Archive for the 'Strategic Planning' Category

Mar 19 2009

The business of planning for business

READY . . . SET . . .

                                                                        

Security? Check. Employee I.D. badges? Check. Food and beverage service areas? Check. Trash pails? Check. Entertainment and sound system set-ups? Check. Parking? Check. Clean up? Check. Handouts? Check. Prizes for drawings? Check. News conference agenda? Check…

     Tonight’s grand opening of a new (years-in-the-making) BMW and Mercedes-Benz dealerships state-of-the-art-one-of-a-kind building sets the stage for an entire regional business community journey into economic recovery.

     But nothing about coordinating two diverse and highly competitive luxury car-makers interests under one single roof has been easy or accidental. Tonight’s event promises to host over 700 people. Many of the RSVP’s came from BMW and Mercedes-Benz owners who want to see the new sales and service center firsthand because it is such an exceptional facility.

     The owner/customers will get a better understanding of the fiber optics communication systems that allow this unique building to be in instantaneous purchase, service, and repair communication with car-maker headquarters in Germany.

     They’ll see the green process that recycles used car oil into heating the huge service-bay area. Building tours will also highlight owner observation windows and closed circuit TV system that allow owners to monitor technician work on their vehicles, among many other features.   

So what are you getting from this special event announcement

1) Businesses that plan ahead for better customer service capabilities AS they continue to manage day-to-day activities, eventually come to the day of reckoning, and economic conditions need not have and negative or delaying impact on that day, or days that follow

2) Regarding the invitations, keep focused on the truism that the best source of business is existing and past business, and continue to knock yourself out to please your past and present customers above all other marketing targets

3) If you think this kind of razzmatazz is only worthy of pursuit by abandoning other functions like customer service, think again. Cherishing and nurturing long-term customer and community relationships all the while is what makes it all work. 

4) When you have something new and exciting to bring to market, turn your tendancy to brag into a commitment to share and show appreciation to the community that supports your business. What goes around comes around.  

BOTTOM LINE? Don’t let exaggerated media reports get you so focused on business survival tactics that you start to overlook the need for planning. Planning needs to stay in the mix. It will give birth down the road to those big “15 minutes of fame” type moments when your business can step into the spotlight and get the boost it deserves. If you’ve dropped this ball because of economic woes, pick it back up and run with it . . . before your competitor recovers the fumble!  

God Bless You and Good Night!  halalpiar     

 # # #

  CLICK ON  Posts RSS Feed FOR YOUR FREE SUBSCRIPTION TO THIS BLOG
    ADD TO THE DAILY GROWING 7-Word Story started 189 days ago (inside a coffin).  Click on the link to the right, or go to “BOOKS” tab at the top of this page, then to the top headline link.

No responses yet

Feb 08 2009

LEADERSHIP BY THE DOZEN

No, this isn’t about donuts!

Here are a dozen leadership arenas:

  • Corporate
  • Military
  • Political
  • Industry
  • Community
  • Organizational
  • Family
  • Neighborhood
  • Religious
  • Sports
  • Classroom
  • Worksite

Where do entrepreneurial leaders fit?  Everywhere!  What about other leaders –those who are not entrepreneurs– are they locked into the individual arenas where they perform?  Not to suggest this is a bad thing; it’s just limiting. 

It’s part of the great appeal of entrepreneurial life that there are no limits.  Yes, there are laws, but no: there are no rules. 

Neither are there any theories to dictate performance because there are no theories of any value because (beyond some common character traits like poor school performances, engagement in childhood enterprises, rejection of authority, and childhood exposure to family business) entrepreneurs and entrepreneurial behaviors cannot be quantified or categorized. 

Yes, entrepreneurs take reasonable risks, but –no– there’s no traditional action plan approach to follow.     

Entrepreneurial leaders pop up in each of the arenas noted above (and many more as well) because in every arena on Earth there is always room for improvement.  Entrepreneurs are the agents of change who step up to the plate, who bring improvements to the table, who have the foresight and resilience to attack a problem over and over to produce the answers they believe in.

Alexander the Great was an historic entrepreneurial leader who proved that innovative strategies and tactics can defeat even the most overwhelming of military odds. 

“America’s Mayor” Rudy Giuliani was a great entrepreneurial political leader for his time and place, and the circumstances that changed our world. 

Cal Ripkin, Jr. was a dedicated entrepreneurial leader with his never-say-die attitude that re-invented value systems in the world of baseball – and all of sports. 

Mother Teresa, Frank Lloyd Wright, Bill Gates, Steve Jobs, Ghandi, and so many more you could surely name . . . people whose entrepreneurial spirits have in some way made a difference to us all.  Though each of the kinds of leaders we’re talking about here made their mark in one arena, none ever limited themselves in the lives they live or did live.  Who would be on YOUR list?

What do those noted above (plus those you can think of) share?  What qualities would you list?  Here are a few for starters: Persuasiveness, Assertiveness, Communication, Self-Reliance, Self-Confidence, Insight, Recognition that behavior is a choice, a strong focus on the present, the ability to cultivate (cross-pollinate?) leadership in others.  What would YOU add to this list?   halalpiar

 # # #

Check out and contribute to the daily growing 7-Word Story started 151 days ago (inside a coffin).  Click on the link to the right, or go to the “BOOKS” tab at the top of this page, then to the top headline link.

No responses yet

Feb 06 2009

“TGIF” THE ENTREPRENEUR RALLY CRY?

“Opportunityville” . . .

                                                                                  

every entrepreneur’s weekend! 

                                                                                                          

     Prowling America’s corporate halls on Fridays still produces an eerie aura of management abandonment and employee lethargy.  Given that weekends in this country now seem to start on Thursdays, the fact is that Fridays have become a sharp thorn in the side (poke in the eye?) to 9-5’ers who can’t sprint from their offices to their weekend festivities fast enough! 

     “HA!” you exclaim, “Good riddence to bad garbage!” you rudely proclaim.  Why?  Because YOU are an entrepreneur! 

     You started, or are in the process of starting (or probably both), your own business and you are TGIFing all over the place because now (FRIDAY!) starts the best time of the week to get some productive work done. 

     For the first time since last Sunday night, you have wrangled your way through 50 or 60 hours of sweat equity without financial disaster or customer base collapse, and have now earned the blessed arrival of 5pm Friday when –like living a dream– you can finally work for two whole days more with no interruptions. 

     It’s time to followup, catchup and plan (sounds like a law firm!).  Weekends, to you, are Opportunityville! 

     At last there’s no one around to bother you.  It’s your chance to think through how you’re going to shoot your business out of the cannon Monday morning . . . or how you’re going to open your 27th business while you keep juggling businesses 21 through 26.  (1-20 are either running on their own or –more likely– folded or sold or squandered or lost, but big-time learned from). 

     That’s okay.  It is, you know, what entrepreneurs do best is learn from their mistakes, get up and dust themselves off, and plunge back into things from a different direction. 

     Imagine what a solid strong economy we’d have today if corporate and government executives who are floundering around in their vast sea of incompetency could do what entrepreneurs do! 

     But asking them to learn is really asking too much.  It would after all fly in the face of their instincts to believe that they need only repeat what failed, again and again, until it eventually succeeds, which of course it doesn’t. 

     If you just clicked on this post and are reading this because you were perhaps thinking about igniting those deep-seated entrepreneurial fuses that you think you have because you had a lemonade stand as a kid, and you were thinking that this whole life pursuit direction seems glamourous, think again.

     Being an entrepreneur means being committed.  It means your business will be your spouse.  It means you may be living for your business more than your family.  Always?  No, but neither does it always rain (unless you’re in Ireland, where you carry your raincoat as often as your wallet!). 

     As an entrepreneur, you must be prepared to think, then act (vs. corporate tendencies to think, then think, and think again) every day . . . and especially on weekends! 

     TGFE = Thank God For Entrepreneurs!  Without them, we’d have zero jobs and no economy whatsoever!  Now, if we could just get government decision makers to make some decisions that assist small business in creating real and meaningful job growth . . .   halalpiar         

# # #

Check out and contribute to the daily growing 7-Word Story started 149 days ago (inside a coffin).  Click on the link to the right, or go to the “BOOKS” tab at the top of this page, then to the top headline link.

No responses yet

Feb 04 2009

ENTREPRENEURS BEAT THE ECONOMY

HOW  THEY DO IT . . .


                                                                 

“Necessity is


                                                               

the mother of invention.” 


                                                                     

—PLATO (Between 427BC and 347BC)


                                                                                             

This quote drives every entrepreneur, scientific explorer and creative mind on Earth.  It of course holds true as well for military and quasi-military operations, cornered criminals and animals, and most homeless and foodless victims in society.


TODAY, the notion of necessity prompting inventiveness has great significance as a universal entrepreneurial hedge against economic downturn.  Businesses that will survive the existing economic traumas are those that can throw off the cloak of dismay and depression, shake themselves off, and charge forward with positive attitudes that are hell-bent on making the most of every opportunity.


WORKING TOGETHER with other businesses is a major step in that direction.  Networking with others to Barter goods and services should be a first and foremost thought for guiding daily travels. 


SHARING REFERRALS, common space, facilities, equipment, vehicles, furnishings, personnel, training, purchases and purchase discounts, databases, charity leadership roles, advertising, promotion, news release and blog site development and writing, website and online network development and content, are just some of the areas to consider negotiating.


LOOK TO BUSINESSES that are compatible and supportive to yours, or that your business serves.  Check out possible cooperative arrangements with businesses on the same floor, or in the same building, ir same cluster of buildings, or same neighborhood or town, or in the same industry, or that share some common characteristics (online retail as one example, or professional services as another).


TAKE ADVANTAGE of the opportunities to make and save money by working together.  Even competitive businesses can sometimes do this more effectively than standing defiantly alone.  Consider geographical clusterings of antique stores, for instance. 


CONSIDER New York City’s diamond and fashion districts!  Their competition alone in shared physical space/areas serves to boost business for all by bringing customers to centralized, more convenient and more price and quality sensitive shopping areas. 


CAN YOU EXCHANGE SALES LEADS?  Have you considered combining insurance coverage and benefit plans with another business?  Can the neighboring business receptionist do phone or clerical work for you during slow periods (instead of reading paperbacks?)?  Can you combine advertising time and space purchases to qualify for bigger discounts?  Maintenance services?  Supplies?  Conference rooms?


THE SHARED RESOURCES popularized by the old new business “Incubator” and “Conglomerate” concepts still work.  The only problem in realizing true economies of scale and values of barter may be YOU.  If you start with the attitude that it won’t work, it won’t. 


IF YOU START out discounting the ideas, they’ll never be more than ideas.  If you initiate discussions with others, you might surprise yourself with new-found sales and savings that could help you rise above the economic rubble. 


# # #


FREE blog subscription: Posts RSS Feed


Hal@Businessworks.US     302.933.0116


Open  Minds  Open  Doors


Many thanks for your visit and God Bless You.


Make today a GREAT day for someone!

No responses yet

Feb 03 2009

DUMP SEO AND CONVERSION “EXPERTS”

Asking “Why?” Breeds Excuses!

                                                                               

“Ours is not to reason why.

  Ours is but to do or die!”

(source unknown, but help me out please if you know it)

                                                                        

     What makes this such a powerful one-two-punch thought is that it is based on the fact that anytime we ask “Why?” we are setting ourselves up for inaction.  We are investing ourselves in maintaining the status quo.  We are committing ourselves to going nowhere. We are on the road to over-analyzing!

     How is that possible?  Scientists are always asking “Why?” things do what they do, or “Why?” things are the way that they are, and their analytical pursuits end up helping all of us . . . hardly the stuff of status quo!  And what about accountants and history teachers?  They earn their livings by questioning “Why?”  And doctors need to check medical histories in order to . . .

Nope! 

Asking “Why?” Breeds Excuses! 

Period.  

                                                         

     Imagine the range of answers to the question, “WHY were you late to work?”  Are any of those answers NOT a “reason” or “excuse”?  Now imagine the answers to instead asking, “By the end of the day, can you please give me–in writing– three ways that explain HOW you will prevent yourself from being late to work?” 

     Excuses (aka reasons)are responses we give out of laziness, ignorance, lack of self-discipline, lack of sense of reality, or when we seek to rationalize or explain something (like history teachers, archaeologists, sociologists, and accountants whose careers revolve around analyzing the past).

     Oh, and –by the way– the same do-nothing mindset infiltrates the entire vocation of self-proclaimed “SEO Specialists” and “Sales Conversion Specialists” who seem more often than not to simply be experts at smoke-and-mirroring you into a corner.  They LOVE when you ask “Why?”  Guess (ahem) “Why?”  They salivate at the thought of dragging unwitting non-geeks into their dark and mysterious corners of overkill analysis, and charging higher rates the darker it gets! 

     The bigger the organization asking, the more valuable the SEO and sales conversion answers pretend to be, and the results?  Well, the results in big-company cases are both more expensive to obtain AND more readily offered as justification for changes that should have been made on the fly, months or years ago without all the “Why?” questioning in the first place.

     In entrepreneurship training

and coaching, we call it

   “getting tangled up in your underwear.” 

(Not exactly a flattering image!)

                                                             

     BUT it is this very point that in fact distinguishes entrepreneurs from the rest of the business world.  A genuine entrepreneur will not typically care about “Why” something is the way it is as much as taking trial and error steps immediately to do something about it.  True entrepreneurs believe in themselves!  “Don’t analyze the thing to death; you think too much!” you’ll often hear an entrepreneur say.

     An outstanding American business leader I knew in my second full time job always said that he didn’t ever want to hear problem-centered discussions about who did what to whom or when or why, that he was only interested in the solution, and that there was no better way to find the right solution than to try out what you believe to be right, and keep trying and acting on it over and over. 

     In retrospect, my guy must have been listening to Thomas Edison who disavowed public mockery of his 9,999 failed attempts to invent the lightbulb by simply explaining the attempts as 9,999 discoveries of ways that could be eliminated in his quest.      

     Passive minds do nothingAnalytical minds exhaust themselves in circles of reasons, rationales, and excuses.  Active minds get things done

     Any entrepreneur will tell you that some action is always better than no action, and that the only way to move forward is to move, to act on gut instinct and limited knowledge . . . because, in the end:

Instinct and limited knowledge

     are all we ever have anyway.    

                               

# # #

One response so far

Feb 02 2009

VIOLENCE STARS IN SUPERBOWL SPOTS

“Let’s see, why don’t we sell

                                            

our cars by showing guys

                                              

crash their motorcycles?” 

                                                 

Let’s show the guy that makes a wisecrack in a business meeting get thrown from the high rise office building meeting site.  Let’s show a man getting a bowling ball dropped on his head.  Let’s show people shooting at each other.  Let’s show blood spattering. 

Oh, and, by the way, let’s not worry about the whole violence deal; we’ll just smoke-and-mirrors it all so nobody cares, and it all serves to mask the negativity . . . like the guy who’s blasted through the conference room window out of the meeting will have his fall broken by landing in gently forgiving shrubs, and then he’ll get up a little stunned and tell the camera he was just kidding about his meeting comment.  No body will notice the violent edge because they’ll be so busy laughing. 

ARE YOU KIDDING US,

                                

PEOPLE?

     I’m no peacenik or tree hugger or love-is-the-answer nutcase.  I’m even a “24” fan.  But I am a human being, like most human beings, who respects human life and doesn’t see anything funny or entertaining about violent representations used in TV commercials to sell products and services in primetime hours when children are watching!

     I find this particularly distressing and tasteless when program scheduling is aimed at a viewing audience that targets children . . . in the media and professional sports’ feeble attempts to build fan base, they have crossed the line. 

     This Superbowl run of commercials, with a very small handful of tasteful exceptions (and you know which companies these were) was hands down the absolute WORST collection of moronic TV advertising spots ever shown in sponsorship of one single event in the history of the world! 

     What on Earth makes the primadonna creative directors at America’s top advertising agencies think for ONE SECOND that the idiotic commercial storyline he or she was sold by some space cadet art director and dope-smoking writer could possibly be appropriate or salesworthy to push down the clients’ collective throats and written off as being in good judgement?

     [In case you’re wondering about the strength of my convictions, incidentally, I spent a dozen years working at three of the world’s most famous ad agencies, and won a national award at it.  I know whereof I speak!]

     How could ANY one think that the crap presented to Superbowl audiences (especially children) had the remotest chance of reflecting positively on the clients’ businesses?  Tell me.  I really want to hear this answer.  I want to know how dumb you can get?  It’s unbelieveable is what it is. 

     It is pitiful that any company in its right mind (whatever that might be) could even imagine that the impressions made on the viewing public would possibly translate to increased sustained sales.  Positively won’t happen.  But then hey, how hard do you sell your braindead ideas to clients when they’re putting up $3,000,000 for a 30-second commercial and your company is earning roughly half a million dollars for that one 30-second commercial?  Huh?

     Madison Avenue disgraced itself for stooping so low as to buy into the pretend violent mindset of low-life TV wrestling, and pawn it off as a client’s humorous attempt at reaching out to the tough-guy football fan crowd. 

     Got some news for you marketing research and focus group geeks: the football fan crowd you think you scored big with is not a collection of stereotype tough guys.  And I hope you sleazy characters who sold these commercials from the media to the agencies to the clients are all out of work soon! 

     That whole crowd of know-nothing advertising executives who haven’t a clue about what really sells, and don’t care anyway is almost as bad as those behind the warped decision to allow has-been Springsteen on the halftime stage.  They probably thought he was great while the rest of us all ran to throw up when he couldn’t sing on key or even hold his breath long enough to carry the notes he once made famous. 

     There was a reason of course that “The Boss” only performed old biggies that everybody knew . . . a great cover for fading skills!  He had no right to be there.  I feel sorry for his fans that he made such a fool of himself. 

     But I guess it’s all about money, right?  Right.  But that doesn’t mean it doesn’t suck!    halalpiar

# # #

Check out and contribute to the daily growing 7-Word Story started 145 days ago (inside a coffin).  Click on the link to the right, or go to the “BOOKS” tab at the top of this page, then to the top headline link.

No responses yet

Feb 01 2009

JOB SATISFACTION = PRODUCTIVITY

Do You LOVE

                                                                                                 

What You Do

                                                                                  

For A Living?

                                                                      

     If you do, you are a rarity!  [Maybe you could sell yourself on E-Bay?]  And if in fact you DO love what you do for a living, then you’re likely to also be exceptionally good at doing what you do.

     But (and be truthful with yourself here) if you really don’t love what you do (and endless studies indicate that this constitutes the vast majority), then the odds are overwhelmingly that you’re not particularly good at doing what you do.  Similarly endless studies also say that we perform best when we enjoy what we’re doing! 

     So, if that’s the case, and you’re just muddling your way through your job or career, and not making waves, in order to keep food on the table and tunes on your ipod, you need to do two things: 1) Keep your day job, and 2) Get off your butt and pursue work that you’ll enjoy doing. 

     FYI, 1) and 2) above are based on the fact widely known but little followed fact of life that it’s easier to find a job when you’re already employed than it is when you’re not.  

     Now, if you are one of those oddball types that is extraordinarily good at job performance for a job or career that you hate, you need to make sure you’re sitting before you read the rest of this. 

     In a chair?  Okay, here’s the scoop: There may be dozens (hundreds, even) of reasons that you are performing well at what you hate, but none of them changes the fact that you need to work yourself out from under. 

     Why?  Because every minute of every day, you (your mind, your emotions and your physical body) are experiencing negative stress decay.

     Negative stress takes its toll.  Eventually it finds it’s way into your overall mental, physical and emotional health and well-being.  You may altready be well on the way there.  But, don’t let that depress you.  Not doing anything about it is what’s depressing!

     Like having your lungs miraculously return to healthy pink just a short time after you stop smoking, your mind, emotions and physical health can likewise begin to recover and surge and thrive as soon as you start to change your over-stressed lifestyle! 

     Remember that this kind of lifestyle/behavioral change is your choice.  And you can choose to make it hard or easy.  If you make it easy, you can take it easy.  Happiness breeds productivity and self-worth.  Take a couple of deep breaths and do it, or pass this post along to someone you care about!

# # #

Check out and contribute to the daily growing 7-Word Story started 144 days ago (inside a coffin).  Click on the link to the right, or go to the “BOOKS” tab at the top of this page, then to the top headline link.

No responses yet

Jan 29 2009

Want to help someone through a job loss?

Lost Your Marbles Lately? 

                                                                                                     

Probably the world’s greatest expert on the subject of death and dying was Elisabeth Kübler-Ross, whose definitive book, “ON DEATH AND DYING” has now become a true classic in the worlds of psychology, psychotherapy, social work, and caregiver counseling. 

     So what?  What does that have to do with your job, or the job of someone close to you going down the tubes?  A lot! 

     The dynamics that Kübler-Ross devoted her life to studying are the same for virtually ANY loss.

     So, the “5 Stages” of death and dying that she defined apply to loss of life, loss of limb or function, loss of possessions, loss of health, loss of friendship, loss of a spouse or parent or child, loss of a home, loss of money, loss of a pet, loss of business, and –yes– loss of a job.

The 5 Stages are, in order of occurrence:

  1. Denial and isolation

  2. Anger

  3. Bargaining

  4. Depression

  5. Acceptance

The ultimate goal for any of us when we experience loss, has to be to move through the first four Stages as quickly as possible, and get ourselves to that 5th Stage point of Acceptance.

     Some succeed at this.  Some get stuck at Stages 1, 2, 3, or 4 along the way.  [Thes would probably be the majority.]  Some never make it to Stage 5 Acceptance, ever, and live the rest of their lives, for example, angry or depressed.  Those who don’t achieve a sense of Acceptance (as well as those who do but who require a particularly long time to get there) set themselves up to be in an emotionally unhealthy place in life.

     What is it that makes these failures and long delays emotionally unhealthy?  Denial, isolation, anger, bargaining, and depression all live in fantasyland.  The only reality there is on Earth is the one that is happening right this very split second as you are reading these words and thinking about them.  It’s a state of balance and harmony.  It means being focused on the present moment as much as possible.

     Often a “rescuer” or professional “coach” is needed to assist the sufferer of a loss in accelerating and smoothing the way to transition, to Acceptance.  If you want to help someone through a loss event or loss period of time, you must be prepared to be extraordinarily patient, empathetic (putting yourself in her or his shoes) and encouraging. 

     You need to help the individual or group or family pass through each stage and let go of each stage before moving to the next level, and to help him/her/them from slipping backwards.  Keeping those with loss issues and upsets focused on the immediate present moment that’s in front of their faces as much of the time as possible can be frustrating and emotionally draining for the helper(s). 

     It is not always an easy task and –while I heartedly recommend that responsibility for this function is best left to professionals who are trained to provide proper guidance— you can always lend a support system to encourage pursuit of professional assistance, and you can help prompt a sharper “here and now” awareness level simply by keeping your SELF focused on the present, and calling attention to it.     halalpiar

# # #

Check out and contribute to the daily growing 7-Word Story started 141 days ago (inside a coffin).  Click on the link to the right, or go to the “BOOKS” tab at the top of this page, then to the top headline link.

No responses yet

Jan 27 2009

BLOG SMOG

When did your ego (or favorite

                                                                     

 blog) last get the best of you?

                                                              

     This morning at breakfast?  In a meeting?  On the telephone?  At lunch?  Over the conference table?  On your way home?  After dinner?  All of the above?  (Oh, ha-ha, not me! Not all of the above. Good heavens, man, I’m not that bad!)

     Well, maybe, maybe not.  If you think something outside your own body got the best of you AT ALL, you may have a problem.  Why?  Your ego can only take over when you CHOOSE for it to take over.  You don’t get angry and no body makes you angry. 

     You choose to feel angry about what you or someone else does or says or something that happens.  You may not be making a conscious choice, but it is nonetheless a choice. 

     Contrary to what the majority of the civilized world’s population seems to believe: Behaviors –ego, guilt, anger, arrogance, or otherwise– don’t fall from the sky and land on your shoulders and make you into an ogre or cause you to do or say anything.     

     So, tuck that little pouch of wisdom in your pocket and let’s go take a look at the blogosphere.  What is it that bloggers seem to be grasping at and pretending they have no choice about these days? 

     Now, I don’t look at hundreds of blogs because I also have a life, but it seems to me that the ones I do check out are inevitably shallow ego-trips aimed at unloading lots of doom and gloom lectures in very authoritative fashion.

     Why is this important to business owners and managers and entrepreneurs?  Well, here’s the news flash: believe it or not– you are human too! 

     Just because you run around in scuffed shoes and drooling your last meal out of the corner of your mouth because you’re so preoccupied with your cashflow, or the bumbling idiot who’s representing your business interests somewhere, or the next big idea you’re birthing, doesn’t mean you don’t or can’t have feelings!  The bloggers who lecture on current events and industry trends love having you return to their sites because they’ve made you worry or sad or angry or enraged.  They live for that. 

     Alrighty then, you’re rushing through life and are now close to relying completely on the Internet for information and nurturing.  Blogs have become a way of life.  You visit YouTube and Face, then tweet your brains out on Twitter before hitting up your favorite 3, 4, 5 (?) blogs, where you get massive doses of smug, self-serving, know-it-all infusions of negativity. 

     Hey, you might as well be watching that 11 o’clock news crap . . . nothing like seeing babies burned in ovens, terrorist beheadings and a family of 14 jammed into a compact car and crushed by a runaway dumptruck just before you go to bed!  Great food for lovely stressfree dreams!    

     So where’s a serious entrepreneur to turn?  Sideways.  Check out what’s around you instead of the steady diet of what’s on top of you and what’s being pulled out from under you. 

     Many blog writers are just closet psychos.  Their only interest in you is as a site visitor and comment poster.  The more they get, the more the search engines reward them with bumped up rankings.  They don’t care about misleading your tired brain, or about helping you learn or see new ways to help yourself. 

     The Blog Smog is just as useless as network TV news smoke and mirrors acts.  Choose what you want when you want but don’t choose to think that all blogs are worthwhile uses of your time.  They’re not.   halalpiar

# # #

Check out and contribute to the daily growing 7-Word Story started 139 days ago (inside a coffin).  Click on the link to the right, or go to the “BOOKS” tab at the top of this page, then to the top headline link.

No responses yet

Jan 24 2009

What are you REALLY all about?

“Screw it!  I’m gonna do

                                   

what I’ve always wanted

                                         

to do, and make it work!”

                                                                                  

                                                                             

     You know what?  I am a businessperson first and foremost.  From my first lemonade-and-comic-books-for-sale stand when I was six years-old, through years of Madison Avenue advertising agency creative and management work for Fortune 500 clients, I’ve been a businessperson. 

     Through a dozen years of fulltime and adjunct business marketing, management and psychology professorships on three different campuses, and through three overlap years of hosting a daily feature radio show, I’ve been a businesperson.

     Through conducting 20,000 students’ worth of management training programs, and coaching nearly 500 new business startups, plus consulting with hundreds more, I’ve been a businessperson.

     Yet, the blanket under it all, the thread that weaves it all together, the place where my heart is while my mind and hands have been busy being a businessperson, is writing.  If first and foremost, I am a businessperson, then always and forever after, I am a writer.

     Knowing this has made me a better businessperson . . . and a better writer!

     What are YOU really all about?  What do you DO for work every day?  What do you DREAM of doing for work every day?  HOW can you combine those.  [I am now primarily a business writer and writing consultant, for example — traditional advertising, Internet websites and blogs, public relations and feature stories.]  

     Am I kidding?  No.  Am I being unrealistic?  No.  What you do for work every day is your choice!  Whether you do for work every day what you dream of or not, is your choice!  If that doesn’t seem possible because it’s simply too hard for you to do what you want and to make a living at it, THAT is a choice.  Choose for it to be easy!

     Too many of us cruise control through life doing jobs we tolerate, rather than those we know we could have more fun with.  With so many people on the transition bubble right now, it may be the perfect time to simply step back, and make yourself happier and healthier and less stressed.  How?

You walk up to the mirror, throw back your shoulders, smile and say “Screw it!  I’m going to do what I’ve always wanted to do.  And I’m going to make it work because it’s my choice, and because I don’t want to dry up and shrivel up by investing myself and my energy and my heart in maintaining the status quo!  I can enlist my family’s support.  I will at least explore this thinking.” 

     Give yourself the opportunity to be a better businessperson AND a better cowboy or dress designer or sailor or artist or restaurant owner or dog trainer or landscaper or W H A T E V E R by applying your business expertise to what makes for FUN in your life.  Consolidate.  Combine.  You can try it.  You can make it work.  You need only to make the choice.  Explore!  Exhale!  Enjoy!  

# # #

Your FREE subscription: Posts RSS Feed

Hal@Businessworks.US or 302.933.0116

 “The price of freedom is eternal vigilance!” [Thomas Jefferson]
Thanks for visiting. Go for your goals. God Bless You.

Make today a GREAT day for someone!

No responses yet

« Prev - Next »




Search

Tag Cloud