Forget The 5 W’s!

     Asking and answering: Who? What? When? Where? and Why? is the stuff that reporters and PR people feed on…it’s the cornerstone of a weak corporate management mentality, and of (even weaker) government managers and directors.

     Constant attention to answering these five questions makes for useless, time-wasting pursuit for business owners, managers and entrepreneurs. Any entrepreneur worth her or his salt will typically respond “So What!” to those who exert themselves trying to provide the answers to them.

     Asking associates, employees, customers and vendors to give you the answers to Who? What? When? Where? and Why? is nothing more than a thinly-veiled attempt to uncover the person and circumstances to place blame on when something doesn’t go right…usually as a way to cover one’s own butt! 

     And besides the fact that absolutely no one cares except those engaged in the game, it’s a complete waste of time, money and energy (and I’ll be happy to prove it; send me an email with your phone number and I’ll spell out the details in a 3-minute call!), it’s also the wrong attitude if you’re serious about growing your business.

It’s one of the most basic differences between entrepreneurial and corporate on-the-job actions, and between entrepreneurial and corporate off-the-job lifestyles.

     Which of these behavioral choices (dogged pursuit of answers to the 5 W’s, OR overlooking the 5 W’s to concentrate on the HOW?) do you think is most productive for the business? For living life? For the personal and professional growth and development of the people involved?

[If you’re not with me here,you’re a 9 to 5 guy and should just stay there, and must have gotten to this blog by mistake, and you should probably “X” out now and go get your rocks off by visiting Facebook or Disney or ESPN or something not so threatening to your mindset.]

     Is PLACING BLAME the answer in your organization? Does it seem to be an S.O.P goal? Maybe it’s time to hit the road and find a place that respects your efforts? Many of the world’s most successful and fastest-growing organizations actually REWARD what most corporate executives would certainly regard as “FAILURE.”

     Not succeeding at reaching a legitimate goal is not failure. It is instead a positive step in the direction of achieving success because it eliminates one pathway that doesn’t take you to where you want to go. So it serves to narrow down your pursuits more meaningfully.

     Still doubtful? Think about the answers you get from any human on Earth when you ask the question “WHY?” Go ahead; think about it! You get excuses, right? “WHY?” is a breeding ground for excuses.

     Try instead asking “HOW?” as in “HOW” can we perform this task more effectively next time (vs. “Why did this happen?”). HOW? “What three steps can you recommend to prevent this problem in the future?” will provide much more actionable information than a long, time-wasting autopsy which will only show what happened and who did what to whom. 

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Hal@Businessworks.US or 931.854.0474

“The price of freedom is eternal vigilance!” [Thomas Jefferson]

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

Not sure of yourself?

You are breeding failure!

     Data fusion company Jigsaw says, “Sales success depends on sales rep productivity, management effectiveness, and the ability to collaborate…with customers, partners and colleagues.”  

     What’s the connection with self-doubt? Sales rep productivity, management effectiveness, and the ability to collaborate ALL depend on the ability to eliminate self-doubt. Consider the following which you’ve certainly heard, but probably don’t believe. Maybe you think it’s not important enough to actually addreess for more than ten seconds. But it is.

Everything in existence is in existence

only because it exists in your brain.

     If you think you’re not sure of yourself, or your ideas, or your abilities to pull off that big sale, or achieve that far-reaching goal, or dig yourself out of the hole you’re in, you can be sure you’ll succeed at not succeeding.

     Every single second that your mind drifts to doubtful feelings, you are pulling yourself deeper into defeat. Every second you can reverse that feeling counts for getting two seconds closer to success. How can you reverse a negative tide that’s sweeping through you, or under you, over or around you? The answer may sound trite, especially to those low on energy or willpower, but it is fact.

     You must start by learning and using every tidbit of information you can possibly know about you! You are the only person on Earth who knows what makes you tick, but you’ve probably set yourself up thousands of times to sweep what you know about the real you under your own rug!

     If you can know the thoughts, ideas, circumstances, people, environments, feelings, comments, memories, awarenesses, and emotions that weaken you, you are half-way to conquering self-doubt. Work at it. The most self-assured people in the world work at this nonstop for their lifetimes. Fears never go away, but the awareness of what triggers fear can be controlled.

     We’re not talking about simple rationalization here. You can’t read this and then go about your merry way being suddenly transformed and confident. You CAN, however, make a commitment to yourself that you will work at it and keep working at it because fear sucks! Because fear creates self-doubt and self-doubt will make a loser of you, and that itself is a fear to eliminate.

     How successful do you truly think you could be with both hands tied behind your back and a bag over your head? Yet, being afraid and choosing to set yourself up for self-doubt to keep creeping in is creating the same impossible, insurmountable degree of handicap. So the next step is to keep reminding yourself that the feelings that are holding you back, that are threatening to you are ones you somehow choose.

     Take some deep breaths http://halalpiar.com/?page_id=35 and collect yourself and remind yourself that no one knows more than you about you and the ways you do the things you do, so no one else can make choices for you. Choose to rise above it all. Choose to make it work. Choose to make it easy. Choose to be the success you are capable of being. Choose to appreciate your SELF! 

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      . . . I’m open to your input anytime: Hal@TheWriterWorks.com (”Businessworks” in the subject line) or comment below. Thank you for visiting. Good night and God bless you! halalpiar  # # # 

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You Expected Maybe Sales?

You’ve put in the time, effort and money and got yourself a website for your business. YEA! But nothing’s happening with your website. BOO! You advertise your website. YEA! But you’re still not getting any sales action. BOO! You hire a SEO (Search Engine Optimization) person. YEA! Nothing. BOO! Then maybe you even hire another SEO person because you figure the first one was just a doo-dah. YEA!

     Then reality sets in. The vast majority (my personal opinion based on experiences with dozens of clients) of SEO and “analytics” deals are smoke and mirror acts! And the bottom line is that either A) YOU will learn and do what you have to learn and do yourself to make your website work the way you want it to, or B) you must ferret out a reliable person who can do it for you without wasting time, money, and energy on overkill analyzing that does not produce sales.

     At least you now know that –unless you’re looking for a shrink for your dysfunctional website and are willing to pay shrink rates for perpetuity session or engagement arrangements– you can eliminate SEO and “Analytics” people from consideration.

     What’s wrong with SEO and Analytics “experts”? They will never be able to help you create the kinds of support programs you need to boost your site exposure and activate the content enough to rally site visit increases and sales.

     They suck you into believing that only they can analyze and interpret what you yourself can analyze and interpret if you apply yourself…assuming you see some intrinsic value in that to start with. 

     And when all’s said and done, analysis and interpretation will not make website sales. Sure you can play the “keyword” and “key phrase” and “sitemap”games and maybe punch your way up the search engine rankings ladder a rung or two for a week or two, but odds are you’ll end up spending an insane amount of money to achieve even this minimal short-lived progress.

     Better, far better, is to find yourself an expert at writing and re-writing site content, and pay for those services. Your time is better spent doing what you need to do to run your business. Plus, writing effectively and persuasively for the Internet and marketing support materials takes special skills. 

     You need someone who understands your business, who listens carefully to what you want to express about your business, who understands marketing and has a proven track-record in marketing, who knows how to make the most out of your message, and who can write and edit and re-write your homepage and landing pages, who can create promotional support materials, and add or enhance a blog for you.

     A blog? Why do you need a blog? It allows you to “converse” with your customers and prospects in a timely, relaxed manner that promotes ongoing dialogue and customer feedback. It gives your site a personality and makes your site more professional. It’s free!

     Blog activity (even once or twice a week) stimulates site activity. Search engine spiders reward site activity with bump-ups in their rankings. You get more visitors…and, assuming your site mechanics are set up to maximize conversion of visits to sales (which you can accomplish without high-priced “experts”), increased site visits produce increased sales!        

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      . . . I’m open to your input anytime: Hal@TheWriterWorks.com (”Businessworks” in the subject line) or comment below. Thank you for visiting. Good night and God bless you! halalpiar  # # # 

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“Your success in life will

depend on what you do

after you do what you

are expected to do!”

— FROM A STORY TOLD BY INTERNATIONALLY RENOWNED

AUTHOR AND MOTIVATIONAL SPEAKER BRIAN TRACY

     In its heyday, upstart computer giant IBM had a rallying cry that reverberated throughout the entire sales and customer service industry. The words, “The sale begins after the sale is made!” set the tone for an entire generation of customer service based sales and customer relationship management that followed.

     IBM support people were said to literally descend from the sky in parachutes within an hour of any service call. In fact, we are still following this tenacious, persistent, kill ’em with kindness, build-that-database, get-that-return-sale attitude. And actually, it’s more pronounced now than ever, ushered in by lightening fast advances in hi-tech and media communications, and the rapid advances in consumer savvyism.

     What does this mean for you, the entrepreneur, you the small business and professional practice owner/manager? Here are some thoughts to think:

     Brian Tracy’s quote at the top says it best. The point is that you who own/run a business are of necessity, engaged in sales. Keeping sales and production (that’s service production as well as product production) in balance is part of the alltime great entrepreneurial challenge. The whole world admires a one-man-band, but that doesn’t make producing the music any easier.

     Going the extra mile is what it’s all about. Moving forward even when you think you can’t is what it’s all about. Greatness has only ever come from those who pushed onward in the face of major losses, and who did it again and again.

     Edison tried unsuccessfully to invent the lightbulb 9,999 times before defeating the darkness. Babe Ruth’s incredible home run record was matched only by his incredible strikeout record. We all know and have seen many of the great Olympic performance hero stories. Each has always involved taking the extra step, even when all hope seems lost. 

     When you’ve completed what others (partners, family, employees, customers, vendors, industry and community associates) expect you to do, keep doing! Starting in a half hour before others and staying a half hour later is a good beginning. Making better use of time scheduling and delegating is another.

     Regardless of the tools you choose, it’s what’s under your hat that makes the difference…and the overriding awareness that whatever you do to exceed expectations is 100% your own choice. No one else will choose success for you and make it happen. But you can do both! Starting now.   

 Good Night and God Bless You!  halalpiar     

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 “Happiness runs

       in a circular motion…”

 From ’60s songster Donovan: “Happiness runs in a circular motion; life is but a little boat upon the sea…” 

     And (sorry to burst your ad agency’s bubble) HAPPINESS produces sales quicker thanall the ads and promotional materials and sales spiels and websites put together. Ticking off logical product/service features and gulping down huge doses of emotional triggers don’t make sales happen as fast as genuine feelings of happiness that are contagious . . . from ANY one in your organization to ANY one who is an existing customer or prospect.

     That’s not to say you don’t NEED all that traditional and nontraditional support material, but remember that it IS “support material” and that  N~O~T~H~I~N~G  replaces the value of spreading happiness around.

     Great! you say, but where’s the “Happy Button” you’re supposed to push? It’s not like Staple’s “That Was Easy” button (which of course never made anything easy) and sometimes my people or I just feel plain old crummy and we’re simply not happy. So there’s no happiness to pass around. Period. 

     Brrrrrrrrrrrrraaaaaaaaaaaaaaaaattttttttt! The buzzer says you’re wrong!

     Happiness is ALWAYS present. It’s your job to go get it!

Here are 5 STEPS TO A HAPPIER YOU WHO WILL SELL MORE. In fact, if you get TRULY and GENUINELY happier than you were yesterday, I guarantee you you’ll sell more than you did yesterday. Guaranteed! Ready? Here you go:

1) CHOOSE TO STOP SEEING THE SEA OF NEGATIVITY THAT’S ALL AROUND YOU AS NEGATIVE! Click that mental radio station in your head from 24-hour news (which is always negative) to easy listening music. And remember that no one else controls your stations or channel selector or tone and volume settings! No one else decides what goes on inside your head but YOU!

2) CHOOSE TO EXPERIENCE THE NEGATIVE PEOPLE IN YOUR LIFE AS NEEDY INSTEAD OF NEGATIVE. Think of them as people who need and are waiting for some positive sign from you — a word, a look, a touch that encourages, reassures. It might only take one positive sign from you for them to become positive themselves. They have a NEED to think and feel more positive. You can make the difference. You have the power.

3) FIX YOUR SIGHTS ON “HERE & NOW.” Take some deep breaths and pay attention to what’s right in front of you with each passing moment. Work to put the past (more than a minute ago) behind you and the future (more than one minute from now) off to the side. Both are fantasy. Reality is the present moment only!

4) SURROUND YOURSELF WITH POSITIVE MUSIC AND POSITIVE PEOPLE. Unfortunately, there’s not ever really enough positive music, but it IS out there. Find it. Dig it out. Put it on your ipod. Put it in your head. It’s your choice, no one else’s. Hum it. Sing it. Whistle it. Write out the lyrics. Program it into your brain. Positive people? They’re everywhere. Put your antennas up!     

5) TRY RECITING ALOUD A PRESENT TENSE GOAL STATEMENT THAT SOUNDS SOMETHING LIKE THE FOLLOWING, AND DO IT REPEATEDLY — WHEN YOU AWAKE, WHEN YOU SHOWER, WHEN YOU EXERCISE, WHEN YOU COMMUTE, WHEN YOU GO TO BED, AS YOU WALK. Something LIKE (make up your own!): “I am happy and healthy and physically fit. I am alert, safe and sound, wealthy, pain-free, emotionally clear, XYZ pounds, and I am selling more everyday by making everyone around me happier. Happiness is my path!”

Doubtful? Skeptical? Don’t be! It works! I have many hundreds of examples to prove it. Try it! What’s the worst could happen? You’ll be less miserable? HA! Start today and sell more tomorrow! (and it’s FREE!)

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Hal@Businessworks.US or 302.933.0116

 “The price of freedom is eternal vigilance!” [Thomas Jefferson]

Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

Biz Cards in the Men’s Room?

     Filling your pipeline has to do with how attentively you are keeping as many sales prospects as possible, alive and kicking, at any given moment on any given day! If you make your living by selling, you know what I’m talking about, and unless you’re in one of those numbing slumps, you need not read further.

     IF YOU RUN YOUR OWN BUSINESS, however, you could stand to examine this post a little more thoughtfully. Why? Because when you’re not selling 100% of the time, filling your pipeline is easy to forget. It’s easy to overlook it, or become pre-occupied.

     It is especially easy to drift away from your pipeline when you’re busy tending to new and existing customers and projects. But therein lies the challenge. How can you prompt yourself to physically, mentally, and emotionally rise to the occasion?

     What can you do to rattle your own cage? How can you be running your business AND continuing to network and cold call while servicing others? Knocking on doors, after all, takes time and energy, not to mention travel preparations and expenses.

     Okay enough questions. Here are some answers. CONTINUE TO LEARN ALL YOU CAN ABOUT YOUR SELF! By doing this with relentless attention, you will do a better job of working with others — customers, staff, vendors, prospects, the community. Because the more you know about what makes YOU tick, the more you’ll understand what makes OTHERS tick and the easier it is to be productive in your dealings with them, and inspire their productivity in return.

     CONTINUE TO APPLY ALL YOU KNOW ABOUT HOW TO MANAGE YOUR OWN STRESS! Do deep breathing as routinely as you can remind yourself. Take a cue from wristwatch beeps, from little signs in your briefcase, on your rearview mirror, in your medicine cabinet and refrigerator…whatever works for you. Click here http://halalpiar.com/?page_id=35 for detailed 4-step approach that takes a full 60 seconds! Do yoga, meditate, exercise (regular fast-paced 20-minute walks will do it!), dance, sing, play with little kids…

     PAY MORE ATTENTION TO TIME MANAGEMENT! Return phone calls at 11:30-noon and 4:30-5pm when people are less likely to waste time because they’re getting ready for lunch or their commutes home. Use to do lists (and add interruptions) and colored markers to cross out accomplished tasks (including those added). ALWAYS PLAN FOR DELAYS (BE READY FOR THEM, NOT PROMPT THEM) as times to be productive with phone calls, text messages, pen and paper writing, reading, laptop activity. BRING READING & WRITING MATERIALS EVERYWHERE! Polish up your delegation skills and learn to let go of nonessentials tasks!

     SET REALISTIC GOAL TARGETS OF HOW MANY NEW BUSINESS SALES CALLS AND PITCHES YOU WILL MAKE EVERY MONTH, BY WEEK and stay flexible enough to shift gears if you get overloaded with other tasks or people issues…or underloaded!

     FOLLOW UP. FOLLOW UP. FOLLOW UP. KEEP ACCURATE RECORDS OF EVERY CALL AND DECISION. SEND A GAZILLION THANK YOU NOTES. 

     COLLECT AND GIVE OUT BUSINESS CARDS EVERYWHERE YOU GO. EVERYWHERE. YES, EVEN THERE!  

 Good Night and God Bless You!  halalpiar     

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“Is what I am doing right now

helping me get

where I want to go?”

     This is a very Gestalt question in some ways because it prompts a focus on the here-and-now, present, what’s-happening moment that’s right smack in front of your face (…which mentally and emotionally, is the healthiest place your mind can be!).

     In other ways, though, it may seem too futuristic a focus for Gestalt purists because it could be construed to be entertaining or spotlighting the destination or finish line instead of the here-and-now journey. 

     But no matter how you philosophize it, the bottom line is that the question works!

     In fact, the more often you consider this question, the greater its impact. Of course, you are the only one who can answer it. And it should probably go without saying that it can only be as effective as you are honest with yourself. But what will prompt you to ask yourself in the first place?

     If it’s not beneath you, or too contrived, or too childish, there really and truly is no better way than to plaster your life with it. Print it out in different sizes and colors with different fonts. [If you’re the artistic type, try different shapes and illustrations to go with the words–a clock, a goalpost, a stack of money, a portrayal of you as the boss, or physically fit, or in perfect health, or whatever result you seek.]

     Next, tape the different versions to your bathroom mirror, your closet shelf, the inside of your refrigerator, your dashboard or sunvisor. Put a small version on your watchband or watchface frame, your rearview mirror, inside your wallet or pocketbook, inside your briefcase, on your TV screen frame and remote control, on your computer monitor, as a screen-saver . . . anyplace you will see it during the day . . . and leave these question prompts up for three weeks.

     Take them down in 21 days, when you will hopefully no longer need them (at least if and until you find yourself drifting back into wasteful behavior patterns: dwelling too much on the past, for example, which is over and you can do nothing about anyway, or worrying too much about the future which hasn’t come yet, and may never anyway!).

     This brings us back to the journey. It is more fun and healthier all-around to be tuned in to where you are instead of where you expect to end, but that doesn’t mean you should gloss over your goals. Always keep them (your goals) on the horizon you aim for, but pay closest attention to each step you take–as you take it–instead of tripping over your own feet while you become preoccupied fixing your gaze on the distant target.

     My question: Is whatever you are doing right now helping you get where you want to go? Your answer?

Good Night and God Bless You!  halalpiar     

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News curiousity pumps media

to suck more business dollars 

    You make a living by providing products and services to customers or to other businesses. You see this period of time as appropriate to cut back on expenses and so, wherever possible, you opt for standard cookie-cutter representations in your promotional efforts because they’re less expensive. BIG mistake!

     FIRST of all, you will NEVER make money by cutting costs. You can ONLY make money by making sales!

     SECOND, stop believing all the mainstream media reports that nothing is selling and that the sky is falling. These news stories, designed to sell advertising space and time, are simply not true! They are exaggerated and over-emphasized on purpose.

Here’s the real-deal truth:

Struggling economy reports attract curiousity. Who’s struggling? Where? How much? Curiousity sells newspapers and news magazines and builds broadcast news audiences. Increased print and broadcast sales figures are used to pump up rate cards to suck more advertising dollars out of naive businesses that are already financially beleagured. 

     Contrary to most network TV news slants, for example, many products and services ARE in fact selling, and selling well! You need only look around you at what the most successful companies are doing to make that happen. Promotional programs that look and feel like everybody elses’ don’t make sales.

     Customized marketing tools and messages do make sales! People are buying from businesses that cater to them, that take a personalized approach, that interact, that educate, that prove and demonstrate performance of benefits, that back up features with meaningful warrantees and guarantees, and that lean to the green whenever possible!  

     The bottom line is that savvy companies are shortening up on their long over-priced traditional media budgets, and lengthening out on their customization approaches to low-priced Internet marketing. If your business hasn’t fully explored this thinking, consider the 4th and 5th Blogroll recommendations on the bottom right of this page. Both are excellent resources for customized Internet marketing services.

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  Hal@Businessworks.US   302.933.0116

  Open Minds Open Doors 

 Thanks for your visit and God Bless You.

  Make today a GREAT day for someone! 

No, believe it or not,

the doctor is not God!

Having served many years counseling and consulting with doctors, and writing books for and about doctors, I was able to collect a wealth of insight about their personal lives and professional careers.

     Whether you’re a lawyer, insurance or investment broker, hospital executive, real estate agent, luxury car or boat representative, accountant, website development guru, upscale clothing marketer, hi-tech product marketer, quality restauranteur, travel agent, executive resort manager, pharmaceutical or medical product detail rep, If you market or sell to doctors, you can do a better job of it when you understand some of what I’m about to share with you. 

     Now I’m not talking about whatever you might think you know about doctors by watching ER or House or Gray’s Anatomy or old re-run episodes of Chicago Hope or Dr. Kildare for that matter. Those shows may look and feel authentic and realistic, but they’re not. They’re no more realistic than if you took your job and compressed all the highlights of the year into one maniacally-paced day!

     There’s nothing wrong with jam-packed storylines on TV as long as you don’t start believing that the other half actually lives as they’re portrayed. I mean I was a huge fan of “24” and Jack Bauer was the best, but in case you hadn’t noticed, he never slept or used the bathroom.

     No, I’m talking about down and dirty here. I’ve amassed tons of in-the-trenches input that I alone have had the unique opportunity to observe, listen, question and assimilate. Here’s some of what I learned:  

•      Most of the twelve hundred or so doctors I’ve known well and have worked closely with would rather be, or rather have been something other than a doctor. With stress driving average physician life expectancy closer to 60 than to 80, many doctors struggle with keeping their personal lives in check and their family lives in balance.
•      As definite and commited as most of us tend to think a physician’s career path might be, the truth is that many are not happy with shouldering the stressful burdens of professional medical practice. 
•      This conclusion is not to imply any lack of dedication. It is simply an indication that even those physicians who lack exceptional skills or bedside manners do not deserve to be begrudged for the money they make (and they’re making a whole lot less these days, besides).
•      So, what does this all have to do with selling to doctors? STOP thinking about selling your products and services to doctors. START thinking about how you can help doctors to save time. Time, to a physician, is money because she or he has no warehouse full of products.
•      His or her time is all there is that can be packaged with the skill, experience and training. And, right, a doctor can only sell one package at a time!
•      Having more time gives doctors more freedom to see more patients who need attention. Having more time lays the groundwork for doctors to strike a better balance with their families and gain increased control of their personal lives.
•      In the process, they become happier. Happier doctors practice better more effective healthcare. Your doctor sales assignment: Figure out how to save your doctor prospects and customers more time!  

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Open  Minds  Open  Doors

Make today a GREAT day for someone!

Bite-The-Apple Time!

     An Amazon 5-star selection book that I wrote (DOCTOR BUSINESS…How To Boost Your Practice And Build Long-Term Relationships, for physicians) presents an example of a dentist who was running an expensive series of totally ineffective newspaper sports section ads headlined: “Yes, now we have mucosal blade inserts!” (Well, at least he used the magic number of seven words you always hear me harp on!)

     When I asked him about the message, he explained that the mucosal blade inserts were mushroom-shaped devices that he surgically implanted in the jaw to anchor dentures more securely than with the use of adhesives. He said patients would have much stronger use of their teeth.

     I redirected his ad into a major senior citizen news publication (at a much lower rate than he had been paying), and revised his ad to say, “Now you can bite an apple again!” My seven words outperformed his seven words by an astronomical amount. In fact, his phones wouldn’t stop ringing. Denture-wearers were lining up to be evaluated for the procedure.

     So, yes, choosing the right audience and the right vehicle to reach that audience is half the battle, so to speak, and simplifying the message to sell the benefit is the other half.

     What are your sales messages saying right now? Are they focused on product features or customer benefits? Are they running in inappropriate print environments or inappropriate broadcast environments? Are you making the best possible use of the Internet? Website(s)? Links? Blog(s)? Emails? Webinars? Podcasts? Social networks? Business networks?

     Did you know that most of these suggested Internet vehicles can be free, and can actually have more impact than pricey traditional advertising approaches? If you’re not at least actively exploring these options, you either have very deep pockets, an influential relative in traditional media sales, no budget, or (hopefully not) you’re invested in growing yourself a reputation for reckless spending!

     If you are exploring all this, but having trouble with the confusion crunch, or with sorting out the high-priced smoke and mirror SEO specialists from the outdated email database suppliers, who are looking to rent you their email lists that include prisoners, newly-born infants and 27,000 dead people… or you’re simply not sure that your message is the best it can be… send me an email Hal@TheWriterWorks.com with “Confusion Crunch” in the subject line. I’ll respond promptly.   

Good Night and God Bless You!  halalpiar     

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