) entertaining in Chicago nightclubs, being an award-winning painter, acclaimed block-art artist, patented inventor, and a “dog whisperer” . . . all while raising two life-success daughters and inspiring her two grandchildren.

Thursday night, the Watkins Theater at the Watkins College of Art in Nashville, Tennessee, is hosting Valerie and many of her supporters to a long-awaited professional actors’ “Live Readers Theater Performance” of her totally-original, full-length, pre-production musical film: LOVE IS…” 

Click HERE to see the sizzle reel!

The live narrated script-reading presentation includes big-screen video representations that accompany each of the film’s 16 original songs

The planned movie, with a view toward 2020 production, has been endorsed by world-famous-and-respected  performer, Kelsey Grammer through his production company (Grammnet Productions) crediting LOVE IS… script, music, story, and plans as follows:

“A truly inspirational

 

and touching journey

 

of life, love and laughter,

 

with a timeless message.

 

Delightful!”

 

NEWLY “ATTACHED” TO LOVE IS…

 

— As Film Music Composer and Selective Music Arranger, GEOFF KOCH brings 22 years of high profile music composing expertise to LOVE IS… He is President, Nashville Composers Association, and President of SCORE-COM, working in tandem with FILM-COM. Geoff is at the forefront of composing for productions in all genres that take place in planetarium domes worldwide . . .

 

— As Music Supervisor, ANDY HILL is a 9-time Academy Award-winner in film music. He led the “Disney Renaissance Decade” as VP of Music Production for Walt Disney Studios, including direct music supervision of The Lion King, Beauty and The Beast, and Sister Act, and subsequently for his own firm: Message In A Bottle, Ed Wood, James and the Giant Peach, and Happy Feet… before winning a Grammy Award for Best Musical Album for Children for Elmo in Grouchland.

We wish Valerie and her team

great success in their pursuit

to “go beyond” and “rise above”

in their quest to prove that

BUSINESS WORKS.

 

No responses yet

Sep 24 2018

Business? Healthcare Practice? DO IT NOW!

GROW YOUR BUSINESS OR

 

HEALTHCARE PRACTICE NOW!

 

Get your FREE no-strings-attached

weekly dose of success-anchored guidance

based on 100+ years’ experience

 

NO TRICKS. NO GIMMICKS. NO RECORDS KEPT OF YOUR VISITS. This is not some online “upgrade” deal. Get your free 22-minute podcast 24/7 via computer or mobile phone. Pick any night-or-day time slot that fits your schedule (Listen before, during/after work–even driving). Nothing to subscribe to. Replay it whenever you want.

 

EACH 22-MINUTE PODCAST gives you tools and ideas for achieving fast-track success with your small-to-medium-sized business or healthcare practice… and grow it quicker than you can do by yourself. No time limits! We don’t chase after you. We don’t even know who or where you are. Start with a “Sampler Visit”—> CLICK HERE (then scroll down to “BUSINESSWORKS” and pick any topic!)

SIMPLY LISTEN WHENEVER YOU CAN to get the best of two diverse approaches to solving your own business and practice growth problems. We share what we’ve learned to help you avoid wasting time, money, and energy.

 

YOU GET:  STIMULATING, PRACTICAL

“HOW-TO” IDEAS, PROVEN INPUT AND

ADVICE THAT GETS RESULTS. YOU GET

CAUTIONS AND ENCOURAGEMENT, PLUS

 WAYS TO DEAL MORE EFFECTIVELY WITH:

Branding. Marketing. Advertising. Sales. Community and Public Relations. Customer Service and CRM. Recruiting, Hiring and Firing. Management Coaching. Staff Training. Investments. Money/Resource Management. Outsourcing. Dealing with Partners/ Investors. New Revenue Streams. Startups/Revitalizations. Stress and Time Management. Communication Skills. Strategic Planning. Dealing With Government Agencies. Much More.

 

CO-HOSTS HAL ALPIAR AND JOHNNY STITES (and their periodic guests) help you sort through issues, stimulate your creativity, and learn to trust your own business sense and judgments.

YOU GET  HANDS-ON-EXPERIENCED INPUT from professional coaches who help grow all kinds of specialized and competitive enterprises… from construction and skilled labor to retail, manufacturing, and service entities… from healthcare practices and facilities of every specialty and description… medical centers, hospital departments/ institutes, immediate and long-term care facilities.

NOT ONLY DO BOTH HAL & JOHNNY PROVIDE a combined 100+ years of success track-record. They also offer proven expertise in managing the uniqueness’s of family businesses and in positioning nonprofit and creative project businesses and organizations for long-term growth.

 

IF YOU’RE INTERESTED

BEYOND PODCASTS . . .

CALL HAL AT 1.931.854.0474 

OR JOHNNY AT 1.931.261.7003

No responses yet

Apr 21 2018

1PM (CT) Every Sunday Every Week!

1 pm (CT), Every Sunday, Every Week . . .

 

BUSINESSWORKS

 

Broadcast Podcast Blast Off!

 

BUSINESSWORKS begins a year of free, weekly, stimulating  “business-expansion-how-to” input offerings for business owners, managers and operators, and for  professional practice owners and managers, and entrepreneurs.

 

The information source?

Two unique, and vastly different business leaders with hugely successful backgrounds:

 

HAL ALPIAR & JOHNNY STITES

 

 

Hal and Johnny are a proven, experienced, unlikely pair of highly active 70-something business success MBA mentor/coaches.

They decided they can have greater impact on business and professional practice growth and development by working as a team.

And they agree that weekly broadcasting and podcasting best allows them the flexibility to help others get things done.

Visit weekly with Hal and Johnny on News Talk 94.1 Middle Tennessee Radio AND, from anywhere else . . .  

CLICK HERE:  newstalk941.com 

FOR PODCAST

Or go to www.newstalk941.com . . . ANY time and Click on “Podcast Center” tab at top then scroll down to BUSINESSWORKS and (with volume on) click the little white circle!

“See You Sundays 1 pm on 94.1 Radio Cookeville, TN or ANYtime via podcast!”

 

BusinessWORKS

GROWING BUSINESS & PROFESSIONAL PRACTICES NOW

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