“Is what I’m doing right

this minute, leading me 

 to where I want to go?”

I kept this sign above my desk for many years. It helped keep me focused. It prompted staff and visitors to think twice about how we were using time. It’s hard to justify much water cooler chit-chat while appointments, online research and paperwork pace around your workspace awaiting your return.

Running a business is a balancing act to begin with. The mercilessly ticking clock demands even more. Business owners and managers are only as effective as their ability to manage and productively use time.

Mail carriers sort, doctors triage, retailers catalog, military personnel classify, librarians alphabetize, and the rest of us stumble through –organizing, arranging and categorizing– as a preamble to prioritizing.

The process of taking what you have and organizing it, combining appropriate interests along the way, then ultimately determining the rank order of importance is a lifeline to action! It sets leaders up to attack the first most important task first, and the second most important task second, and so forth. All good, logical, rational thinking here.

Unfortunately, unless you’re an accountant, life is not logical and rational. Stuff inevitably happens that pushes all the logic out the tenth floor window. If you’re not prepared for such uproars, you’ll get dragged out with it. And ten floors is not enough time to open your chute, but enough free-fall to play smash-face.

If your past solution approach has traditionally been to start listening to your LED watch and –as if it was a doomed rabbit– giving it violent hound dog shakes with a startled look on your face, you may want to consider some alternative that involves a booster shot of proactive planning.

Motivational guru Brian Tracy tells us that for “every minute spent in planning saves ten minutes in execution.”

Planning is only a waste of time if you choose for it to be and fail to follow the path you cut out, or fail to adjust it to best fit the circumstances.

One major key to planning and time management success is to always have a contingency arrangement thought out. Why? Because you can almost bet there will be interruptions, and often unexpected emergencies. Just as fire drills have often been credited with saving lives, contingency plans often save businesses.

  In other words, stay tuned in to what’s happening in real time, but always be prepared to be sidetracked. Thoreau once talked about being “forever on the alert.” Not bad advice all these many years later.

# # #

931.854.0474    Hal@BusinessWorks.US 

Thanks for visiting. Go for your goals!

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone! 

Complacence.

Ambivalence.

Indifference.

And the worst

of these in

management is . . .?

• Complacence: Self-satisfaction, especially when accompanied by unawareness of actual dangers or deficiencies.
• Ambivalence: Uncertainty as to which approach to follow.
• Indifference: Of no importance or difference one way or the other. Unconcerned. Not caring.

     So which gets your vote for worst? If you think about it for more than two shakes of a lamb’s tail, you’d have to go with (Ta-Ta-Ta-Tah-Tah!): Indifference. After all, isn’t indifference the worst of all human traits on the emotional spectrum, management or otherwise?

     Granted, nobody likes a complacent boss. Is smug another way of saying this? And certainly an ambivalent boss is what my father would have called “a weak sister.” Not having confidence in the pursuit of a solution or innovative approach is generally the mark of a losing leader in any arena.

     We seem to grow up thinking that LOVE and HATE are opposites and we tend to pack our collective feelings up and move them to one side of the continuum line or the other: LOVE at one extreme end and HATE at the other extreme end. And all kinds of empty space in between. And, BTW, isn’t this also what politicians and governments and nations do as well?

     Incorrect weird interpretations we experience –even at a universal level– become so ingrained that they become the rule rather than the exception. We (The People) go about loving and hating and thinking that we are light years apart by every measure when — in reality– we are really VERY close indeed.

     How is that possible?

The true opposite of LOVE is not HATE. It is INDIFFERENCE. LOVE and HATE are actually quite close emotions.

The true opposite of HATE is not LOVE. It is INDIFFERENCE. HATE and LOVE are actually quite close emotions.

INDIFFERENCE is at the extreme far end of the emotional spectrum from both LOVE and HATE.

     So what? Who cares? What’s it matter in running a business? At an employee confrontation level, keep focused on the fact that what’s expressed as extreme opposite viewpoints are — all things considered — probably very close.

     Sometimes the boss needs only to point this out. A line drawn on paper with “always/in every case/extreme” positions marked at opposite ends of the line and two warring staffers asked to put an x on the line where they see themselves in relation to the two extremes. The distance between the two X’s is the area of disagreement, not the entire line. 

     Almost always, when disagreeing employees can physically see (on a line) that the differences they thought were astronomical, are truly only moderately significant, they are much more likely to work things out, to the betterment of themselves and the business.

     You don’t need to be a counselor, shrink or hand-holder to make this work. I’ve seen construction team foremen and deep-sea fishermen pull it off in less than one minute, and never lose a beat with the work at hand. Next time someone draws a line in the sand, have her or him show you the extremes and where exactly he or she stands. 

Comment below or Hal@BusinessWorks.US 

Thanks for visiting. Go for your goals!

God Bless You! God Bless America, and God Bless our troops

 “The price of freedom is eternal vigilance!” [Thomas Jefferson] 

Make today a GREAT day for someone! 

DREAMERS DREAM

AND TRYERS TRY,

BUT DOERS

GET IT DONE! 

     A “Vision Statement” addresses the ultimate objectives or finish line of your business pursuits, and can serve to point your business in a meaningful direction.

     A “Mission Statement” underscores commitment to move toward that finish line, and usually suggests or outlines the pieces of strategy your business needs to follow to get where you want to go.

Great, right? Business owners need all that stuff to pump up the troops and prompt droves of prospects –like Clark Kent peeling off the suit and glasses to burst on the scene as Superman– to run to the cash register and become instant paying customers, right?

Here’s how I size up my own training/coaching/consulting prospects: those who gush forth their vision and mission statements at every turn need my help; they are like kids with new toys, caught up in the moment and oblivious to the fact that what’s important in business is getting things done, not talking about getting things done.

These wannabe visionaries who can readily run amuck with their pocketsful of guiding light statements, often seem to get themselves preoccupied with communicating their aspirations to the rest of the world (in their emails, ads, blog and social media posts, websites, promotional literature, phone messages, and news releases).

They need instead to simply redirect that energy into taking realistic steps for achieving the dreams they’ve verbalized. Somewhere along the way, some company got the idea that the public really cares about the details of their goal pursuits and future plans. Reality check: They don’t.

Generally speaking, small business owners and managers will do best to keep their vision and mission statements to themselves and their employees (and perhaps investors). Hopeful and strategic business thinking are usually best shared with the world-at-large when the world-at-large recognizes the brand as a household name.

To spew private small business goal-focused messages out to the public with the hopes of surreptitiously soliciting, exploiting, and rallying business is like using a shovel for a hammer; sometimes it might work, but it’s not what shovels are intended for.

Anyway, these are the kinds of clients I can easily impact; they are already doing something and simply need to channel their energies more productively. It takes only a few forward thrusts of action to start to make things that really count begin to happen.

Comment below or Hal@BusinessWorks.US 

Thanks for visiting. Go for your goals!

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Make today a GREAT day for someone! 

J & J Leadership

Lessons

 Go Far Beyond

BandAids!

     We are witnessing now one of the world’s worst oil leak disasters. It could have been drastically minimized with immediate action. 

     Instead of responsiveness, however, we had eight days of Presidential foot-dragging in order to be preoccupied with more important issues, like trying to push Goldman Sachs over the edge of the political cliff without toppling in over them, and hosting a reception for the New York Yankees, among other such critical demands.

     Ah, but after eight days, when the White House finally did decide to step up, determined to save a token pelican or two, some key federal-titled muckity-mucks were actually “dispatched” with orders to report back in 30 days.

     Right, 30 days! How long would it take anyone you know who lives on a coastline to tell you that on top of 8 days of hundreds of thousands of gallons a day worth of leaked oil, we are destined to inevitably see that oil along the Eastern Shore? How about 30 minutes?

     WOO HOO . . . a little too little too late! Imagine taking this approach to respond to a business problem. You’d be out of business. Or, you’d be big-time up to the tops of your hipboots in debt with expensive apolgetic and advertising media expenses. Ask Toyota.

     Either way, the problem multiplies exponentially when responsiveness is not present. Without a sense of urgency built into your leadership position, your business is only as strong as the last time you took swift positive remedial action.

     The classic textbook example was, of course. when Johnson & Johnson handled “The Tylenol Scare” of 1982. They acted poste haste and authoritatively.

     J&J management breeds leadership. It doesn’t matter that you might have a mom and pop grocery store (are there any of those left?) or a 3-person home-based business, there is much to be learned about crisis management from the way J&J dealt with this potential disaster:

• Apologize immediately and completely.
• Act immediately.
• Tell ALL.
• Follow up.
• Stay invested in the solution and be transparent.

     Bottom line: RESPONSIVENESS.

     When you tackle a major problem head-on and immediately, the biggest risk you run is being accused of being over-zealous. What’s that compared to lost lives, lost environment, lost trust, lost credibility? The important distinction to remember here is the difference between reSPONDING and reACTING.

     When you reACT, you run the immediate risk of OVER-reacting, and that puts you out of control. When you reSPOND, you are acting with control, and you are ensuring increased odds of success. Seeking a practical control tool? Take some deep breaths!

Click Here to work with Hal NOW!

Comment below or Hal@BusinessWorks.US 

Thanks for visiting. Go for your goals! God Bless You! God Bless America, and God Bless our troops because “The price of freedom is eternal vigilance!” [Thomas Jefferson]  Make today a GREAT Day! 

“I meant to tell y’all

 this sooner, but…”

     We all know where the road that’s paved with good intentions leads, but how often do we ignore the consequence of that destination when it comes to communication and leadership decision making?

     And contrary to current popular Presidential acclaim, effective and meaningful communication goes light years beyond being a dramatic orator. Orators are not leaders. They are merely one form of manager who dwells more on talking about intent than on getting things done.

     When what we mean to do is consistently not what ends up getting done, something is wrong. Either the equipment, systems, or personnel are not performing as expected or — more likely than not — we are doing a lousy job of leadership communicating.

     This is not to suggest that maintaining a productive communications balance is necessarily an easy task, but reality is that we only ever communicate too little, too much, or just enough . . . and too soon, too late, or right on time. The goal obviously needs to be to communicate just enough at the right time to ensure that the task at hand gets done the right way and on schedule.

     What’s the best way to determine the extent to which our communications are sufficient or insufficient, whether they are delivered in a timely enough fashion to minimize stress and maximize productivity? Ask. Too many people in leadership positions choose to feel they are somehow emasculated (effeminated?) by having to ask “underlings” for their judgements.

    “How’re we doing here?” is all it takes. Just by asking, and preferably in the middle of a statement, meeting, phone conversation, presentation, paragraph, webinar, seminar, or workshop, our how goes it check-ups give us useful opportunities to adjust our messages and/or pace in midstream, and usher in more productive action. 

     Even better: “What three things can I do to do a better job of communicating?” What makes this second question better? It asks for specific feedback, which is always more useful information to apply.

     Best of all steps for us to take, besides taking our communications pulse frequently, is to simply be thinking more about it every day. What does that take? I’ve know top business leaders who pasted “Communicate the right amount at the right time!” reminder signs over their desks, and smaller ones on their keyboards or edge of their monitors, on their phones, even their wristwatches. 

     When a business leader loses touch with being an effective communicator, she or he also loses touch with being an effective motivator. When that happens, people start looking for jobs elsewhere, and sales plummet.

     Those are pretty dire consequences compared to how simple it is to make a conscious choice to be a better leader by being more tuned-in to how and when we come across to others.

Comment below or Hal@BusinessWorks.US 

Thanks for visiting. Go for your goals! God Bless You! God Bless America, and God Bless our troops because “The price of freedom is eternal vigilance!” [Thomas Jefferson]  Make today a GREAT Day! 

“LIFE IS GOOD!”

says the shirt.

What says you?

“Bah, humbug!”?

MONEY

DOESN’T GROW

 ON YOUR BOSS’S

TREES EITHER.

(SETS OF WORDS TO CHERRY-PICK FROM AND ADAPT AS NEEDED)

     DEAR EMPLOYEE: I know you are a basically honest person or you wouldn’t still be employed where you are, doing what you do. And I greatly appreciate your loyalty.

     This message is intended in the spirit of seeing the business you work for, and your own career pursuits –both– experience unprecedented success in the months and years ahead.  

     You should, first of all, know that –as the Boss– I am working for myself and my family, and for you and your family, and for everyone else involved, to provide the best possible product and service quality for the best possible dollar value to our customers.

     I am doing this when we’re closed as well as when we’re open. There’s hardly more than a few minutes ever pass, day or night, that I am not thinking about ways to improve our business, and ways to provide more opportunities for growth to employees, suppliers, and customers.

     I am writing this to enlist your increased support in attitude and productivity. I can only feel comfortable in making this request because you have proven yourself capable, and you have demonstrated your ongoing commitment to sustain yourself and your family by being conscientious and by working hard.

     Now I am going to ask you to accept increased responsibility without increased compensation, but with the increased assurance that when your extra-effort help starts to kick in, I will be certain to see that you are appropriately rewarded with corresponding job security. The more effort we get from everyone, the more opportunities will surface for participating in management leadership teams. 

     The product of our combined extra efforts will lead to more productive and more protected jobs with greater compensation.

     For me to hold up my end of the deal, I need you to start now acting like more of the leader and teammate you have demonstrated you are capable of being. When you observe personnel, system, or equipment breakdowns that you know how to deal with, step in and deal with them. When you are not sure about what to do, come ask. Sweeping problems under the rug only produces bigger problems.

     When you are aware of someone padding their hours, not honoring the terms of their employment, acting lackadaisical or disinterested, filching supply items, or treating equipment abusively, you are doing this business and your own career a disservice by looking the other way.

     I am not urging risky confrontation or that you play “tattle-tale,” but I am suggesting you consider that avoiding the reality of what’s going on is akin to avoiding your responsibility to do the best you can do to help your own family. Only by protecting and nurturing the interests of this company, can your career here be expected to grow and thrive.

     You see, I am not made of money any more than you. You may look at how I live and conclude that it’s like cruise control compared to all your hard peddling. I assure you, the hidden stress makes it a no-contest situation.

     Dealing with the banks, investors, lawyers, bill collectors, insurance agents, the landlord, over-the-top government controls and regulations (and all the accompanying paperwork) is not fun and games. I have no complaints. It’s what I do.

     But for us to get out of this economic crunch, I am going to need you to pull more than your usual share to help me help us to turn things around so that all of us can enjoy greater freedom. Are you with me? What three things can you do this week to help us get this renewed mission started?      

Click Here to work with Hal!

Comment below or Hal@BusinessWorks.US Thanks for visiting. Go for your goals! God Bless You! Make it a GREAT Day! 

When times get tough, 

the tough get going,

but they also

inventory their staffs!

     It’s easy to do, costs nothing, takes almost no time, and can produce an avalanche of valuable sales and business contacts. Pass around a short survey every six months that asks the people who work with you what they’ve been learning lately outside of work, who they know, what activities they choose for family fun, what kinds of careers family members have… 

     With a little prompting on your part, and some representative examples you can offer to promote useful responses, you may learn nothing of value . . . but you could be astonished! And until you flat-out ask, you’ll never know. Your administrative assistant may have a brother-in-law who runs a company that’s a perfect fit with your business mission.

     Your operations manager’s sister might be married to a board member of a neighboring business you’ve considered courting for shared marketing expenses.

Maybe your shipping clerk or receptionist is active in the same church as a key supplier who’s been giving bigger discounts to your competitor, but you’ve never had enough of a shared personal connection to feel comfortable enough to approach her about it.

     Why wouldn’t you know things like this already? Most people who are not running a business, or in sales, rarely think about networking, or have experience in the qualifying question process that’s usually needed to uncover valuable connections. It’s human nature to not volunteer “personal” information.

     You have a goldmine of untapped resources under your thumb. Start to draft your survey page.

     Avoid probing personal questions. Unless you have more than a hundred employees where processing answers could start to get unwieldy, avoid multiple choice or yes/no/maybe questions. Keep things open-ended and “optional” so no one feels you’re poking around to get in his or her closet. Explain that good business contacts can come from stretching awareness of existing resources, and that you would be very appreciative of any information shared, even if the respondent didn’t consider it valuable.

“Who do you know in your neighborhood, or your family or immediate circle of friends that might have some work or career connection with our three major prospects/customers?

Would they mind if you or someone from your organization contacted them or used their name to make contact with that prospect/customer to help open up a channel for dialogue about the services/products we offer?

What would it take for that to happen?”

     A question flow like this will of course get answered more enthusiastically and more thoroughly when you can provide some reward — a bottle of champagne, a day off, a charitable donation in that individual’s name, a percentage of potential sales commission, a small piece of some resultant new revenue stream that a connection produces. Use your imagination here.   

     The bottom line is the old reminder that you never get anything if you don’t ask for it. And when you do ask, you may be pleasantly surprised. What’s the worst thing could happen, the questions produce no contacts? At least it will serve to get people thinking.

Comment below or Hal@BusinessWorks.US 

Thanks for visiting. Go for your goals! God Bless You!

Make today a GREAT Day for someone! 

How to write it and

where to send it!

Last night, some of the “unwritten rules” of news release structure and engagement were addressed http://bit.ly/aDKj4H . . . now here’re some basics on how to write a news release, and what to do with it.

     A good rule of thumb guide for your headline is to summarize the “hot spot” of the release in seven words or less and, whenever possible, include your business name in those seven words. Many professionals recommend starting your release with a brief, provocative question that gets a payoff in the text, or with a short summarizing quote that sets up the text.

     When quotes are used, include the source’s name, title and affiliation. ALWAYS (NO EXCEPTIONS) SPELL EVERY NAME, TITLE AND AFFILIATION EXACTLY CORRECT.

     Your first paragraph needs to deliver the meat of the whole release. It needs to answer the questions: Who? What? When? Where? Why? and How? Many times, a rushed editor who’s short on space or air time will just use the first paragraph. And even when the entire release is used, the first paragraph still must serve to “hook in” readers, viewers, listeners, visitors. 

     Give the first paragraph NEWSWORTHY SUBSTANCE and CLOUT.

     Use the balance of your release to support the heading and the first paragraph. Leave details like directions, address, related issues, and secondary points and quotes for the end. Don’t stray from the central message of the release, and don’t try to pack in too much information. Editors and writers discard and delete long rambling quotes and stories. If they want more, they’ll call you.

     Supplementing your release with a captioned photo (especially something unique or candid, which is far better than yearbook profile style) increases your media coverage odds substantially. (When there’s heavy news that day, and not enough room for the release, an editor may throw in a captioned photo. Some news coverage beats no news coverage!)

     Okay, the thing is done. Now what? After getting your media, customer, and supplier contact email and address lists out, my first recommendation (if you haven’t already done it) is to go to www.BizBrag.com and sign up. 24/7, you get a FREE online news release posting, and email distribution to the global, local, or specialized market emails you designate (including any media email addresses you plug in).

     Because BizBrag services are so ideal for do-it-yourselfers, it’s a great place to start and build with. After punching in your “profile,” you just type in your release and even add a photo if you like, then BizBrag dresses it up, puts it into their homepage news rotation and sends it out for you to whatever email addresses you select, giving your business a third party endorsement look. Upgrades are available but not required and I’m told the first 10,000 sign-ups get a super, fixed-for-lifetime discount. 

     Happy News Releasing! 

  Click Here to work with Hal!                       

Comment below or Hal@BusinessWorks.US Thanks for visiting. Go for your goals! God Bless You! Make it a GREAT Day! 

Keep Your Delete

Button Handy

While Sorting

Out Prospects!

     I like to wake up every morning feeling thankful to still be here and reassuring myself that I am part of a healthy global society. And every morning without fail, my hopes for the healthy global society part go down the tubes when I boot up.

     There it is in my face: the never-ending daily bombardment of sicko spam messages cluttering up my email system and (until the recent installation of blocking software) my blog site.

     It’s almost inconceivable that there are so many insecure, neurotic, deranged people out there hovering maliciously over their keyboards. Are they zealously rubbing their slimy little hands together? Are they smacking their sinister (and diseased, I’m sure) lips in excitement over having sent out rampaging waves of garbage to millions of annoyed recipients.

     Hey, I’m all for freedom of speech, but what about freedom of listening? Where are the rights of those among us who are simply not interested and haven’t the time to waste listening to or reading (or even deleting) the cursed mental case nonsense that spews forth to our monitors as we sleep and work?

     All of us, I guess, could go on into infinity with this evil, insulting, intrusive subject matter, but I’m not sure there will ever be an answer without regulation, and I’d rather have spam. So I’ll stop this diatribe and instead mention that the whole distasteful issue reminds me that we have to spend much of our business lives fending off spammy prospective customers too.

     It doesn’t matter if you’re in retail, wholesale, manufacturing, or professional practice . . . whether you run a multi-million dollar operation out of a huge complex or you work at your kitchen table . . . practically every day, most business owners and managers and entrepreneurs and sales professionals are forced to spend inordinate amounts of time having to qualify, or sort through, questionable prospects to determine if they are or could be legitimate customers.

     Here’s the point: You can’t be afraid of losing business by being (pleasantly please) direct with prospects. If someone is that unstable, uninformed or uncaring that she or he can’t give you a straight answer as to what his or her needs are, odds are you won’t win a purchase commitment no matter what you say or do anyway. 

     If a prospect is unable to share her or his impressions of your product or service ability to meet or exceed those needs, that person is not ready for you and what you sell. You may be dealing with someone who is on a fishing or tire-kicking expedition, or simply can’t afford the price-tag or the emotional attachment.

     When you’re not ready to write off a resistant or noncommittal prospect, you need to be thinking about how much more resourceful you can be with the time you’re spending trying to turn the QE2 in a narrow river, when a small boat will get you across right away.

     Develop a personal system for sorting out prospects that includes great respect and genuine appreciation (return visits are always possible!), and that injects some reasonable haste. Then stick to it. Second thoughts don’t work in sports or business. Rely on your own judgement, and trust yourself more.  

Click Here to work with Hal!       

Comment below or Hal@BusinessWorks.US Thanks for visiting. Go for your goals! God Bless You! Make it a GREAT Day!