BEAT THE BUSHES (NAW,

NOT GEORGE AND JEB)!

     If this economy is strangling your wallet, step back and take an honest look at what you’re doing to make a living.  A major dinnerware store closed this week.  Duh!  The most expensive special events photography business in the poorest town around just folded.  You gotta be kidding; there must not be many special events!  The local tuxedo store is on its last legs.  REEEAlly?  (When was your last tuxedo?)    

Well, there’s always the cliche path: If the bullet you’re biting is starting to hurt your teeth, it may be time for you to climb down off your high horse (yeah, the one on drugs!), beat the bushes (Naw, not George and Jeb!), and think about pounding the pavement (Ouch! The vibrations!))))) for some new way (with apologies to Porky Pig) to bring home the bacon!

     Serious that the time may have come when it would be smart to take a hard look at whether what you’re doing right now can survive tough (or tougher) times. 

     If you’ve just, for example, finished years of writing your first book that you expect should bring you millions (or even thousands!) and you’re thinking about giving up the day job to find a literary agent to help you sell it to a big-time publishing house (Shazam!  That sounds so easy, doesn’t it?), I hate to be the one to tell you to stay with the crummy day job, but the agent/publisher pursuit could take years also… stay with the crummy day job!     

     If you’re selling the latest in fashionable men’s dress clothes, pay attention to the dwindling supply of fashionably-dressed men.  You might as well be selling CB radios and 8-track cassette players (whatever those are). 

     Consider moving your career path (or business direction if you run your own business), toward a market or industry that is more recession-proof. 

     Now I realize that not all of you will want to leap into the air shouting, “Aha! That’s the suggestion I’ve needed.  Now I can go apply for a job with the funeral home; THEY’LL never run out of customers!”

     No-sir-ee-bob!  This is definitely true.

     But, aaah, I DO know that there are a few folks out there clinging to their liferafts and the seas are getting more turbulent.  It may mean having to adjust your marketing messages to fit a better, more productive, more stabilized niche.  Or it may mean having to scramble and take a second crummy job as a quick-fix solution.  

     Sometimes, it may be simply a matter of switching gears, like the old lemon/lemonade advice.  Or maybe somebody else in the household needs to start tossing a few bucks in the kitty!  Whatever you need to do, do it!  Don’t stand around thinking and talking about it for weeks on end.  Those few weeks of opportunity losses could be enough to sink the liferaft. 

     Oh, and just in case you are that writer I alluded to, you might have to give up your great American novel dreams for now and do some other kind of work, but guess what?  You’ll be gathering experience for your next book!  

     It may not, when all is said and done, actually be the exact right time to find a need and fill it as the headline suggests, but it certainly is time to consider the alternatives.          halalpiar

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Yes, you’ll live. Take two aspirin,

and call me in the morning!

     I read a study that said something like 94% of all doctor and hospital visits, even to emergency rooms, are for (drumroll): reassurance! 

     The extent to which we all need to have our backs, shoulders and tops of our hands and heads patted while being told that we will live after all, and that everything will be okay, seems highly improbable in the face of what the exaggerated tv news coverage and drama series portrayals would have us believe.

     I mean who among us hasn’t cringed at the thought of being thumped onto stainless steel and wheeled like so much beef through the butcher’s back door, into the chaos and hysteria of ER, or Grey’s Anatomy, or House, or Chicago Hope (reruns), or General Hospital, thinking we’re at death’s door but still not be a priority case because others (jumpers, stab and gunshot wounds, drug overdose and heart attacks) are dying quicker? Aaargh!

     Anyway, these thoughts surfaced today in a “BURRIS UNIVERSITY” customer service training session I ran for 25 management team members of BURRIS LOGISTICS http://BurrisLogistics.com on the Delaware Technical & Community College www.dtcc.edu campus in Georgetown, DE. 

     Participants who volunteered feedback comments in the training room, and many who approached me during and after were particularly vocal about the reassurance values of the material and methodologies covered (including stress management, behavioral focus and choices, written communications and listening skills, and the pursuit of increased self-awareness as keys to dealing better with others). 

     Based on this writer’s firsthand experience facilitating over 500 management training programs, the participation and energy levels of this particular cross-section-of-management group from 15 different Connecticut-to-Florida BURRIS locations, was exceptional.

     And it was a genuine pleasure to be the designated deliveryman of reassurance. 

     Reassurance increases self-confidence. Increased self-confidence boosts feelings of self-esteem. The combination serves to eliminate or minimize feelings of self-doubt, inadequacy and skepticism that hold us back from making progress . . . even hard-charging entrepreneurs need reassurance. Reassurance triggers sales and builds customer loyalty.

     Don’t you as a parent evoke the same confident behaviors and obvious feelings of self-worth from a small child when you pat him or her on the head for “a job well done”? Doesn’t this patting business work wonders on the family dog? Don’t you like it when a spouse or partner or boss or customer pats YOU on the back, even if it’s just a verbal pat? And don’t you perform better?

     Reassurance works wonders. Try some today. See how many backpats you can give out in one week! A dozen? More? I’m sure you’ve got what it takes to be that generous with your (deserving of course) compliments!    halalpiar  

Special thanks for inspiring tonight’s post to Kirk Hoover, Atlanta, GA, Vice President of Business Development, and Wendy Singer-Lowry, Philadelphia, PA, Director of Purchasing for BURRIS LOGISTICS

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Have we boxed ourselves

into an Internet corner?

News stories posted yesterday and today recount the equivalent of a meteorologist “Storm Watch” from an FBI Assistant Director who has issued warning statements that there is strong reason to believe the United States may be moving closer to the next 9/11, in the form of a massive terrorist attack on government, business and personal computer systems.  

     Alarmist tendancies aside (and doubtless, we all cringe at the thought), it is probably needless to say that the impact of such an event could be total devastation, and horribly crippling at the least, to life as we know it.  Or would it? 

     Would a “Cybergeddon” destroy our nation?  Hardly.  If anything, such an event would instead steel our commitment to root out and punish these evil impersonators of human beings.

     Surely, Americans are–and have always been–first and foremost, fighters and survivors.  It is in our blood to serve as defenders of freedom, and protectors of the free world. 

     This will not change no matter how sick and ruthless our nation’s enemies become.  This will not change no matter what President and Congress are captaining our ship.  This will not change no matter what loss of power nor amount of suffering borne.

     We need look no further than the freedom we enjoy from the vigilence of our brave young men and women of our armed forces to know the spirit of our country and all of what’s right about our citizens. 

     If indeed an attempt at Cybergeddon is imminent, so is the resistence of Americans everywhere, so is the spunk and gumption and resilience and resolve that runs through our veins, so is our faith in God and country and in friends and neighbors, faith that will –in the end as in the past– win out.

     We are a people of determination as fierce as our compassion. 

     Our ingenuity is as pervasive as our vast entrepreneurial resources.  

     Let those who would seek to undermine and murder and be mindless, also be served the same fair warning that was once before unfurled as the rally cry for The American Revolution:

Don’t Tread On Me!            

halalpiar

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Check out and contribute to the daily growing 7-Word Story started 119 days ago (inside a coffin).  Click on the link to the right, or go to the “BOOKS” tab at the top of this page, then to the top headline link.

WHAT MAKES YOU TICK?

     Do you know how, when, where, and why you choose to feel angry?  

     Are you aware of some of the things you choose to do to distance yourself from others when you feel threatened or bored or anxious or intimidated? 

     Do you know the difference between your thoughts and your feelings?  Can you separate fact from opinion?  Are you choosing to not like these questions?  Good!  You’re on your way to being a better salesperson.

     Every day, in every way, we sell ourselves to others: to friends, family, neighbors, classmates, bosses, associates, co-workers, existing and prospective customers/patients/clients, to entire communities. 

     We sell ourselves to make a living, to make love, to make enemies, to make opportunities.  

     Sometimes we’re successful and sometimes not.  We can increase the number and frequency of successful sales simply by choosing to dig into and explore more of our insides. 

     The more we choose to learn about what motivates us, what we choose to feel aggrevated about, what we choose to stimulate us, antagonize us, energize us . . . what makes us tick . . . the more we strengthen our abilities to be effective in dealing with (and selling) others.

     There are many steps in the sales process.  Some of these include: 

• Sizing up the prospect (this is a difficult task if you cannot first size up your SELF!)
• Being able to listen (not “hear” – listen) 80% of the time and speak 20% of the time (a challenge for those who like to talk and don’t know enough about themselves to know how to turn off the chatter)
• Understanding and appreciating the customer/prospect’s circumstances (which requires a major dose of empathy – being able to put yourself in another person’s shoes – a quality rarely found in salespeople who haven’t been willing to choose to step or even look outside their own shoes!)
• Overcoming objections (something that only comes naturally to those who have learned enough about themselves to rise above their own feelings of inadequacy and chosen to put aside excuses)
• Closing the sale (the final critical step that makes all others inconsequential if it’s not achieved and which is more likely to be the case when a salesperson is thinking about anything besides trying to help the customer or prospect in front of her or him to make a good buying decision that will truly satisfy a need or want, and that is honest and makes sense for that person. 

     Only salespeople who possess a helping professions mindset and attitude that they’ve learned or instinctively nurtured for themselves will succeed consistently at closing sales because they are not thinking about closing sales as much as thinking about helping someone make a right decision.

     None of the sales process steps above (or any of the dozens of others) can be readily implemented by an individual who has not fully explored the inner recesses of his or her mind, and the emotional triggers to feelings that come from different responses. 

     Consistent success in sales does not come to those who fail to fully appreciate their own unique qualities, strengths and weaknesses.  

     Take advantage of every opportunity to learn more about your SELF and what goes on inside you.  Treat your mind and emotions as uncharted territory and be an explorer.  Remember how much of life you choose for yourself, and that once you’ve learned a road, it’s easier traveling on your next journey.

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You’ve only one year to live.

What do you do with yourself?

Your business?

     Far-fetched?  Hopefully, yes.  But possibly, no.  It’s often been said that all of life is simply preparation for death, and that all we ever do from the moment of birth, is begin to die.  That’s admittedly some pretty heady philosophical stuff that many of us shy away from thinking about. 

     But is it worth considering? 

     Of course (unless, that is, you have little or no regard for yourself, your business, your family and friends, in which case –assuming you are reading this– you are probably a hermit in a cave with a laptop, and it’s probably time for you to rub some sticks together and begin thinking about what’s for dinner!) 

     Okay, back to serious for a minute, what are the first three things you think of in answer to each of the two headline (in dark red) questions above?  What do you think about your answers?

     What about if those questions followed a revised headline statement that said: You’ve only 6 months to live . . . ? 

     Would your answers change?  How?  How much?  And what if the headline statement only gave you one day? 

     This exercise can be very useful in the thinking process of establishing both life and business priorities (as well as delegating, and decision making) because whatever your responses may be, they serve to push the envelope.  It’s hard to imagine choosing to spend time doing tasks of avoidance, and harder still to imagine assigning lesser values to the tasks that are most important. 

     By forcing your focus on this for a minute or two, you can almost always prompt yourself to assess and evaluate situations and options (especially stressful ones) more realistically.  You will certainly make yourself more productive (the way you are the day before you leave for vacation?) more often. 

     Yes, yes, I know, you might rather join the hermit hunting down some berries and a squirrel to BBQ.  (I’ve heard the furs can actually be quite warm, assuming you’ve managed to save them from a few dozen meals’ worth, and sew them together. Okay, Gorilla Glue.)

     So, give it a chance (not the squirrel fur!).  For a grand total of about 2 minutes of applying your mind to such a “what if” circumstance, you stand to gain a finely-tuned and highly accurate appraisal of what’s important and what’s not, and what should be tackled in what order.  It sure beats dusting file tops, alphabetizing your DVD’s, and counting out-of-state license plates in a parking lot!

     “Bah!  Dis exercise is nuttin’ so revealin’,” you might exclaim. 

     Okay, so take it one more step.  You with me?  Get a piece of paper out (I know, you don’t own any paper; well, borrow a piece!) and write out your own obituary notice.  Ah, now there’s a challenge.  Notice what you mention first and second and third (and last) about your life.  Pay attention to what you have to say about you.  THAT’s what’s important!                halalpiar  

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The best New Year’s Day 

message I can share

with you comes 

. . . from one of my life’s heroes, Dr. Wayne Dyer.  It’s a 10-Point Pursuit Plan that I’ve dressed up a bit for the occasion, for your business, for your SELF, and to share with your family.  If you succeed at making only HALF of these actually work consistently, I GUARANTEE that this coming year will be as happy, healthy and prosperous for you as humanly possible. 

DO YOUR SELF, YOUR FAMILY, YOUR BUSINESS A FAVOR and read these ten points aloud to yourself.  Write them down.  Carry them in your wallet/pocketbook/briefcase.  Tape a copy to your bathroom mirror, your dashboard, your computer workstation, inside your desk drawer, your workout bag, your refridgerator, the closet bar that holds your hangers. 

READ AND RECITE before you go to bed, when you wake up, and any other time you can squeeze it into your day.  You will positively amaze yourself with the results after just 21 days, and it’s FREE!!  Go for it!

1.   Want more for others than you do for yourself.

2.   See yourself already having what you seek.

3.   Be an appreciator of everything in your life as much as you can throughout each day, every day.

4.   Stay in touch with your own and other positive human energy sources, and laugh as hard and often as you can. 

5.   Understand resistence, and help yourself and others to go with the flow.

6.   Imagine yourself surrounded by the conditions you want to produce.

7.   Understand the path of least resistence.

8.   Practice radical humility.

9.   Be in a constant state of gratitude.

10.  You can never resolve a problem by condemning it. 

If you think you’re going to give up on this, don’t start it.  A little bite will only leave a bad taste.  If you think you have what it takes to get your act together and take it on the road, if you think you have enough self-discipline to follow and practice the behaviors these 10 points suggest, you will positively succeed — even against all odds.  Remember these 10 points are all about behavior.  Behavior is a choice!

If you need reinforcement or reassurance, be in contact: Hal@TheWriterWorks.com (“BLOG 10” in subject line)             halalpiar 

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Check out and contribute to the daily growing 7-Word Story started 113 days ago (inside a coffin).  Click on the link to the right, or go to the “BOOKS” tab at the top of this page, then to the top headline link.

What are you

waiting for?

I know.  You’re waiting for a parade.  The doctor?  Next Christmas?  Someone else to go first?  Your parent’s approval?  Your boss’s approval?  A work order?  5PM?  Lunchtime?  Vacation?  Your birthday?  A full moon?  High tide?  Rock bottom?  Another way out?  The Mets to win the World Series?  The car in front of you to get out of the passing lane?  Your child to become President?  Your Father to strike oil?  A winning lottery ticket?   

If you answered “YES” to any of the above, or anything even remotely resembling any of the above, you are too filled with excuses to make a success of yourself.  I can’t help you.  You need a shrink.  Happy New Year and come again sometime.

Now.  Who’s left out there?  Anybody?  Good.  Well, then there’s still hope after all.  If you’re truly not waiting for some event or some person in order to move forward with your life –and especially your business pursuits– then odds are you’ve just been procrastinating. 

Putting stuff off is okay sometimes.  It happens to all of us.  But if you don’t want to end up like those I dismissed in the second paragraph, you might need to give yourself a smack alongside your head or (if you can figure out how to do it) kick yourself in the butt, and get yourself in gear!

How much more productive can you bewith your waiting time (you know. . . bank lines, traffic lights, bridges, RR crossings, commuter trains, subways, boats and buses, the dentist, MVB)? 

Next question: what’s in your pocket or briefcase or pocketbook right now? 

If your answerdoesn’t include a pen, paper, or laptop, or a cassette recorder (remember those?) or cellphone (no, not to call that hot date for after dinner suggestions, but perhaps handle a few business calls that don’t require extensive note taking) or blackberry (no, not to text message –er, sorry, txmsg– cousin Bertha to see what time she’s headed for the local gin mill, but perhaps to send yourself some notes of ideas you get so you needn’t carry them in your head?) or digital camera or pocket pad or sticky notes, or a book to read . . . the answer to the first question is that you can be a LOT more productive.  [Hint: These are all tools or avenues of productivity except as noted!]

I know peoplewho’ve put together complete photo essays standing in line at the post office.  I know highly acclaimed writers who write as many street and business names down as they can see while stopped at red lights (that they can cherry-pick from later when they’re seeking character and location names for their works of fiction).  I know an engineer who says he stimulates his brain by sketching vehicles and machinery while waiting for trains and bridges.

The point is, like the old Schlitz Beer commercials used to proclaim, “You only go round once in life!” (Well some maybe do a few trips, but most of us . . .) and we all only conveniently remember how short lifetimes can be when someone close to us passes away. 

SO . . .

• Stop with the delays, excuses, nonproductive and unproductive waits. 

• Stop staring into space wishing you were somewhere else. 

• Stop bemoaning the lousy delay experiences and start DOING the stuff you’ve been saying, “Well, someday, I …” TODAY is “SOMEDAY”! 

Some action is always better than no action.

And, by the way, remember that it’s ALL YOUR CHOICE because all of behavior is a choice.  So choose to march shoulder-to-shoulder with time. 

Make the most of it. 

Make your mark. 

Make a difference.  

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STOP business deaths

and staff infections NOW!

     By now, all of us know, or have heard (or we believe instinctively) that the majority of hospital deaths, complications compounded or initiated by staph infections can be traced back to caregiver professionals and support staff not properly and frequently enough washing their hands. 

     Who woulda thunk it?  Such a simple thing.

     Well, not only is it true, but I believe it’s even truer (though never researched) in business.  It’s no secret that the majority of business failures, corrupted products and innefective misguided staffs and services come from poor management. 

     Management (even when it’s more task than people oriented) is all about interfacing, interacting, and encountering.  It’s about keeping a clear and receptive mindset.  Open doors open minds!   

     Now I’m not talking about hot water, soap, scrubbing and towel drying.  I’m talking about:

1. Closing your eyes for just 10 seconds (perhaps 5 if you’re telemarketing, and not at all if you’re driving!) before and after every customer/employee/vendor/investor encounter,
2. Taking a deep breath (to focus and maintain blood pressure) and
3. Mentally (imagining yourself) washing your hands, like a doctor between examinations. 

     For many who try or maintain this practice, it helps to go through a 2-3 second physical action of simply rubbing your hands together.  The action sends a reinforcing mental message to your brain.

     EVERY meeting, conference, phone call, email, letter, overnight delivery, and text message exchange, you are after all being a doctor, aren’t you? 

     You ARE examining, aren’t you? 

     You ARE listening, exploring, considering, assessing, recommending, deciding, weighing, evaluating, checking and re-checking, sizing up, assuring and reassuring, projecting, planning, strategizing, and predicting, aren’t you?

     And what happens to your brain when you’re on the fly and go straight from one encounter to another without –it sometimes seems– even breathing?  Go on, answer this last question.  I’ll wait.  Okay, and how does that stress translate to your body? 

     Headaches, backaches, toothaches, stiff neck, upset stomach, constipation, diarrhea, short temper, edginess, leg cramps, burning eyes, skin rash, urinary infection, or worse — cancer, heart problems?  Bottom line: is it worth it? 

     TRY THE 10-SECOND APPROACH for just one week –the first week of 2009 is a perfect test period.  Try it and see what happens. 

     Here’s what you’ll get:  IF you’re honest with yourself and IF you actually follow the presecription, you will be more tuned in to each person you communicate with; you will be noticeably more productive; you will GUARANTEED feel better – mentally, physically, and emotionally; you will more positively affect others around you. 

     Put reminder notes around you, or a sign over your desk, or stuck to your phone and computer screen.  Ask a co-worker, friend or associate to ask you: “Did you wash your hands?” before and after you turn a doorknob, before and after you lift and replace your phone, start or end your meeting . . . improvise here; just keep making the effort. 

     You will, I promise, astound yourself!     halalpiar

Okay, we’ve got one last Christmas-Business-Politics thing to say, and it’s best summed up by this high level laugh (and maybe cry too!) “C-SPAN Coverage” of Santa in Washington . . . definitely worth the check-it-out!  http://www.youtube.com/watch?v=sxBl9BXLom4

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Check out and contribute to the daily growing 7-Word Story started 109 days ago (inside a coffin).  Click on the link to the right, or go to the “BOOKS” tab at the top of this page, then to the top headline link.

     ‘Twas the day after Christmas, and all through the house, were new toys, new clothes, new computer and mouse. While I on my YouTube, Mama all a Twitter, forum posts on Face could make Rudolph jitter.

OMG!  What to our wondering eyes did appear but a pile of wrappings, half-filled glasses of cheer; some wine in this one; in the other, some beer.

Then out on the lawn, there arose such a clatter, it was junior’s new pull toy descending the ladder that Santa had climbed to get up on our roof when Blitzen drank beer and twisted her hoof . . . Okay, okay.  Enough! 

     It’s back to business and personal inventory time. 

     It’s that time of year to itemize, sort out, assess, adjust and go forward. 

•      So, what didn’t work this past year? (Not “why?”; that might take weeks to answer, just “What?”). 
•      And what, praytell, is working now? 
•      What needs to be eliminated? 
•      And what will work going forward? 
•      What needs to be reevaluated?  
•      What needs to be fixed?  Adjusted?  
•      Completely overhauled? 
•      What needs to be attempted? 
•      What needs to be planned? 

     Remember, this is YOUR business and YOUR self we’re talking about here, so ONLY YOU can decide where to go next and ONLY YOU can choose how to get there.  ONLY YOU know the real answers to all the questions about growing your self and your business! 

     And after hours of research and surveying, the bottom line is –dear entrepreneur, dear business owner and manager– that in the end, YOU must charge forward by experience, instinct, and informed subjective judgement.  YOU must take REASONABLE risks!

     What you choose as a course of action may be wrong, but YOU are the captain of your ship, and YOU can adjust the course you’re taking at any hour of the day or night, or simply put into port for a short layover to get yourself more focused if need be, simply by choosing!  (Since all behavior is a choice.) . 

     No excuses here.  Get hopping! 

     It’s YOU and YOUR BUSINESS that need your input and guidance and decision making as the 2009 bell starts to ring.  No one else can do it for you!                        halalpiar 

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See Nov 29th post (below) for New Year’s contest prize and rules – Then GO FOR IT!  Emails to Hal@TheWriterWorks.com with “SOUNDS OF THE SEASON” in the subject line.          # # #

Check out and contribute to the daily growing 7-Word Story started 107 days ago (inside a coffin).  Click on the link to the right, or go to the “BOOKS” tab at the top of this page, then to the top headline link.

No, they’re not just born. 

     Yes, they’re also made. Yes, just a handful of them are a million times more likely to save our collective financial butts than all the Nation’s politicians put together. 

     Why?  Because only entrepreneurs understand how to make things happen and then make them happen. 

     Throughout history, it’s been entrepreneurs that have risen to the task of overcoming crushing defeat and corporate lethargy.

Entrepreneurs are catalysts.

They believe (and practice) that some action is better than no action, that “if it ain’t broke, fix it anyway!”

Entrepreneurs are willing to take REASONABLE risks, and then take them.

They believe that “he who hesitates is lost” but they also consider worst case scenarios before charging forward.

     In other words, entrepreneurs are the business movers and shakers of our society. Entrepreneurs are the ones –not the velvet-tongue, loud-mouth, know-nothing, do-nothing politicians and mainstream media opinionists– who will get this lumbering, bumbling, storm-struck ship, this USS Economy, righted again and moving in a productive direction.

     It will happen, this straightening of the crooked path, but it will only happen because the gates of humanity are thrown open to the innovative pursuits of the entrepreneurial spirit that throbs deep within our existence as the guiding light and stronghold of leadership in the free world.

     Sure, we can choose to moan and groan and mope and drag our sorry selves from coast to coast, and wallow in our misery –as certainly many terrorist nations would relish. 

     Or, you know what? We can just as easily choose to make an active and conscious choice to pull ourselves up by the proverbial bootstraps and help pave the way for the waves of entrepreneurial development that are destined to raise us to new heights. 

     How will this happen?

We who are blessed to be part of the American spirit will help it to happen by what we do with every day and the gift of life each of us carries from dawn to dusk and beyond.

What we DO with that, how we use it to grant others freedom from oppression and depression, each in our own unique ways, with our own unique pats on the back… is how it will happen! 

     We shall rise up as a band of supporters, igniters, lending and offering the incentives to make forward motion possible. The shoulders, our shoulders, that we put to the wheel, and march along side other shoulders moving in the same directions of enlightenment will make the difference.

     The investments we make of ourselves in ourselves, and in clearing the way for those who have the gift of making lemonade from lemons, will make the difference.

     Think about someone you know, or perhaps yourself, who glows with that “git ‘er done” energy and drive . . . reach out with belief and encouragement. Yes, it will work as surely as even the tides rise and fall, and the moon fills with light.      

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  Open Minds Open Doors 

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  Make today a GREAT day for someone!