Your Role In History As An Entrepreneur

Adapted from the book 30 DAYS TO THE NEW ECONOMY written and published by Peggy Salvatore

Imagine Finance

Financing in the New Economy has two radical differentiators from the old days. One is the way in which you attract investors and the second is how much it actually costs to start up your Internet business.

Direct Access to Investors
Remember the good old days (say the first decade of the 21st Century) when prospective entrepreneurs seeking funding would schlep their slide decks into a startup incubator and make presentations to veteran investor gatekeepers who doled out wisdom about business plans, management teams and boards of directors?

• Gone? Not quite. Still the #1 startup funding path? No longer!

With crowdsourcing and crowdfunding ideas like Kickstarter and IndieGoGo, you can fund your idea by throwing it out to the Internet and letting the investors come to you. You can raise a little money taking donations and small sums from interested Internet friends and advocates, or you can raise serious millions using more structured funding mechanisms that require investors to meet certain criteria.

• For an entrepreneur in the New Economy, this simply means that Internet Joe can bypass more traditional and restrictive funding mechanisms and go straight to the public. Or combine them both and aim for Shark Tank!

Startup Investment is Minimal
As an entrepreneur in the New Economy, Internet Joe has nearly limitless and cheap/free resources at his fingertips – those fingertips tapping on the keyboard. You can start up a business idea with minimal capital. And you can get world-class advice for the price of an Internet connection.

• I will explore some of these resources in greater detail in the next book, but for now suffice to know that there are brilliant people sharing their startup knowledge for nothin’. The saying “you get what you pay for” does not hold in this case.
• This rich vein of Internet resources is the exception that proves the rule. In fact, the incredible free startup advice and business acumen, market research and tools to reach a global market cost close to no money at all. Remember the more you chase money, the less time and energy is available to make your business work!

In his program, Product Launch Formula, Jeff Walker shares the secret that you can actually sell products that you haven’t yet developed. You sell the product then develop or produce it in response to buyers. The only catch–the big asterisk–is that you better know what you are doing so you can deliver when the time comes. Selling lamps? You’d better be able to produce them when the orders come rolling in.

• The idea is not sleazy; it’s actually excellent business advice that has been around for decades: Develop your prototypes and first generation iterations of products and services in cooperation with your customers.
• By designing products as you sell them, you are developing products the marketplace actually wants and needs.

Transactions: Global, virtual, no boundaries
A favorite New Economy guru is Ray Kurzweil, the innovative genius who wrote the seminal work regarding all things future, The Singularity is Near. In his 2005 epic work, he straightened out my main misconception about the global economy. I had been stuck in the idea that all money and value is tied to concrete productivity. I was just plain wrong.

• Kurzweil perceived that the value of the Internet changed the definition of value. Money has changed because it is now a fluid concept based on the nearly limitless possibilities of the global computer mind which creates exponential relationships that expand past our individual ability to make connections.
• Given that premise, he predicted the Dow Jones Industrial Average (DJIA) would triple in ten years. In 2005, it stood at a then-unprecedented 10,000 and, to some, was wildly over-valued–the stock market tripling seemed ludicrous.
• Then in 2008, the global economy crashed and bubbles like the real estate market burst. Also, the dry bulk index hit an all-time low, indicating that global shipping crashed. What did the DJIA do in response? It rose, and continues to rise.

Traditionalists scratch their heads. But futurists just sit back and wait because they know that the measure of value has changed and the DJIA reflects latent value as the economy rearranges itself. In 2015, the DJIA stood at 18,000 and traditional watchers shook their heads saying it continued to be overvalued.

For those who are stuck in the worlds of the dry bulk index and the movement of tangibles in the market, the stock market ascent appears to be smoke and mirrors. When I read Kurzweil I understood, finally, that my attachment to things like physical products and national monetary systems were outdated.

Finance in the New Economy is global and virtual, but it doesn’t mean it isn’t real. Quite the opposite. The inherent value in the instantaneous transmission of knowledge and the ability to transact with anyone, anywhere, anytime has reinvented the basis of the financial system.

As Internet Joe builds his business on this very solid foundation of the virtual New Economy, he is plugging into nearly limitless abundance.

The new rules of finance have yet to be solidified. Entrepreneurs are writing them AS they build the New Economy.

# # #

C’mon back TOMORROW 10/1 for Day 18.
YOU think great MARKETING that works is simply pulled out of a hat?

# # #

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———-

For more information on Peggy Salvatore’s book: 30 Days to the New Economy [© Peggy Salvatore 2015. All Rights Reserved.] click on ENTREPRENEUR NEWS or visit ow.ly/RysnP for the E-book

# # #

Hal@Businessworks.US      Peggy@Businessworks.US

Open Minds Open Doors

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Your Role In History As An Entrepreneur

 Imagine Leadership

and Management

The traditional organizational chart is a construct left over from Alfred Sloan’s leadership at General Motors in the early 20th Century. That, my friends, is 100 years ago.

Adapted from the book 30 DAYS TO THE NEW ECONOMY written and published by Peggy Salvatore

In the 1980s, the hierarchical organizational chart was challenged by enterprises that found products were better built when workers had ownership of their production. The philosophy of pushing decision making down to the employee flattened the organizational chart somewhat and relationships became “matrixed.” In other words, people sometimes had multiple layers of reporting and responsibility as well as accountability and all those layers were spread throughout the organization.

The shift away from top-down thinking has been gradual. It paved the way for entrepreneurs in the New Economy to be comfortable spreading responsibility, accountability and rewards across the organization — based on performance, not role.

Leadership and management in the New Economy is about vision— and goal-setting.

It’s about being able to get out in front of the parade with a baton while respecting the fact that without a parade, Internet Joe is leading no one.

And here is where the distinction between leadership and management takes a leap.

True leadership isn’t conferred as much as it is earned.

True leaders are people who others follow, in fact emulate, for their innate qualities. This harkens back to our first and most important quality of leadership, and that is integrity. People naturally follow someone they trust; they know they will wind up somewhere worth going. That requires a bit of a track record.

Management skills can be learned. Management is about the ability to align and assign resources to achieve goals. Managers don’t require the kinds of rigorous traits of a true leader but they do require consistency, persistence and organization.

Managers don’t need to be leaders.

But great leaders get nowhere without great management of resources. If an entrepreneur is not a great organizer, it is critical she or he hires one.

A great idea, even with enthusiastic followers, goes nowhere without someone to arrange the resources in straight lines, all headed in the same direction.

Leadership and management don’t have to be embodied in the same individual. They do, however, need to be together at all times for efficient allocation of resources. An entrepreneur in the New Economy needs efficient organizational alignment with wise distribution of responsibility and accountability — even though your business map will not resemble, even remotely, Alfred Sloan’s hierarchical organizational chart at GM.

A successful Entrepreneurial Leader today

is not at the top of her or his organization.

He or she is in the lead, and that is a very different position.

# # #

For more information on Peggy Salvatore’s book: 30 Days to the New Economy [© Peggy Salvatore 2015. All Rights Reserved.] click on ENTREPRENEUR NEWS or visit ow.ly/RysnP for the E-book

 # # #

Hal@Businessworks.US     

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Your Role In History As An Entrepreneur

K N O W L E D G E

Adapted from the book 30 DAYS TO THE NEW ECONOMY written and published by Peggy Salvatore

Knowledge, confidence and a sense of adventure are the entrepreneurial trifecta. One or two makes someone a great employee but a successful entrepreneur needs all three.

Imagine confidence and a sense of adventure without knowledge – you have a risk taker who has no context and who won’t win the respect of employees and customers. There is a place in your startup for this person – perhaps cleaning windows on the 100th floor – but not at the helm.

What about knowledge and confidence without a sense of adventure – you have a good researcher and expert who won’t step out of her or his comfort zone. There is a place in your organization for this person in the lab, but not at the helm.

Imagine knowledge and a sense of adventure without confidence – you have a risk taker who will step out but is unable to follow through. There is a place for this person in your startup, perhaps as the pitch person, but not at the helm.

An entrepreneur in the New Economy enters the global marketplace with a certain set of knowledge and skills to support his or her confidence and sense of adventure. That knowledge is the ticket to entry in the global entrepreneurial sweepstakes.

A successful entrepreneur in the New Economy has a learning mindset because the environment is always in motion. Remember our discussion earlier about the pace of knowledge and the rapid acquisition of data: 90% of what we know we have learned in the last two years.

What Internet Joe knows may have been true yesterday. However, with the rapid expanse of knowledge and data collection, that truth may be different today. In fact, if you are starting a new business, there is a pretty good chance you can assume you are operating with outdated information even as you develop your products and services.

In a fully interconnected, 24/7 marketplace,

knowledge isn’t static. It’s fluid.

And it includes knowing your SELF.

A business in the New Economy is a learning organization and that requires a learning CEO. The leader sets the example. There is an old saying that “leaders are readers.” More accurately, leaders are learners. As situations materialize and unfold, leaders can process what is happening and adjust their product, service or approach based on constantly changing data.

The world is always in beta and successful entrepreneurs practice agility. Think permanent beta and constant learning, and you have the essence of knowledge in the New Economy.

# # #
C’mon back TOMORROW 9/29 for Day 16.
ARE  YOU cut out to be a leader or a manager?

# # #

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“ENTREPRENEURS ARE AGENTS OF CHANGE . . . Accelerating Your Business”

Get fresh, informed, proven insights geared specifically to your business market, your biggest problems, your biggest opportunities.

With Hal and Peggy’s wealth of business coaching experience, you’ll learn how YOU match up with what successful entrepreneurs are thinking and doing RIGHT NOW. Get ideas you never imagined. Gain the traction you need within 2 hours — not days or weeks or months. Simply call 931.854.0474 Central Time: 11AM to 4PM Monday-Friday for details, to explain your business pursuit focus and to reserve your seat! $99 total for 2 hours. Satisfaction Guaranteed.

———-

For more information on Peggy Salvatore’s book: 30 Days to the New Economy [© Peggy Salvatore 2015. All Rights Reserved.] click on ENTREPRENEUR NEWS or visit ow.ly/RysnP for the E-book

# # #

Hal@Businessworks.US      Peggy@Businessworks.US

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Your Role In History As An Entrepreneur

A D V E N T U R E S O M E N E S S

Adapted from the book 30 DAYS TO THE NEW ECONOMY written and published by Peggy Salvatore

Entrepreneurship is not for the faint of heart. Actually, leadership of any sort is not for the weak-kneed, and taking this trip into the new frontier requires stamina and hard work. Risk-taking is at the core of starting a business and putting your time, resources and reputation on the line. To move forward taking resources and reputation along for the ride certainly requires an adventuresome spirit.

A Master Key to successful business

is to take calculated risks.

Taking calculated (reasonable) risks means both your experience and your instincts kick in when you make a decision. Like Indiana Jones when he stepped off the cliff into thin air, entrepreneurs have an instinct–a sixth sense–that when they take that footstep into the sky, a footbridge will appear.

Internet Joe [See DAY 5, DAY 6, and DAY 9 in this series of posts] understands the difference between adventuresomeness and foolhardiness.

He is adventurous. He is willing to spend enormous amounts of time and money (often investor money) to initiate and implement his creative vision. He is building a business and making promises to customers that he will be there to deliver on his promises. He is also promising employees they can count on him and that it is safe to bet some of their life and livelihood participating in his vision.

Internet Joe is not careless, though.

He is backed by a good (though probably not “formal”) business plan . . . it may just be scribbled on the back of an envelope! But he will for sure have at least a professional grounding in what he is doing.

As I mentioned earlier in this blog-adaption series, Internet Joe probably landed on his own after a stint at a major corporation. He has a finely-honed sense of quality and what it takes to build his vision. The adventure is taking on both planned and unforeseen opportunities to execute it in a whole new way — serve new markets, create products and services, and uncover new revenue streams where none existed.

If he has venture capital or crowdsourced income, people have already vetted his credentials. So the risk may have a stronger likelihood of an upside for investors than backing a relative unknown venture or creator, but working with other people’s money invested because they believe in someone or the idea puts stress on entrepreneur shoulders.

Regardless of whether a venture is investor-backed or self-funded, it is critical to regularly step back from the idea workbench to execute good judgment and seek the advice of close associates moving forward. Successful business development always reduces itself to being an authentic boss!

In either case, at the core, Internet Joe is taking some risk. Many ventures are well-vetted by professional investors, many people build businesses based on solid skills, and yet the annals of business are littered with failures within the first two years. More than half fail in the first five years according to the Bureau of Labor Statistics . . . and this is likely understated.

Soooooooo, “The Force” may “be with you,” but the odds are not, and your success is clearly not guaranteed . . . at least the first time around.

BEST BET: Pepper your adventuresomeness with

calculated, educated, realistic, well-advised

moves to increase your chances for success.

But don’t let all that practical good sense dampen your adventuresome spirit. Hey! Who knows where you’ll end up?

# # #

C’mon back TOMORROW 9/25 for Day 14 —

ARE YOU CONFIDENT ENOUGH TO MAKE IT ALL WORK?

# # #

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Get fresh, informed, proven insights geared specifically to your business market, your biggest problems, your biggest opportunities.

With Hal and Peggy’s wealth of business coaching experience, you’ll learn what successful entrepreneurs need to be thinking and doing NOW. Simply call 931.854.0474 Central Time: 11AM to 4PM Monday-Friday for details and to reserve your seat!

———-
For more information on Peggy Salvatore’s book: 30 Days to the New Economy [© Peggy Salvatore 2015. All Rights Reserved.] click on ENTREPRENEUR NEWS or visit ow.ly/RysnP for the E-book

 # # #

Hal@Businessworks.US      Peggy@Businessworks.US

Open Minds Open Doors

Thanks for your visit and make today a GREAT day for someone!

Your Role In History As An Entrepreneur

Internet Stardom

Adapted from the book 30 DAYS TO THE NEW ECONOMY written and published by Peggy Salvatore

In that relatively innocent new era of radio and television, 1960s, pop art hero Andy Warhol was credited with saying that “Everyone gets their 15 minutes of  fame!” [Below: Andy Warhol self-portrait poster]

At times–for a population that mostly grew up, with “noses to the grindstone,” laboring at survival jobs–Warhol’s quote seemed both outrageous and yet almost true. After all, we all know (and probably knew even in those days) people who’ve been interviewed by the media. Even your sister might be approached by a reporter holding a microphone while she’s walking her dog in the park.

But before the Internet–when Warhol made his assumptive prediction (predictable assumption?)–you still had to get through a few filters, no matter how thin, before grabbing your 15 minutes! Those filters might be a newspaper reporter covering a fire, a television producer looking for contestants or a book publisher searching for the next Gone With The Wind.

Contrast all that with today. INTERNET JOE***is not subject to filters . . . except his own. Under his own volition, Internet Joe can get a URL with his name.com, put up a video on YouTube and publicize it to the world on Facebook and Twitter. Internet stardom is wholly within one’s personal discretion. And except for the $5 a month for the cost of a website, all this stardom is free.

***[See series posts from Day 5 and DAY 6 to get better acquainted with “Internet Joe.”]

For the average self-absorbed teenager or aspiring garage rock band, imagine the possibilities. No, even better: activate the possibilities! Surf Instagram, Facebook and YouTube to see what the unfiltered masses look like and how they behave. Then ponder for a moment the value of filters (professionals with judgment) and decide what is realistically worthy of public attention. Might educated, critical judgment have a place in this cacophony?

Just for fun, turn that last paragraph on its head. Go ahead and surf Instagram, Facebook and YouTube to see what the unfiltered masses consider valuable. But then stop for a moment and ponder the hurdles that professional filters create. By appointing themselves moderators of public taste and morés, the professionals with judgment (corporations and governments) had the pre-Internet power to determine the direction of humanity. People were driven into moral and cultural cattle chutes. The cows are free.

             Marilyn Monroe by 1960’s pop artist Andy Warhol

Big-time TV and movie stars were the people who made it through the process, whatever that was. Internet stars are people who choose to put themselves out as a brand. In the areas of business, entertainment and even just average-Joe-dom, people who are branding themselves and their names are having massive success making themselves Internet stars. The personal face and name as a brand exudes trust that has great value in the oceans of information out there.

People who are willing to put their smiling visage on their emails and website create a sense of trust among customer and strategic partnership prospects, as well as referral bases and networkers. (Would you do business with a social media ghosted silhouette profile image instead of a real face?) Trust breeds business. It always has and it always will. Internet stardom means success for Internet Joe.

We do business with people, not pixels, but

 photos of faces start us on the right track.

Have you branded yourself? Do people know what you look like? And do people know your story? Do they know what you think? Or do they at least think they know what you think? Can they “hear” your voice?

If your answers are yes to these questions, you are a brand . . . and you are well on the way to Infinity!

# # #

C’mon back MONDAY 9/21 for Day 10 to see if you match up with the 4 critical characteristics of successful entrepreneurs!

When you need some personal, one-on-one coaching beyond the Internet offerings, give us a call. (Direct line numbers on masthead above.) In the meantime, follow us HERE for FREE for the next 21 weekdays to see what others think, and discover some of the surprise findings we have in store for you—new and proven “mental apps” to apply to your own entrepreneurial and business development!
———-
For more information on Peggy Salvatore’s book: 30 Days to the New Economy [© Peggy Salvatore 2015. All Rights Reserved.] click on ENTREPRENEUR NEWS or visit ow.ly/RysnP for the E-book

# # #
Hal@Businessworks.US           Peggy@Businessworks.US

Open Minds Open Doors

Thanks for your visit and make today a GREAT day for someone!

Your Role in History as an Entrepreneur

To Infinity And Beyond

Adapted from the book 30 DAYS TO THE NEW ECONOMY written and published by Peggy Salvatore

Can you grasp the fact that we are living on the cusp of incredible opportunity? The amount of information available to us instantaneously is staggering, and we have come to take it for granted.

Let me contrast today’s mobile app world to just 20 years ago when I did health policy research. Before writing a white paper, I had to write physical letters or make a landline phone call to Washington DC to the U.S. Government Printing Office (GPO) to request government documents.

Then, guess what came next? Right. I would wait a week or two until some diligent librarian gathered the documents and sent me a bulky yellow envelope stuffed with the precious statistics I sought.

• Since I did a lot of government-related policy work at that time, most of my contact was with the U.S. GPO. The GPO was arguably one of the most responsive organizations I encountered. In those days, for data and studies not conducted by the U.S. government, gathering information was—believe it or not—actually more challenging.

• Non-government-generated research required me to spend time at local public or university libraries, getting to know the research librarians, hunting through dusty stacks and filling out paper request forms to be sent into the library system to look for information.

Imagine the limitations

Linear indexes. No embedded links. No Google. No social media. Books, studies and reports were listed in sets of thick, hard-backed tomes lining the research shelves of local libraries. Legal and medical research required similar effort.

That linear aspect of gathering information first required that you had some clue about what you were looking for. Nobody was pushing information to your inbox because you expressed an interest in a topic.

You were of course also limited in the ways that knowledge was built. You only knew the information that you specifically sought, so your research would have a defined trajectory from a specific point.

Today, global consulting firms like Deloitte and IBM make white papers available for download in my inbox literally every day. I can’t begin to consume all the information that is interesting to me. And guess what? I now know to look for knowledge that I could not have even imagined existed two decades ago.

My research now has multiple starting points and can take me in an almost limitless number of directions. Knowledge indeed has become exponential. After all, anyone can edit a Wikipedia entry, all 3 billion of us with an Internet connection.

In 1995 (yes, just 20 years ago!), less than 1% of the world’s population had an Internet connection. I had one, but connected to what? We hadn’t really begun to explore the potential of what would reside online.

[Accessed 6/3/2015 at www.internetworldstats.com]

This evolutionary process repeats itself for everything.

Not too long ago, if I wanted new shoes, I walked to the shoe store, looked at a limited selection of colors, styles and sizes and either settled for whatever was in my size or ordered something more to my liking through the retail store and waited for delivery.

Some online catalogs have delivered products directly to consumers since the early 1900s, but—with a few notable exceptions like LL Bean—catalog purchases were considered low quality and provided even more limited selection than the venerable old department stores.

You may think I am belaboring the obvious.

You may even be yawning…?

Realize, though, that I describe life only 20 years ago, when today’s college graduates were teething. The speed of knowledge has grown exponentially, so much so that I saw a statistic yesterday that stated 90% of the data available today has been collected in the last two years (!). Phenomenal or what?

What are the gems hiding in that data? How much more will we know by next year? What other assumptions and paradigms will be smashed next year, next month . . . next week?

Your ability to collect and process information makes you part of this surge toward a future none of us can fully grasp, although some futurists have come very close. Raw data has no inherent value but the interpretation of that data is priceless.

Boiled down to its simplest essence: Economics is the trading of value among individuals, corporations and nations. We are accruing a mind-boggling amount of value in transactions involving information, goods and services occurring in milliseconds simultaneously among billions of interconnected humans today, right now . . . as we speak . . . as you read . . . as I write.

The New Economy is just breaking out.

To quote that great “Toy Story” character Buzz Lightyear, we are headed “To infinity and beyond.”

Are you ready? Are you on the way?

# # #

When you need some personal, one-on-one coaching beyond the Internet offerings, give us a call. (Direct line numbers on masthead above.) In the meantime, follow us HERE for FREE for the next 22 weekdays to see what others think, and discover some of the surprise findings we have in store for you—new and proven “mental apps” to apply to your own entrepreneurial and business development!

See you here tomorrow 9/18 for Day 9.

———-
For more information on Peggy Salvatore’s book: 30 Days to the New Economy [© Peggy Salvatore 2015. All Rights Reserved.] click on ENTREPRENEUR NEWS or visit ow.ly/RysnP for the E-book

# # #
Hal@Businessworks.US       Peggy@Businessworks.US

Open Minds Open Doors

Thank you for your visit and make today a GREAT day for someone!

Your Role in History as an Entrepreneur

The Virtues of Internet Joe

Adapted from the book 30 DAYS TO THE NEW ECONOMY
written and published by Peggy Salvatore

It takes a lot of hustle to open your own business.
I recently met a young married couple starting a boutique brewery. Location. Licenses. Equipment. Employees. And some real hassles. A lot to consider. But it was worth it to them. They’ll end up making their own beer.

Internet entrepreneurship requires the same kind of hustle. He might not be cleaning vats or hoisting foamy mugs, but Internet Joe does his own version of cleaning and heavy lifting. Think about it. He will integrate years of expertise (could be 2, could be 50) to come up with a product or service that will provide value to people somewhere, anywhere on this planet.

That’s a pretty wide swath to cut, so Internet Joe (and maybe you too?) needs to build his pursuits on the following ESSENTIAL 7 TRAITS:

1.  CONFIDENCE: Internet Joe has enough confidence to believe he has something to offer and is willing to put in the time, effort and money to offer it.

2.  KNOWLEDGE: He has a defined skill set that he may have used or is using at a corporate job, but he has acquired other skills and knowledge that he did not use in his tightly defined corporate role. He is anxious to use these skills and knowledge in his new Internet business.

3.  DEPENDABILITY: He opened the business for a few reasons, including but not limited to the need for an income. By taking the chance of investing both time and money in developing the Internet business, Joe has already proven that he is a go-getter and is responsible. Customers can depend on delivery from Internet Joe.

4. CREATIVITY: Internet Joe has the energy and creativity to build a business online from scratch. He also has the ability to put that kind of thinking to work for customers. And all those skills that weren’t used by the last employer? Now’s the time to figure out how to integrate his interest in fine art with his sales and marketing expertise.

5. REASONABLE RISK-TAKING: Joe took a risk by putting himself and his products, services and ideas out for sale to the public. That investment of time, money and creativity to build the business came at the risk of not doing something else with those resources. It also came at the risk that his endeavor could meet with crickets.

6. INTEGRITY: This is the core requirement for any business person online and offline. Your word is your bond. You can be trusted and you respect yourself as well as everyone you come in contact with. Without integrity, you have nothing in business. Internet Joe is putting himself in the public eye and subjecting himself to levels of scrutiny heretofore impossible without investing in private investigation services.

7. ADVENTURESOMENESS: The Internet is new. Even if you are following a proven model in your online business, you are bound to uncover some new ways of doing things and improving upon the existing system. Because Internet business is in its infancy, Internet Joe is learning along with everyone else. Internet entrepreneurs are learning together and there is a lot of room for innovation.

Certain personal qualities are essential for success in any business. With an industry that is new, people who succeed will be among the first to find effective ways of operating in this environment.

Businesses and products have a life cycle. The business cycle is traditionally divided into four segments:
• Early Adopters
• Pragmatists
• Conservatives
• Skeptics

“The Chasm” is the space between the innovative early adopters and the majority of early pragmatist entrants when a majority of people jump on to a new idea.

I reproduce this graph here to suggest that we have not crossed the chasm but we are rapidly approaching it.

The Early Adopter phase is the place where

history is made. It is where you are!

The seven traits I list above are essential for success at the Early Adoption phase. I will dedicate the next seven weekdays talking about them . . . the Success Traits of Internet Joe.

There are lots of Internet Joe’s in the new economy. Are you one of

them? Are you one of the “Frontier Pioneers” staking your claim?

C’mon back TOMORROW 9/16 for Day 7
to find out how you and Joe compare.

When you need some personal, one-on-one coaching beyond the Internet offerings, give us a call. (Direct line numbers on masthead above.) In the meantime, follow us HERE for FREE for the next 24 weekdays to see what others think, and discover some of the surprise findings we have in store for you—new and proven “mental apps” to apply to your own entrepreneurial and business development!
———-
For more information on Peggy Salvatore’s book: 30 Days to the New Economy [© Peggy Salvatore 2015. All Rights Reserved.] click on ENTREPRENEUR NEWS or visit ow.ly/RysnP for the E-book

# # #

Hal@Businessworks.US      Peggy@Businessworks.US

Open Minds Open Doors

Thanks for your visit and make today a GREAT day for someone!

Your Role in History as an Entrepreneur

HISTORICAL BUSINESS

PIVOT POINTS

Adapted from the book 30 DAYS TO THE NEW ECONOMY

written and published by Peggy Salvatore

Yesterday, we touched on the idea of Internet business      opportunities being the new $390-an-ounce gold   . . . . . . . and concluded it’s going to go way higher
for “Frontier Pioneers!”

I likened the technological frontier to early Americans who joined a wagon train to head into the Western American frontier in the middle of the 19th Century looking for un-mined opportunities.

All of this set the stage for today’s ancient question:

How can you know where you’re going
if you don’t know where you came from?

In a virtual world, un-mined opportunities are virtual too. If you think about the history of business over the last 500 years in a linear way, it is clear that we are heading into a third revitalization of the world economy as people adapt to new opportunities that technology has opened.

Some have referred to this epoch as “The Third Wave.”

In the first wave of opportunity, after sailors dramatically proved to mapmakers (by not falling off the horizon edge) that the world was not flat, global business opportunities opened up.

A merchant class emerged and dislodged the traditional power centers built around the kings and kingdoms of antiquity. Global tradewinds—in essence—democratized business. Wealth spread to a whole large new group of people willing to take risks.

The establishment of American colonies on a large, undeveloped land mass created yet more opportunities for new political and economic models to be tested safely away from the established old controls of entrenched power.

Merchant mentality spread to the previously disenfranchised masses and –VOILA!—the small business owner was born.

Mom and Pop shops proliferated beyond the old world butcher-baker-candlestick maker paradigm.
Mom and Pops opened banks.
Mom and Pops built all types of small businesses to support the growing manufacturing base built on bigger dollars funded by oil, coal, lumber, railroad and textile tycoons of the late 19th century.
A few Mom and Pops became franchises, and birthed their own corporations as well.

In the 20th Century, opportunity spread down to Everyman. It spread the same way that technology and genetics spread throughout human history–mostly through war–but now more frequently aided by commerce.

Progress through commerce became the late 20th Century model. It started to appear that the world economy would advance by peaceful means. War, it seemed, was becoming an outdated method of trans- ferring knowledge, wealth, power and genetics.

Then in the first decade of the 21st Century, something went horribly awry. War overtook commerce as the global force for economic power.

As we look at the trajectory of history, however, war no longer appears to be a sustainable model for economic power and growth. Let me suggest—crossed fingers behind my back—that war is having its last stand, albeit a very nasty one.

The unrelenting wars of today, threatening huge swaths of humanity and the land on which they live, seem more like the last gasp of a dying paradigm in the face of the Internet and the connectivity of Everyman, everywhere, as the new economy.

How dare I say that? Tune in here tomorrow!

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For more information on Peggy Salvatore’s book: 30 Days to the New Economy [© Peggy Salvatore 2015. All Rights Reserved.] click on ENTREPRENEUR NEWS or visit ow.ly/RysnP for the E-book

See you here tomorrow 9/11 for Day 4.

———-
For more information on Peggy Salvatore’s book: 30 Days to the New Economy [© Peggy Salvatore 2015. All Rights Reserved.] click on ENTREPRENEUR NEWS or visit ow.ly/RysnP for the E-book

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Hal@Businessworks.US  Peggy@Businessworks.US

Open Minds Open Doors

Thank You for Your Visit and make today a GREAT day for someone!

Your Role in History as an Entrepreneur 

TWITTER FEED FROM SYRIA

Adapted from the book 30 DAYS TO THE NEW ECONOMY

written and published by Peggy Salvatore

Remember the Arab Spring? What was that, anyway?   People protesting for freedom, I think. People

    throwing off the shackles of oppression —
as portrayed by the press. That was the official meme.

Like King George issuing an edict to America’s colonies, the official meme was received with a jaundiced eye by the people in the middle of the action and their Internet friends around the globe.

Let’s face it. People are playing video games with other people all around the world, all the time. And global business ties keep everyone in close proximity to every-one else via Skype or a short jet hop.

Like never before in the history of the world, people get to know each other (or at least a little ABOUT each other). And it gets harder each day for an official story to go unchallenged. So it was with the Arab Spring.

As tumult rocked the Middle East, video gamers texted each other across and between continents. They started Twitter feeds. People talked about what was going on.

This dynamic affects business. At the same time as global corporations are capable of spreading influence instantaneously, so is the small on- line entrepreneur. If knowledge is power, power is no longer hierarchi- cal. Power is flat. It is matrixed. It favors the nimble.

Global corporations may be SEO and Google search engine masters. But today’s Internet entrepreneur has a real shot at reaching customers in her/his space using various networking opportunities in his/her field — darting around, past, over and under the global giants.

The average Internet Joe can connect with other Internet Joe’s and Jane’s in small to medium sized businesses and make an excellent living working for individuals who need his expertise.

Like the video game friends texting real-time human concern during the Arab Spring, personal networks have a flexibility and humanity that allow them to reach people on a level that the major players cannot.

The Internet offers small service and product providers the same, if not better, opportunities for personal service and connection to many poten- tial customers around the world as those exercised by huge multi-national corporations.

Customers benefit from low cost, high quality and personal service using Internet Joe businesses operating in the new economy.

This democratization of knowledge and power has leveled the business playing field. It has also leveled the political playing field which is, if not the same thing, something very highly related and correlated.

Just as politics attempts to control who gets what, and who decides, the proliferation of information puts control into the hands of the aver- age Internet Joe. He is the customer and the provider as the flattened power matrix envelopes everyone with an Internet connection.

From this vantage point, new products and services are being develop-  ed in a way that is not just close to the customer, but are being develop- ed in conjunction WITH the customer!

And with Internet Joe now everywhere, all the time, the New Economy transcends borders, nations and politics.

C’mon back MONDAY 9/14 for Day 5 to find out
how this impacts commerce.

When you need some personal, one-on-one coaching beyond the Internet offerings, give us a call. (Direct line numbers on masthead above.) In the meantime, follow us HERE for FREE for the next 26 days to see what others think, and discover some of the surprise findings we have in store for you—new and proven “mental apps” to apply to your own entrepreneurial and business development!

———-
For more information on Peggy Salvatore’s book: 30 Days to the New Economy [© Peggy Salvatore 2015. All Rights Reserved.] click on ENTREPRENEUR NEWS  or visit ow.ly/RysnP for the E-book
# # #
Hal@Businessworks.US    Peggy@Businessworks.US

Open  Minds  Open  Doors

Thank you for your visit and make today a GREAT day for someone!

Your Role in History as an Entrepreneur 

INTERNET ENTREPRENEURS

A FRONTIER MENTALITY

Adapted from the book 30 DAYS TO THE NEW ECONOMY written and published by Peggy Salvatore

Building an online business in the new economy? So you’re a “frontier pioneer.” You’ve figuratively hitched your horse to your wagon and joined the wagon train.

Can you imagine yourself in 1840 America, heading west to the new frontier, searching for gold? Time and space have changed, but the challenges remain.

When I started my consulting career 20 years ago, I took a small pro- ject assignment at the University of Pennsylvania helping the develop- ment office build its first website. I took some html classes there as part of the job to write the website content. The Penn Development Depart- ment built the first donor recognition site in the world. In the world. The first.

• As part of the job, I had to investigate whether we could get digital rights to legendary opera singer Marion Anderson’s recording library. I discussed the intellectual property challenges of this endeavor with the Music Department of Indiana University in Bloomington, Indiana, one of the places where these questions were first considered.
•  I talked with attorneys who were still working out how much of a copyrighted work we could republish online before violating the owners’ rights. Seriously. Lawyers were just beginning to entertain those ideas in the late 20th Century.
•  Then sometime around the end of that assignment, we got wind of some amazing new software that allowed me to build the website without inserting the html coding. I saw Windows for the first time. Since we were rounding the last bend of that project, I never actually benefited from these new technologies but we saw the changes coming.

The point is that, at times, I’ve watched the development of the Internet as more than just an innocent bystander. I’ve had some hands-on glimpses of where we started not that long ago. From that vantage point, and considering where we are today, I believe that—as the old song goes—“we’ve only just begun” to develop the new economy.

Are you here? Or are you there?

In the last few years we’ve hit an inflection point that is allowing the Internet to take the world economy in a new direction. People far more Internet savvy than I am are talking about this in much more sophisticated ways.

My purpose here is to encourage.

The online small business entrepreneur needs to go get her or his horse, hitch up, and join the wagon train. Getting into the Internet wagon train business space now is like buying gold at $390 an ounce… you think it can’t go any higher, but you’ll be wrong!

If you are weighing whether to offer your products and services online to a global marketplace from your own virtual storefront, consider it $390 an ounce gold.

Or step back one more historical notch

to where we began this DAY 2 article:

Close your eyes a minute, take a deep breath.
Can you “see” yourself panning for gold from
the back of your Conestoga wagon while your
happy horse camps out by the river?

# # #

When you need some personal, one-on-one coaching beyond the Internet offerings, give us a call. (Direct line numbers on masthead above.) In the meantime, follow us HERE for FREE for the next 28 weekdays to see what others think, and discover some of the surprise findings we have in store for you—new and proven “mental apps” to apply to your own entrepreneurial and business development!

See you here tomorrow 9/10 for Day 3.

———-
For more information on Peggy Salvatore’s book: 30 Days to the New Economy [© Peggy Salvatore 2015. All Rights Reserved.] click on ENTREPRENEUR NEWS or visit ow.ly/RysnP for the E-book

# # #
Hal@Businessworks.US      Peggy@Businessworks.US

Open Minds Open Doors

Thank you for your visit and make today a GREAT day for someone!