DON’T FISH OFF

COMPANY DOCKS!

     This old warning from my first boss about 2,000 years ago is another of those moralistic admonitions that stands as true and tall today as it did then, maybe even more so.  It is virtually (and probably literally) impossible to conduct business as usual, when you’re dating your cubical mate, or “fellow secretary” (hmmm) or the boss’s brother or sister (actually, mother, in one example I heard of)!

     It never seems like it could possibly be a problem (HA! Have you been following this season’s “24”?) until it becomes a problem.  On-the-job sexual relationships threaten everyone on the job.  The ripples (and occasionally shock waves!) can compromise more than just participant integrity.  How about the integrity of a nation, Mr. Clinton?

     Is this advice rightfully proclaimed “sexist” in and of itself?  Well, you know, certain stereotypes, like certain examples of police profiling, exist for a reason.  “Brokeback Mountain” aside, we rarely if ever hear about tough guys getting it on.  I mean, when was the last time you saw two construction workers tongue kissing or holding hands at lunch hour?

     On the other hand (pun intended), the career environments and lifestyles of healthcare and hospitality industry professionals–particularly doctors, nurses, therapists, hotel/motel managers and housekeepers–provide the makings of a breeding ground for on-the-job sex. 

     Where else are workers surrounded by beds, working in close quarters and dealing with physical contact and physical needs?  Where else do workers take breaks in co-ed locker rooms and linen closets.  And aren’t these all people who work exceptionally long hours often under high stress? 

     With The Corporate Communicator ezine (free via www.bonmotcomms.com) telling us that “the demand for transparency is at an all-time high,” don’t we need to step back a minute and see that “TRANSPARENCY” in business means EVERYTHING in business?  

     Transparency is not a limiting concept.  Rather it suggest a notion that is all-encompassing.  Obviously, intimate relationships with people at work is as much a part of that as a business’s ability to deliver the products and services that it says it is delivering  

     Knowing where to look for what and for whom at any given moment on any given job is a wonderous thing.  And of course there are always exceptions, but at a time when jobs are at a premium, it’s not likely to be in anyone’s best interests to be looking for sex in all the wrong places, y’think?     halalpiar  

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Okay, workout freaks, listen up!

     Lifting every day for 3 hours a day is sick.  Running 5-10 miles a day every day is sick. 

     And those are just for openers on the physical front.  Mental and emotional compulsions are just as bad.  

[First of all, if you are one of these maniacal types, you’ve already clicked off to some body-building or aerobics site by now anyway, so –we should be down to those who have just been thinking about, or considering, doing all that lifting or running or whatever other form of exercise that occupies equal blocks of time, effort and attention.  And that’s a good thing because –for you– there is still hope!]

     For openers, you should know that I don’t hate exercise.  I play softball (mostly second base) 2-3 times a week, all year long.  I do stretching and isometric exercises for an hour every day, seven days a week.  I walk two dogs every morning and every night (well, okay, night walks are quickies) and I hustle up and down 16 stairs 7-10 times a day, more on weekends. 

     I used to run 5-10 miles every day – rain, snow, ice, heat – 365 days a year for ten years, so I know from compulsion.  Yes, back problems from road running eventually forced me to the 3 S’s (softball, stairs and stretching).

     Here’s the thing: When you exercise ANYthing (your body, your mind, your emotions) on a compulsive basis, where you get the guilties for missing one day, you are functioning in such an overdrive mode that you are throwing your body, mind, and emotions out of whack! 

     You are creating discord, stress, and imbalance for yourself. 

     You cannot function as a whole person when part of you

commandeers the rest of you. 

     How out of touch with reality are many world-class athletes?  Do you really think they live happy lives?  How out of control is your work ethic if you are consumed by fitting in your three-hour workout every day?  What kind of social life can that possibly leave you? 

     What is the push all about?  What exactly are you trying to prove?  To whom?  Don’t you think it’s worth exploring ways to live a more well-rounded existence?  Where do you think compulsive exercise behaviors will take you in life?  Is that really where you want to go? 

     If you own or manage your own business, or think of yourself as an entrepreneur, you need to maintain health and fitness but find other outlets for yourself.  The world’s greatest authorities on fitness all agree that three serious 20-minute workouts (even brisk walks) a week should be enough for most anyone to maintain good health and fitness levels. 

     I don’t pretend to be a fitness expert or to suggest what is best for you, but I will tell you that –for me– regular exercise in moderation keeps me happier and healthier and more in touch with myself, and sharper in business than I ever experienced through my ten years of compulsive running.  halalpiar

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LOOK BEFORE YOU LEAP!

Well, just in case you ever had any doubts about that classic old four-word warning that’s probably been around since caveman days, I’m here to tell you it could just as easily have been uttered for the first time this morning!

93% of social network, texting and email communication

is ineffective because they spawn a mentality of hiding!

     In the same fashion that most overweight people get where they are by eating in order to avoid expressing their feelings (It’s hard to say how you really feel about something or somebody when there’s food going down your throat!), most inadequate communicators are ineffective at getting their messages across because hiding behind the magical, mystical Twitter avatars makes it convenient to never have to actually engage with someone else, or develop any degree of intimacy. 

     In fact, the in-and-out “hits” Twitterers make all day are actually designed to keep others at a controlled distance, and at best can only serve to create flighty friendships. 

Now don’t misunderstand this.  I use Twitter.  I think it’s GREAT!  It forces people to think and act in the present, “here and now” monent and that alone is monumentally healthy from an emotional standpoint.  So I’m all for it for that.  It also forces concise thinking, another outstanding benbefit. 

     But it is NOT a method of effective communication because it completely overrides and inherently disregards the ingredients of effective personal communication.  The point is: do not expect it to be something it’s not. 

     Social networks and texting and emails do not effective communication make! 

What’s underlying all this assessment?  Effective communication is only 7% verbal!  38% is transmitted by tone of voice and — are you ready for this?  55% (that’s 55%) of effective communication is conveyed by nonverbal body language. 

     HOW you sit, stand, walk, gesture, wink, blink, cross your arms and legs and ankles, the ways you grunt, wiggle, twist, lean, laugh, snarl . . . HOW you come across . . . is what counts to the receiver. 

     Now consider that if you are in sales, and you ARE in sales no matter what you do (unless you’re a recluse).  How much should you rely on communication TOOLS and how much do you need to communicate clearly one-on-one?  A rake and shovel do not = a garden.  To sell what’s important to you, you must accept responsibility for sounding and looking and acting responsible, and reassuring.

     You must also be an outstanding observer and listener in order to measure your impact and pace and ability to focus on benefits.  Read and learn all you can about body language and practice your tone of voice with tape recordings.  Use social network, texting and email tools, but don’t expect them to do your job for you.  If you use any tool the wrong way, you can hurt yourself.

     Stay tuned in.  Stay alert.  Listen hard.  Watch your prospect AND YOURSELF carefully.   halalpiar

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Is Trust An Evasive Quality?

A fictional exchange—–  

• “Listen, Dr. J.M., it was like pulling teeth here to get my manager to get this deal done for you today; we don’t usually…”
• “Trust me, Mr. Ripsuoff, you don’t ever want to pull teeth!”
• “Hey, why should I trust you?  You’re a dentist.  I only trust dentists when I’m in the chair!  Ha!  Ha!”
• “Well, why should I trust you?  You’re a car salesman.  I only trust car salesmen when they’re at home asleep!  Ha!  Ha!”

                                  ___________________________________

     Trust does seem to be an evasive quality these days, but –simply for that reason– it IS what customers, clients and patients want most.  In fact, it’s surprising but true that with most people buying into media exaggerations of economic woes, that more customers are actually in search of trustworthy businesses and sales reps to do business with than they are in saving a few dollars.

The bottom line is that the most desireable commodity a business can offer in today’s low trust-dominated industrial and consumer marketplaces, is high trust!

      Okay, this is not a huge problem for long-established companies, say 50-100 years old.  But because high trust has a lot to do with reputation, high trust pursuit is clearly an issue for young and new companies.

     So you’re young or new, whaddaya do?  [Sorry, the poet surfaces occasionally.]  First, you forget everything you ever knew about bending over backwards for customers, clients and patients because now you need to go one better and virtually stand on your head for them.  It’s possible, but unlikely you could ever over-communicate with them.

     I’m not talking about running your mouth; I’m talking about using frequent website updates, and blogs (because blogs attract increased search engine rankings which attract website visitors and interaction which attract sales), and emails, and telephone follow-ups and “how goes it?” calls.  And, by the way, NOTHING beats a personal handwritten note!

     In its heyday, IBMs motto was that

“The sale begins after the sale is made!” 

     Service.  Good service enhances reputation.  Voila!  Reputation unlocks the high trust treasure chest.  Who cares?  You should.

    “The demand for transparency,” says online publisher Angelique Rewers, “is at an all-time high.”  No longer, she says, do we have the luxury of communicating different messages to different audiences.  The instantaneous mindset of the social media revolution has changed this landscape, probably forever.

     As a young or new business, this means speaking the truth with a single and consistent voice to all customers –internal as well as external– ALL of the time, without exception.

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Hal@Businessworks.US

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone! 

GO SIT IN YOUR

OWN WAITING ROOM!

     Every business has some kind of space designated as a waiting area for customers, clients, patients, associates, suppliers, sales reps, delivery people, visitors.  My best guess is that YOU (the owner/ operator/manager/professional practitioner . . . the boss!) haven’t sat in that space for more than a half an hour for a very long time, if ever!

     Yet, the waiting area is your most important first-impression, “silent salesman” customer service space you have, and odds are that it is undermining many of the positive values you are trying to convey and represent.  Even those spaces that are comfortably furnished and decorated can be screamingly UNcomfortable!

     Don’t make the mistake of assuming that because a waiting area space looks nice, that it is.  Be sure!  Go there in the middle of a typical workday, and sit there for 45 minutes.  Take some deep breaths.  Pretend you’ve never been there before.  Take a notebook and jot down what you see and hear and taste and touch and smell.  

•      Are coffee or other beverages available?  Are they fresh?  The right temperature?  Accompanied by the right supplies and maintained regularly?  Is there a wastebasket or garbage pail there?  Is it plastic bag-lined?  Is it overflowing?  Would you help yourself if you walked in for the first time?
•      Are there bugs, dirt or rust in the overhead light fixtures?  Are the bugs moving?  (HA! Just thought I’d see if you’re awake).  Are ceiling tiles cracked or water-marked?  Are there dead or dying or yellow-leafed plants evident?  Consider what these shortcomings communicate to outside visitors about your business!
•      Is there a TV there?  Does it work okay?  Is it tuned to a non-controversial, non-network, non-news station and maintained there (Weather, Science, History Channels, for example)?  Is the volume of the TV or music appropriate?  Is the floor or carpet stained?  Furniture? 

There are no second first impressions!

     I sat in a waiting room today that measured 16x16ft, with 8ft. high ceilings.  It had a doorway, two large windows, and a corner shelf unit that extended 5ft along each wall it hugged and rose from the floor to within two feet from the ceiling.  Not a lot of wall space, right?  Right.  But guess what? 

     What wall space that did exist –in between a coffee set-up and cabinet, a water cooler and five (5!) floor-stand candy dispensors– held– are you ready for this? — 19 posters and 35 (really!) plaques! 

     And most of that was hard to even notice because the TV was blasting away with warped nonstop network news.  And stupid me thought it would be an opportunity to steal a half hour of stressfree reading and writing time. 

     No, I won’t be headed back there anytime soon.  In fact for the same prices, the competitor down the road apiece offers a clean, quiet, comfortable lounge space for customers. 

     Why should I want to be sufficated by awards and candy machines, overhead lighting that blinked and a blaring TV spewing out continuous doom and gloom updates in between commercials for drugs to ask your doctor about that work wonders for you but have death as a possible side effect?  Duh. 

So, you know what?  You owe it to yourself and your business or professional practice to take a good hard look and listen to your waiting area, and give it a regular checkup.  Magazines do get torn and tattered, rugs do get spilled on , light bulbs do go bad, bugs do crawl around . . . and sales do get lost!          halalpiar  

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Dwelling on the past

…is emotionally unhealthy, but a short visit there

can help your future planning and present focus!

     Let’s go back to this past Friday for a minute.  [See Friday, 2/13/09 blog post below for details]. 

     A number of you have asked whether my Twitter-contact talk-radio host Dan Gaffney in his Friday morning broadcast of my situation (with a children’s book manuscript I edited and my lost contact information for the author) actually produced anything. 

     Well, as most everyone who knows me knows, I am not often in praise of the media (though it’s mostly  “mainstream” media I’m critical of for taking advantage of human frailties and emotions simply to stir up sales by using disparaging and exaggerated reports that are totally subjective, often completely false and –more frequently than not– highly manipulative).  There.  Had to say that.  I feel better now. 

     Now on to “The Good Media.”  Most local media (though it certainly is not beyond also being misguided) at least tends to feature on-air and technical professionals who –to me– always seem to be warm, endearing, concerned, community-minded, straightforward and engaging local personalities. 

     And whenever they do have political axes to grind, they at least approach the task with a sense of care, compassion, and craftsmanship that we would never see from major media moguls.

     Anyway, Dan Gaffney is one of those good media guys.  And his loyal listener base, I have discovered is as responsive as it is huge.

     After my not being able to locate my promising, estranged, young author since Thanksgiving, Dan Gaffney produced the “lost” author’s business name and cell phone number, and put it into an email for me within an hour after he finished his show. 

     I called the number.  The author and I had a joyful telephone reunion (I got his home number too this time) and we’ve scheduled a meeting Wednesday evening.  Thank you all for the nice and encouraging comments and inquiries.  And thanks again, Dan for the assist. 

Why can’t network TV and big-time newspaper people have some of these fine qualities?  It’s called being authentic.      halalpiar      

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What’s going on, America?

Got economic guilties?

Who’s confiding in whom?

“Trust me…!”   “To tell you the truth…!”   “Let me tell you like it is…!”   “Okay now, this is no B.S….!”   “To be honest with you…!” (or even worse): “To be perfectly honest with you…!”   “To be totally honest with you…!”   “To be 100% honest with you…!”   Whew!  Wait right here.  Let me run and get my hip boots and shovel!

I have heard every one of these statements in the past couple of weeks.  They have come from a wide range of product and service salespeople . . . including senior salespeople who should know better! 

I have noticed some variation of these little “aside” comments in two different TV commercials, three radio commercials and four different print ads.  I saw the same or comparable wording on two websites and in three blogs.  It was even in a news release!

What’s happening here? 

The mainstream media is driving us all into the ground with relentless reports of the glass being half empty!  This bombardment of negativity is creating a tsunami of low trust in business.  And that is prompting piles of desperate businesspeople engaged in marketing into thinking the only way to keep their jobs is to reverse the trend to low public trust by proclaiming that they are telling the truth. 

Only trouble is by doing that, they are simply causing the public to doubt them and wonder what the hell they’ve been saying right along (maybe for years in some cases) that NOW, all of a sudden, the truth is coming out!  Like the proverbial lady who “doth protest too much,” every statement of the type noted above is a step in the direction of casting even greater doubt and DIStrust!  A vicious circle.

And doesn’t it all remind you of the classic sales character who looks right and left over his shoulder while twisting the ends of his moustache and whispering, “Tell ya what I’m gonna do for you…”?

Do NOT tell people to trust you, or believe you, or that now –at long last– you’re going to be honest.  This junk makes you look bad.  Period.  When these expressions pop up (even in unconscious references) as part of your spiel, or your advertising, or on your website or in a news release, they will collapse any consumer confidence you may have already succeeded at building up.  You are killing your self!

Just TELL the truth.  Don’t tell people THAT you’re telling the truth!  EARN customer confidence and trust.  Don’t talk about it!  People buy from businesses whose marketing walks the walk!  halalpiar  

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COMPUTER UNDERWARE

I was prompted into a business consciousness stream today by a reference I saw to socio-economic, attitude, and taste divisions between generations having symbolic significance in changes over the years represented by underwear.

I noticed the analogy in Angelique Rewer’s brilliant online publication, The Corporate Communicator www.bonmotcomms.com , and remembered a Time/Newsweek/Sports Illustrated ad I did (over 25 years ago!) for a fledgling computer service company. 

Over an illustrated ghosted assemblage of computer hardware and floppy disks (You DO remember those? They came after carbon paper), the headline said simply:

COMPUTER UNDERWARE

The copy that followed reasoned that “HARDWARE & SOFTWARE CAN GET YOU NOWHERE without COMPUTER UNDERWARE, the ongoing professional training and reliable service support you’ll require to go under your hardware and software . . . “

You’re stunned, huh?  Hey, it was Toms River, NJ, in the early 1980’s.  What did you expect, “I’m Lovin’ it!” or “It’s In You!”?  I could count the personal computer owners I knew on one hand then.  It was strictly an elite IBM and knock-off business market then that was focused on word processors in law offices. 

Take my word for it, for it’s time, my ad was ahead of it’s time.  

Much of what an entrepreneur does in life is ahead of its time. 

I’ve seen (and still have 30 year-old samples of) interlocking plastic bottles that would have revolutionized the shipping and warehousing markets because two cartons worth of bottles could be packed in one carton and cartons could be stacked 2-3 times higher.  Too much, too soon.  Too undercapitalized.   

How about “Clear” windshield wipers?  Spectacular prototypes made everyone oooh-aaah, but not enough funding to break through market monopolies.  3-D motion analysis for physical therapy . . .

On the surface, lack of money to make ahead-of-their-times products and services go, but underneath –the UNDERWEAR—is always lousy, self-centered, self-absorbed, fantasyland day-dreaming management that has great ideas, great intentions, great persistence, and no realistic sense of what it takes to bring their babies into the world and nurture them to maturity. 

Bottom line: Entrepreneurial inventing, innovating, and selling rarely come equipped with savvy management skills – money management, people management, task management. 

If you are an entrepreneur, study management or find management you can trust to work with you.  But don’t keep wasting your time and money and energy banging your head against the wall trying to move forward.  The wall won’t move.          halalpiar 

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No, this isn’t about donuts!

Here are a dozen leadership arenas:

• Corporate
• Military
• Political
• Industry
• Community
• Organizational
• Family
• Neighborhood
• Religious
• Sports
• Classroom
• Worksite

Where do entrepreneurial leaders fit?  Everywhere!  What about other leaders –those who are not entrepreneurs– are they locked into the individual arenas where they perform?  Not to suggest this is a bad thing; it’s just limiting. 

It’s part of the great appeal of entrepreneurial life that there are no limits.  Yes, there are laws, but no: there are no rules. 

Neither are there any theories to dictate performance because there are no theories of any value because (beyond some common character traits like poor school performances, engagement in childhood enterprises, rejection of authority, and childhood exposure to family business) entrepreneurs and entrepreneurial behaviors cannot be quantified or categorized. 

Yes, entrepreneurs take reasonable risks, but –no– there’s no traditional action plan approach to follow.     

Entrepreneurial leaders pop up in each of the arenas noted above (and many more as well) because in every arena on Earth there is always room for improvement.  Entrepreneurs are the agents of change who step up to the plate, who bring improvements to the table, who have the foresight and resilience to attack a problem over and over to produce the answers they believe in.

Alexander the Great was an historic entrepreneurial leader who proved that innovative strategies and tactics can defeat even the most overwhelming of military odds. 

“America’s Mayor” Rudy Giuliani was a great entrepreneurial political leader for his time and place, and the circumstances that changed our world. 

Cal Ripkin, Jr. was a dedicated entrepreneurial leader with his never-say-die attitude that re-invented value systems in the world of baseball – and all of sports. 

Mother Teresa, Frank Lloyd Wright, Bill Gates, Steve Jobs, Ghandi, and so many more you could surely name . . . people whose entrepreneurial spirits have in some way made a difference to us all.  Though each of the kinds of leaders we’re talking about here made their mark in one arena, none ever limited themselves in the lives they live or did live.  Who would be on YOUR list?

What do those noted above (plus those you can think of) share?  What qualities would you list?  Here are a few for starters: Persuasiveness, Assertiveness, Communication, Self-Reliance, Self-Confidence, Insight, Recognition that behavior is a choice, a strong focus on the present, the ability to cultivate (cross-pollinate?) leadership in others.  What would YOU add to this list?   halalpiar

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” Entrepreneurs are agents

of change BECAUSE they

reject traditional approaches.”

     I just read a blog post that goes into the depths of theoretical discussion about what is attracting entrepreneurial innovation and it suggests that entrepreneurs care about this slop. 

     The author goes so far as to toss out my 30 year-old “Entrepreneurs are the agents of change” quote that I picked up from Entrepreneurial guru Bob Schwartz when I attended his New School for Entrepreneurs in Tarrytown, New York, back in another lifetime, and this Disneyland bloggette uses it as justification for further suggestions that entrepreneurs run on theoretical fuel.

     Please people.  Entrepreneurship is a state of existence brought on by those with independent business streaks running through their blood that are far beyond being able to be classified in any kind of theoretical dissertation.  Entrepreneurs are agents of change BECAUSE they reject traditional approaches to doing things.  And certainly, they have no regard for theory under any circumstances.

     Let’s put away all the B.S. rationalizations and just accept the fact that entrepreneurs cannot be quantified or categorized by any standard or traditional measure.  And you know what?  Thank God!  Entrepreneurship is what’s made this country great.  It’s the reason there is even a shred of optimistic existence in today’s economic suckiness. 

     Leave entrepreneurs alone.  Be grateful they exist.  Nurture them.  But stop trying to figure them out, and PLEASE don’t pretend they care about your theories.  They care only about pursuing their ideas and convictions.  They care only about making things happen.  If you’re going to analyze them, be one first.  You’ll realize how foolhardy your psychoanalysis ambitions can actually be.    halalpiar   

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